The coming edition of #FASHIONTECH Berlin taking place on 5th July 2017, will introduce a redesigned concept that puts the focus on business and practical solutions, Berlin’s meeting-place for fashion experts, industry insiders and future visionaries offers a comprehensive insight this season into the revolutionised value chain of fashion and presents the latest creative visions at the interface of fashion and technology. With the new concept, this season’s #FASHIONTECH Berlin will be interactive and experiential. Thereby, the many keynotes and the start-up pitches taking place on the #stage as well as the experiential #exhibition and the new #masterclasses will showcase all the latest tech trends.
The talks and keynotes on the #stage on the fifth floor of Kühlhaus Berlin will cover content from areas including Wearables & Smart Textiles, E-Commerce & Retailtech and Digital Marketing & Communication.
Isabel Marant has launched its own dedicated e-commerce store in partnership with Yoox Net-a-Porter Group. The new site will feature the entire range of Isabel Marant products including the Etoile line and accessories lines. A special section called ‘La Valise d’Isabel’ will feature the designer’s perspective on the current collection. To mark the worldwide launch of the new platform, Marant is also set to unveil her new packaging, developed with German painter Katrin Bremermann.
The website is available in 6 languages and offers worldwide shipping to 101 countries globally.
From 4th to 8th July, SEEK is bringing the rush of Fashion Week to the public in the form of a concept pop-up shop.
SEEK is taking Fechtner Delikatessen, one of Berlin’s finest organic coffee and lunch spots, and transforming it into a blank canvas for fashion insiders and outsiders alike to gather, shop, inspire and explore. The barriers between brand, buyer, media and consumer are breaking down season after season.
An experimental answer to the current retail situation, the space gives equal access to a curated selection of the best in fashion, food and lifestyle. Moreover, SEEK's Super Natural delivers what the most memorable shopping experiences always do: a concept everyone wants to take part in and share.
Dubbed Super Natural, the pop-up coincides with the release of SEEK Magazine No. 6. A portfolio of all-white clothing and lifestyle products populate a clear and reduced space. The launch of the latest print publication will be on 3th July at the pop-up shop.
Boasting a very creative energy and the overall quality of the proposals meeting the favor of the best national and international buyers at Pitti Immagine Uomo n. 92: foreign buyers confirm the excellent results of last June, while Italy has recorded a little drop.
As always, Pitti Immagine Uomo n. 92 presented in Florence the latest trends, designers and brands for men's fashion. The most important international and Italian buyers have chosen once again Pitti Uomo as a global reference point for lifestyle and scouting in menswear, confirming the importance of the selection and segmentation criteria adopted by the Pitti Immagine marketing team, that aim to present the more interesting news – in trends and products – from the best Italian and international companies that research and innovate in style and materials. The undisputed prestige of design and made in Italy, the completeness of the offer, the variety of the collections, the lively design and presentations, the different international partnerships (e.g. with the Guest Nation Australia, the Japan Fashion Week, Liberty Fairs..) and the special events (the exhibition at Palazzo Pitti, the JW Anderson and Off White shows, the presentations by the Italian designers Federico Curradi and Alanui …) did the rest.
In terms of figures, more than 19,000 buyers have been registered a few hours before the end of the show, with foreign countries confirming the levels of last June and with a drop of Italian buyers between 8 and 9%. A total number of more than 30,000 visitors is expected.
The WeAr team presented throughout the show exclusive insights into the fair, with voices from buyers/designer/visitors and various impressions including streetstyle in our Florence Buyers Guide.
Stay tuned for Berlin Buyers Guide beginning of July 2017.
Continuing on the success of last season’s first collaboration and ‘RECYCLE’ project, Save the Duck team up once again with award-winning British designer Christopher Ræburn to collaborate on a second luxury capsule collection for S/S 2018. In keeping with Save the Duck and Christopher Ræburn’s vision, a commitment to protecting the animal kingdom and planet, the collection presents a range of contemporary lightweight quilted jackets. These have been made from highly performing recycled fabrics, including Save The Duck’s PLUMTECH, an innovative padding and technical fibre that replaces down feathers.
As always considered sourcing is of paramount importance for both brands and all materials have been chosen inline with the “ANIMAL FRIENDLY” mission of Save the Duck. The capsule created by Christopher Ræburn for Save The Duck will be distributed to select luxury stores around the world in collaboration with the showroom Tomorrow.
