Sports company PUMA has announced a long-term partnership with Formula 1 to become the exclusive merchandise retail partner from the start of the 2019 season. This year, PUMA stands and superstores will be present in 17 out of the 21 Grands Prix in the calendar.
Adding to the company’s impressive motorsport credentials, PUMA has gained the rights to design, produce and sell Formula 1-branded products trackside. Visitors to Formula 1 races across the globe will be able to purchase F1 and Grands Prix related products as well as all 10 teams’ merchandise from on-site PUMA stands and superstores during race weekends. PUMA and its fully-owned subsidiary Branded will also retail official merchandise and accessories from Formula 1’s growing portfolio of consumer products licensees, such as Codemasters and BAPE.
“PUMA has a long and proud history in motorsport, and we are very happy to take this a step further today. Our agreement with Formula 1 will allow us to connect with the fans directly at the races by offering them the best motorsport merchandise experience possible,” said PUMA CEO Bjørn Gulden.<>
“By advertising the LYCRA 166L fiber in denim and woven fabrics, Weber, brands and retailers can trust the transparency of the ingredients of the product and those of the suppliers. In addition, they can be assured of the commitment to continually improve the sustainability profile of THE LYCRA Company’s products, “said Jean Hegedus, Ready-to-Wear Director for The LYCRA Company. The 166L fiber is manufactured in the production facilities of THE LYCRA Company in China, Singapore and Northern Ireland and is widely available. The LYCRA Company will present their latest sustainable fabric offering at the current Kingpins Amsterdam. This includes the fiber type LYCRA 166L, which recently received the Gold Level Material Health Certificate from the Cradle to Cradle Products Innovation Institute.
Navajo artist Cody Sanderson’s sophisticated silver jewelry, which employs native craftsmanship and hand-fabricating techniques such as bending, forging, casting and stamping, has won awards and become synonymous with fashion. It is worn by artists and celebrities such as Lady Gaga, Machine Gun Kelly, Luis Fonsi, Sophie Turner, Jeremy Renner, Jay Chou, Kris Wu, Kimura Takuya, GDragon, and so on.
For A/W 2019, Cody Sanderson introduced a debut clothing collection for men, women and children, plus a denim line that is constructed with the same dedication to detail – heat press transfer, embroidery, linings and leather-attachments feature – that his eye-catching jewelry is renowned for.
Expert testing, including 3D simulations and osteology, test for potential reactions to ensure maximum quality and comfort.
ISKO chose the exciting frame of the Milan Design Week to present Denim Sound Textures, the first immersive and interactive experience that introduces guests to the surprising multi-sensoriality of the much-loved fabric.
ISKO confirms denim as an inspirational material to see, touch and even to listen to. In fact, the sounds emitted by the different kinds of denim can stimulate different senses. The project culminates in ten creative interpretations, all different to each other, by some very exclusive brand partners that have relied on ISKO fabrics for their collections: HUGO, Madewell, Replay, Dovetail Workwear, François Girbaud, Taylor Stitch, 7 For All Mankind, Blue de Gênes, Tiziano Guardini and O’Neill.
This one-of-a-kind project is the result of ISKO’s focus on pushing the unlimited possibilities of denim: an ongoing technical, aesthetic and functional research process which highlights the core values of the company – competence, creativity, social and environmental responsibility – as its leading force.
LODENFREY celebrates the new SS2019 collection of EMILIO PUCCI with an exclusive exhibition in cooperation with BONAVERI
When two Italian fashion dynasties come together for a one-time cooperation, then the fashion and art scene can not wait to catch their breath. The BONAVERI exhibition – A FAN OF PUCCI is a tribute to the Florentine fashion designer Emilio Pucci by the showcase master Bonaveri. With specially made mannequins – including a six-meter-tall “giant” – tells the exhibition impressively the history of the fashion house PUCCI.
LODENFREY München will bring this highly exclusive exhibition across the city limits of Florence and Munich for the first time: on the occasion of the PUCCI SS2019 collection, LODENFREY stages BONAVERI – A FAN OF PUCCI for its customers in the store from April 05 to April 25, 2019.
Tencel Earth Month launch took place in New York, at Hudson Yard on April 3rd. The evening included a Sustainable Fashion panel moderated by Kerry Bannigan (founder of the Conscious Fashion Campaign), with panelists: Tolu Olubunmi: UN, Advisor Department of Global Communication Andreas Dorner: Lenzing, Regional Commercial Director Textiles Europe & Americas Nora Shaughnessy: BN3TH, Director of Product
This launched TENCEL Earth Month campaign. For the month of April, they partnered with One Tree Planted to replant the forests that were destroyed by the California wildfires. All month long, likes & shares of posts + purchases of participating TENCEL products = trees planted. They also planted one tree for each person who attended the panel (in lieu of gift bags). As part of the launch, the hashtag #FromTreesForTrees was used.
