The world’s biggest trade show for sport-related gear has yet again opened its door on February 5th.
The event features relevant brands in the active market from adidas to Helly Hansen to Fusalp. But also up and coming activewear brands like Beachbody will be exhibiting.
Aside from the latest innovations and trends, visitors can also inform themselves on topics such as women in sports or new textile trends for sport and outdoor garments.
Of course, new accessories and footwear is also presented alongside health and fitness trends.
2017 the focus will be on classic fitness, healthy eating, mobile apps and running. 66°North from Iceland, Casio, Fila, Osprey, Salming and TomTom are some of the many brands presenting their latest innovation in this field.