Tommy Hilfiger has announced the third edition of the Tommy Hilfiger Fashion Frontier Challenge, which is now open for applications until March 8, 2021. The global programme aims to support young start-up and scale-up stage businesses that promote inclusive and positive change in fashion. Since the Challenge’s inception in 2018, the THFFC has awarded more than €350,000 to entrepreneurs who stand up for what they believe in and are committed to driving change within their communities.
“The Tommy Hilfiger Fashion Frontier Challenge spotlights those entrepreneurs who are enriching our industry with their positive influences,” says Tommy Hilfiger. “This year, we want to showcase an even more diverse range of perspectives, ideas and communities by supporting BIPOC entrepreneurs. We have a responsibility to drive change within the fashion industry, and I’m honoured to enable our commitment to inclusivity and equal representation through the upcoming Tommy Hilfiger Fashion Frontier Challenge.”
Interested companies are invited to submit their project proposals that strive to create an inclusive value chain in the fashion industry. Applicants will be whittled down to six finalists who will then be invited to develop and elaborate their business plans virtually with the support of a dedicated team of Tommy Hilfiger and social enterprise experts. With appropriate training from an experienced pitch coach, the finalists will present their concept in front of a prestigious panel of judges and a select audience at the Tommy Hilfiger Fashion Frontier Challenge Finale in early 2022.
For the first time, Tommy Hilfiger has also opened the programme to its customers, who are now invited to join as judges and vote in deciding this year’s finalists. Customers will narrow down the 200 finalists to 50. Each participant will receive at least four applications, which can then be judged via a microsite. Applications to join the judging panel can be submitted to the following microsite until 8 February 2021
“Although the fashion industry has already taken some steps to become more inclusive and diverse, there is still much to be done,” says Martijn Hagman, CEO, Tommy Hilfiger Global. “With the Tommy Hilfiger Fashion Frontier Challenge, we are furthering our commitment to equality and diversity and helping to drive the change we all want and need to see.”
The Danish government has extended existing regulations and increasing corona restrictions meaning that all Danish trade show activity have been suspended until 28 February.
Therefore, CIFF have made the decision to not to host their February edition. CIFF will be back with a strong Summer edition in Copenhagen August 2021.
With this, CIFF is launching CIFF Digital. An online platform designed to inform and connect fashion professionals across the globe.
Offering fresh creative license, the new format provides a comprehensive virtual presentation of the fashion fair’s exhibitors together with new ways to connect online.
“The new digital showcase allows brands and designers to present their latest collections to buyers and journalists virtually when physical contact is limited”, says Christina Neustrup, Director of CIFF, on the new initiative and continues:
“The collaborative online portal is aimed to complement rather than co-opt the biannual fashion fair, fostering knowledge, connection and trade at a time when we need it most.”
TRANOI LINK, the matchmaking platform for designers and buyers, welcomes new partners to highlight the best of young creation.
ALTAROMA, JETRO, ACME and LAGOS FW have chosen TRANOI LINK to present a selection of emerging designers, who will benefit from all the services related to the platform to reach an audience of qualified international buyers. As a reminder, more than 500 buyers have joined the platform, including: Beams, Saks Fifth Avenue, Galeries Lafayette, Baycrews, Rinascente, Merci, Nordstrom, Tootsie…
To strengthen NOVA by DFO’s international fashion platform, DFO has joined forces with NOUND NOUND, a pioneering multi-label boutique chain, and one of the most prominent players in brand development in China, to establish a 360-degree strategic alliance for international designers in the Chinese market, covering nation-wide wholesale, direct retail, e-commerce, PR, and marketing.
Happy Holidays from the entire WeAr team! We look forward to seeing you in the new year with our January 2021 issue!
Pitti Immagine begins to reveal the events and special projects for the next edition of Pitti Uomo, which will physically be held at the Fortezza da Basso in Florence from 21-23 February 2021. Until then, the fair will kick off – in a digital format – from 12 to 14 January on Pitti Connect, the platform launched by Pitti Immagine this past summer to support exhibiting companies in the presentation of their collections and in the generation of business contacts with international buyers.