TheHula.com announces its first permanent retail warehouse space, located in Wong Chuk Hang, Hong Kong. A dedicated 3500 sq. ft space will house the best edit of pre-owned designer womenswear, whilst HULA will still maintain its online presence, creating the perfect retail experience both online and off to suit your needs.
Stocking over 750 brands including; Alaïa, Alexander McQueen, Balenciaga, Celine, Chanel, Chloé. Christian Dior, Christian Louboutin, Commes Des Garçon, Dolce & Gabbana, Ellery, Fendi, Givenchy, Gucci, Hèrmes, Isabel Marant, Louis Vuitton, Jimmy Choo, Saint Laurent, Stella McCartney, Valentino and with over 5500 unique pieces at up to 95% off retail – the new HULA warehouse space is the perfect one-stop-shop for those looking for an alternative retail experience to conventional shopping malls.
The FW19 season of Vancouver Fashion Week brought serious talent to centre stage, with an incredible range of creative designers from Canada and across the world. Spearheading diversity VFW featured local lines as well as an influx of international designers representing the likes of Australia, France, Russia, Japan, India, Ukraine, and Taiwan. Some highlights included:
Japanese designer Emi Jingu showed off the endless artistic possibilities of balloons with her collection ‘Unlimited’. She captivated the audience with her innovative and sophisticated dresses each using the unique material of balloons. Jingu pushes artistic boundaries as she effortlessly coordinates a metallic palette of grey, bronze and gold tones while intricately layering balloons of different dimensions in such a way to create elegant couture silhouettes. Jingu’s dresses featured peplum-styles, slim bodices, and flared skirts, highlighting her extraordinary talents. The eccentric garments were complemented with sleek hairstyles, glossy makeup with ashy tones, and stilettos to encompass the chic futuristic style.
YONFA, a collection from Japanese designer Kim Yonghwa, was the embodiment of accessible, comfortable elegance. In her collection, Yonghwa played with dimensions, offering a range of oversized jackets, crisp calf-length white shirts and sweaters cut at unique yet flattering angles. Yonghwa’s commitment to basic materials, such as wool and cotton, worked in harmony with her flattering silhouettes and elementary palette of white, navy, black and tan, to create looks free from fuss that express comfort, elegance and accessible style.
Local designer Melissa Yin of Mel Elegance presented ‘Celestial’, a resort-wear collection. Melissa is Chinese-Canadian and brings a multicultural aesthetic and minimalist comfort to luxury resort-wear. Inspired by a summer spent in Alaska Delaney National Park, Melissa’s designs were defined by flowing silhouettes and warm floral patterns in silk and linen. The sounds and sights of Alaskan wildlife were reflected through colour and detail in a collection that transitions steadily from black and floral ruffles to white lace. Rounding out the tone of the show were floor-length dresses in soft pinks and bright reds. Thoroughly accessorized, outfits were completed with bright blue and pink straw beach bags.
Vancouver Fashion Week is the fastest-growing fashion week in the world and the only industry event that actively seeks out to showcase international award-winning designers from over 25 global fashion capitals. For 32 seasons, VFW has celebrated multiculturalism and up-and-coming designers on their runways. VFW strives to identify undiscovered designers by providing an accessible and internationally-reputable platform. Through international media coverage and cogent buyer connectivity, VFW has provided the exposure to project past designers on to international success.
Sterling Ruby will be the Special Guest at Pitti Immagine Uomo no. 96, taking place in Florence, from 11th till 14th June 2019. The American artist famous for the multifaceted nature of his work that spans painting, ceramics, collage, video and photography, sculpture and installations, as well as textiles and garments, will present the first collection by the S.R. STUDIO. LA. CA. brand at a special event scheduled for 13 June 2019.
“We have been very interested in the work of the artist Sterling Ruby for a long time” says Lapo Cianchi, Pitti Immagine’s director of communication and events, “endeavors which are suspended between different areas with, at the center, a heterogeneous project dedicated to reinterpreting American workwear. This alone would be enough to justify Pitti Uomo’s invitation to host the debut of the collection that will convey the project on to the fashion market. But Sterling Ruby is also one of the protagonists of the powerful and creative Los Angeles artistic scene that still moves between a thrust towards experimentation free from the burdens of success and competition and an adherence to industrial models of cinema, music, entertainment…and, naturally, fashion.”
Ksenia Schnaider x ISKO to present new eco-denim collection made of ISKO Earth FitT responsible fabrics.
Tomorrow, om March 28th, ISKO and Ksenia Schneider are going to present a new eco-denim collection made with ISKO Earth Fit responsible fabrics. The event will take place at Museo del Novecento (Piazza del Duomo 8 – Milan), from 6.30 pm to 9 pm.