Swiss luxury brand Bally presented at Pitti Uomo for the first time, launching its Spring Summer ’18 retro sneaker collection. Bringing back the magic with the revival of its best sneaker styles over the past decades, Bally’s retro sneaker collection includes four replications of its most successful lace ups, from hip-hop era classics to smashing tennis shoes and sporty runners.
The replica will be presented alongside four additional derivations, exclusively for Pitti Uomo, in Kodak, garnet, marine and snuff. Reissued with a vulcanised sole and the same Bally logo on the side, the canvas shoes are available as replicas as well as three new derivations, in both hi and low top styles, and as full leather versions. Bally’s Galaxy runner, a shoe originally created for utility in 1988, has also been reissued and is now Bally’s lightest sneaker, crafted in canvas with suede detail. The original model in garnet has been reproduced alongside two new versions in Kodak and black, with the original running sole. The 1974 Vita-Parcours completes the collection, with original identifiable black and white check pattern and produced with a modernised sneaker sole, used in Bally’s Heimberg collection.
Bally’s retro sneaker collection is available in stores and online from January 2018 onwards.
Check out more on Pitti in our Florence Buyers Guide: http://www.wearglobalnetwork.com/buyers_guide/florence
JW Anderson presented the Italian debut showing of his S/S 2018 men’s collection on Wednesday, 14th June at Villa la Pietra. “I am truly honored by this invitation to show at Pitti Uomo”, said Jonathan Anderson. “Florence, with its extraordinary beauty will be the perfect backdrop for my collection”.
“We have been keeping a careful eye on Jonathan Anderson’s career for several seasons”, says Lapo Cianchi, Pitti Immagine director of communications and events. “Above all, we are drawn to the creativity and eclecticism of his collections that are further enhanced by fine quality manufacturing and – in menswear by undisputable sartorial skill. The way he reinterprets elements from the contemporary art scene and from the youth culture, alternating emotional impact (out-of-scale volumes, for example) and transgressions that are projected towards anticipating the future leaving very little room for nostalgia, is very interesting. His shows are always surprising with great communicative power”.
For Pitti Uomo, Lindsay Kemp – who among many other things, directed the Ziggy Stardust Concerts for David Bowie – was a guest at IED from 12th to 15th June for a workshop freely inspired by Japanese Kabuki theatre and ukiyo-e prints from the Edo period, between the 17th and 19th centuries.
The workshop involved 40 students from the IED Group who – under the overall guidance of Kemp and the supervision of Giovanni Ottonello, IED Art Director – created the costumes for the event, using fabrics and products from companies in the Como area and Tuscany. The performance at the end of the workshop featured Kemp himself as protagonist, accompanied by two of his dancers. The students involved in the creation of the costumes wore them as part of Kemp’s performance event.
The performance is part of Secret Florence program. Secret Florence’s core mission is to enhance the attractiveness of the city of Florence during the opening week of Pitti Immagine Uomo. This is achieved through an innovational and high quality artistic proposal intended for a young, international audience interested in unveiling the connections between contemporary artistic languages and the extraordinary historical heritage of the city.
Find more on Pitti in our Buyers Guide on WeAr Global Network.
WP Lavori in Corso has received this year’s Pitti Immagine Uomo Award.
Over the course of the intervening decades, WP has blazed other important trails, developing a distribution policy for the Italian and European territories, building a division devoted to licensing international-level brands, and acquiring the majority share in such an American icon as Woolrich in 2016. Still today, WP expresses its genetic coding for fidelity to the principles of researching and developing historic brands, evolving new brands, and cultivating ideas and energies for the fashion of the future, as is clear in its work – strictly “in progress” – with Baracuta
MAGLIANO (Luca Magliano) is the winner of the 9th edition of WHO IS ON NEXT? UOMO, the scouting project that seeks out new talents in men’s fashions who are Italian or manufacture their collections in Italy, organized by Fondazione Pitti Immagine Discovery and sponsored by Pitti Immagine Uomo in collaboration with Altaroma and L'Uomo Vogue.
Luca Magliano has created a clear concept that is complete and minimalist, an “indispensable editing” of the contemporary man’s wardrobe. Highly appreciated for the quality of the manufacturing as well as the brand’s decisive attitude and character, Magliano has achieved results of an undisputed contemporaneity, a mix of genderless accents and military inspirations with an ironic twist.
In addition to the winner and the honorable mentions, the finalists were: MATTEOLAMANDINI, MILANO140 (Michele Canziani and Stefano Ghidotti) and OMAR (Omar Nardi).