A special “opening” will officially inagurate the digital fair. On January 12, Brunello Cucinelli, one of the brands and firms of reference at Pitti Uomo, will be featured in a live streaming from Solomeo to present the brand’s new fall-winter 2021 collection in a preview before its participation in the physical edition of the fair in February.
Raf Simons has launched a new e-commerce platform called History Of My World after his tenth anniversary collection from 2005. The new online retail platform will stock clothing, homeware, and literature products curated by Simons.
The new platform is separate from Simons’ own eponymous label, and has officially launched this week. The site debut features one-of-a-kind blankets made at the Raf Simons studio. For all products featured on the website, customers can request a special inscription handwritten by Raf Simons himself.
“Funky vibes” is the mood of the new SUN68 Summer 2021 Beach collection, which chooses California inspired imagery of the 70s as inspiration for its swimwear, T-shirts and sweatshirts. Swimpants feature bright colors, while hoodies, T-shirts and polo-shirts revisit the tie dye technique, featuring shades such as raspberry purple, aquamarine blue as well as fluorescent orange and yellow colors.
In addition to the Seventies focus, the wide range of bathing suits includes basics in a single color or with stripes, micro-patterns, Hawaiian-inspired florals in fluo versions, geometric textures, and “ethnic” swimpants, with an ironic interpretation of aztec and oriental symbols.
The Beach collection is completed with the classic beach accessories: beach towels, slippers, bags and caps.
The SUN68 Beach collection will be available on sun68.com from the end of February 2021, and in a selected network of stores throughout Italy.
While awaiting a return to physical events, which seems finally in the offing for the second semester of 2021, Première Vision Paris will be holding a digital show for its February edition, presaging continued health constraints on a global scale.
The digital show, a week-long event running from February 15 to 19, will introduce new services for the industry and reflects the marked acceleration of the group’s digitization. Première Vision will also be bringing online its new website, to be rolled out in several stages over the coming year, which will bring together all the trade shows and its Marketplace.
Since September, Première Vision has helped to maintain the industry’s business activity and motivate its community by successfully organizing 2 digital events and 2 shows, thus allowing creative fashion brands and manufacturers to continue to work and support their businesses:
– The Première Vision Made in France show at the Carreau du Temple on September 1st and 2nd: 98 exhibitors, a record attendance of 3,528 visitors.
-The Première Vision Paris Digital Show on September 15 and 16: 1,675 e-shops, more than 43,000 products, 19,500 unique visitors from nearly 120 countries, over 4,000 participants in the digital talks…
-Première Vision Shenzhen from November 25 to 27: this new event held in China is a side-by- side show located in the heart of Fashion Source – one of the leading textile and fashion trade shows in Asia, held twice a year in Shenzhen.
-The Digital Denim Week, an online event standing in for the Denim Première Vision show, from November 30 to December 4.
APROPOS THE CONCEPT STORE ends the year 2020 with an exciting new opening of its 6th branch, in the Bavarian town of Gmund am Tegernsee, around 60 km outside Munich.
The new store concept developed by APROPOS impressively combines Bavarian tradition with modern forms and was executed together with the architectural office, Unzen.
The shop space covers around 420 square metres and reflects the well-known APROPOS DNA: a curated selection of high-end fashion for men and women, beauty products and key home highlights.
At the launch, the assortment includes the S/S 21 collections of internationally renowned designers such as Bottega Veneta, Balenciaga, Celine, Christian Louboutin, Zimmermann and Moncler.
Klaus Ritzenhöfer and Daniel Riedo, Founder of Apropos with stores in Cologne, Munich and more, deliberately chose Tegernsee as the new location.
“We spend a lot of time in the Tegernsee Valley throughout the year and especially in the last few years the number of new projects in the luxury segment has increased very strongly. For us as a concept store, we see a new and exciting opportunity here.”