Marco Campomaggi publishes book: The Voice of NecessityMarco Campomaggi publishes book: The Voice of NecessityMarco Campomaggi publishes book: The Voice of Necessity

Marco Campomaggi publishes book: The Voice of Necessity

Campomaggi is the scent of leather, absolute protagonist of each collection, it is the ability of working hands, it is the old and noble art of craftsmanship.

Driven by the idea of creating bags and accessories that mirror his philosophy, Marco Campomaggi thinks, dreams and designs collections which combine the ancient art of treating leather with creativity, precision and painstaking care in craftsmanship.

Each Campomaggi bag tells a story. Accuracy, care, attention and dedication are fundamental ingredients when creating the first prototype of each new model: a very delicate phase, the first step in transforming an idea into something tangible.

In a market dominated by brands, where everything is impalpable, digitised and elusive, Marco Campomaggi brings people, their identity and history back to the centre by making a precise choice that may seem almost anachronistic or perhaps romantic: to tell his own story. To write a book.

A book unhinges the pages of Google, the hasty likes of Instagram. A book takes those who hold it in their hands back to a dimension of re-appropriation and listening, of respect, care and conversation. All values that Campomaggi has always tried to convey through the product and its creation, which always passes through the hands of people.

The Campomaggi book “The Voice of Necessity” is available at all of the brand’s dealers. So that all those who are about to leaf through it can understand how Campomaggi bags are not just bags, but unique accessories full of history and passion.

I started from nothing. It’s a catch phrase, but in my case it’s also the truth. All my equipment fitted in a shoe box: scissors, pinceres for holes and a few picks. My story comes from inexperience. I knew nothing about leather or fashion and i didn’t know anybody who did this job. But I wanted to find new solutions.  Convincing the costumer was the most challenging tests I’ve ever faced. Because I use to sell on the pavement under a street light on the stand in Cesenatico. I learnt so many things, people made their observations, gave advice. The fact that someone would purchase my bags seemed some kind of a miracle. If someone chooses something I have made, it is as if they are choosing me among the many who do the same thing.” – Marco Campomaggi