For three days, MUNICH FABRIC START was the centre of the textile and clothing industry. Just over 20,000 visitors – designers, product managers and buyers of international brands and companies – came to Munich. The event also reached the record level of 1,050 exhibitors. Overall, the organisers can look back on a constant result based on last year’s comparable figures.
The latest edition of MUNICH FABRIC START from 4 to 6 September 2018 was a unique demonstration of perspectives, innovations, of what is possible and, more importantly, of what is feasible – translated into over 1,800 trendsetting collections for Autumn.Winter 19/20. Supplemented by the spectacular trend and colour forums for fabrics and additionals in the foyer of the MOC as very aesthetically staged product infotainment whetting visitors’ appetites for the collection ranges from the companies exhibiting in the yet again fully booked halls, atriums and studios.
Innovation and sustainability themes were once again among the key aspects at MUNICH FABRIC START. For instance, KEYHOUSE showcases new paths into the future for the sector: from state-of-the-art digitalisation applications and sustainable audience magnets in the Sustainable Innovations area to the smart and networked visions for the world of tomorrow.
Demonstrating the extent of interest in the issue of sustainability were the very well-attended ReSOURCE categories featuring sustainable fabric and additionals innovations, rounded off by expert lectures. Many visitors exploring this theme for the first time were curious and happy to be advised on this topic.
The premiere of the BLUEZONE Festival staged in a street-life setting in the outdoor space around the Zenith venue additionally promoted the trade fair as a community platform. Visitors found the setting here – with its Denim Atelier, stands displaying denim one-offs and street food trucks – ideal for relaxed exchange and inspiration among the otherwise very business-oriented conversations.
EXPERT CONFERENCE PATTERNS
The expert conference patterns x.0 on the digitalisation of the value chain was held already for the second time now – as a cooperation between b4b GmbH and MUNICH FABRIC START. Visionaries and movers and shakers at international companies shed light on new perspectives for the digital future heralding in a new era of the fashion systems. The speakers here included Hans Hoegstedt, CEO at Miroglio, Jan Wilmking, CEO at zLabels, Magnus Edholm, CEO at Siemens and Dr. Andres Brill, Managing Partner at b4b GmbH. Serving as the host at this high-calibre event targeting a high-profile audience was once again Holger Knapp, Managing Director at Deutscher Fachverlag.
The next MUNICH FABRIC START will be held from 29 to 31 January 2019. The BLUEZONE will run from 29 to 30 January 2019.