Second edition of #STRONGERTOGETHER project to take place in March 2021

Second edition of #STRONGERTOGETHER project to take place in March 2021

After the September edition of #STRONGERTOGETHER, the organisers of the 5 events have consolidated plans to repeat the #STRONGERTOGETHER project in March 2021. The trade fairs in the fashion system will once again be held on the same dates, March 20 through 24, 2021, at a single location, the Fieramilano Rho trade fair centre.

MICAM Milano (the international footwear show), MIPEL (the international event for leather goods and accessories) and TheONE Milano (the women’s haut-à-porter fashion event featuring the best fabric, fur and leather apparel) will all open from Sunday March 21 to Tuesday March 23, 2021, one day less than in the last edition. The #strongertogether trade fairs will be completed with LINEAPELLE, on March 23 and 24, 2021, featuring the most innovative and exclusive leathers, fabrics, accessories and components for fashion and design.

The successful format of #strongertogether will be repeated: the first edition in September welcomed more than 16 thousand visitors (25% of whom came from abroad) with the goal of giving enterprises a helping hand at a particularly difficult time. The organisers are already working on intercepting and selecting buyers with even greater precision thanks to support from MISE and the Italian Trade Agency, whose support has always been essential.