Pepe Jeans launch ‘Tru-Blu’ its new responsible innovation initiativePepe Jeans launch ‘Tru-Blu’ its new responsible innovation initiativePepe Jeans launch ‘Tru-Blu’ its new responsible innovation initiative

Pepe Jeans launch ‘Tru-Blu’ its new responsible innovation initiative

Pepe Jeans London has launched a new, responsible innovation initiative to help accelerate the denim industry shift to more sustainable production methods. ‘Tru-Blu’, the new program will see Pepe Jeans London launch a series of eco-minded protocols over the next few months which will be adopted by the company to set the new standard in denim design and eco-technology. The first three steps to be revealed by Pepe Jeans London are Ice Shock, Tru-Blue, and Wiser Wash.

The first, Ice Shock, is a new washing technique that uses dry ice pellets to give denim a natural washed look. The second, Tru-Blu, is a new production process which was used to make a pioneering denim collection using zero chemical washes, reducing water consumption as well as reaching new depths of indigo contracts on denim jeans. The third, Wiser Wash, a process which eliminates the use of pumice stones and toxic chemicals used in traditional washing, while still be able to achieve the same bright contrasts and abrasions.

CFDA announce 2018 Award nominees

CFDA announce 2018 Award nominees

The Council of Fashion Designers of America (CFDA) has announced the 2018 CFDA Award nominees via their Instagram page. CFDA designers, models and influencers all shot videos announcing the nominees that were released in secession on CFDA’s Instagram account. Several announcements were shot at the Brooklyn Museum, which will be the official venue for this year’s awards on June 4th.

Last year, Raf Simons made history when he became the second designer ever to win both the menswear and womenswear designer of the year awards in the same year for his work at Calvin Klein.

To view the full list of nominees, follow link.

Launch of new footwear e-commerce site:

Launch of new footwear e-commerce site:

Yesterday saw the launch of, an e-commerce site which i dedicated to selling shoes from the biggest fashion houses as well as young up-and-coming talent. The site is run by Susanne and Christoph Botschen, founders of the luxury e-commerce site

Guillaume Henry departs Nina Ricci

Guillaume Henry departs Nina Ricci

Guillaume Henry, Creative Director at Nina Ricci has confirmed his departure. In a joint statement, first seen by WWD, the French fashion house confirmed Henry is set to exit after a three and a half year tenure.

“After three years of mutually gratifying creative collaboration, Nina Ricci and Guillaume Henry have together decided that the designer will depart the house after the presentation of the fall-winter 2018-19 collection.” Depending on the arrival of a new creative director, the brand’s next collection are set to be designed by Nina Ricci’s in-house studio, added the statement.

Davide Motta named creative director for Ruco Line

Davide Motta named creative director for Ruco Line

Ruco Line announces the entry of a major new resource as Davide Motta joins the company in the position of Creative Director in March 2018.

With a diploma in Industrial Design and two masters – Fashion Design and Footwear Design – Davide Motta comes from Givenchy, where he served as Men’s Senior Designer, and will work in Creative Direction of the Ruco Line and Agile by Ruco Line brands. With solid career experience, spent between Givenchy, Dolce & Gabbana and Kurt Geiger (South Africa), Davide Motta comes to the company in Mugnano with a significant background in the world of luxury fashion. A perfect match with Ruco Line, which after 30 years of history in 2017, will embark on a new path that will see, first of all, a deep style renewal, involving the women’s and men’s collections of both company brands.

Third edition of MAGIC Japan to run this April

Third edition of MAGIC Japan to run this April

Opening Wednesday, April 25th UBM Fashion will presents its third edition of MAGIC Japan, the premier trade event that connects women’s, men’s and children’s contemporary apparel, footwear, and accessory brands, as well as sourcing suppliers, to the leading retail buyers in Japan, Asia, and around the globe. This three day event will take place April 25th through April 27th, 2018 at the Tokyo Big Sight Convention Centre in Japan. MAGIC Japan, which was launched last Spring, will showcase a diverse selection of brands from all over the world, as well as designers who can only be seen in Japan. At least eight brands who have won the Tokyo New Designer Fashion Grand Prix will showcase their latest collections, including 2017 winners Phablic X Kazui and YON. In addition, the Tokyo Fashion Award winner of 2017 “Children of the Discordance” will also be showcasing their 2018 Fall/Winter collection.

A new “DENIM Zone” is launching at MAGIC Japan this April that will showcase what Japan is widely known for – denim. A significant increase of North American and European brands is another attraction for buyers visiting the show from across Asia. Over thirty brands from US and fifteen brands from France and the UK will be exhibiting in the upcoming April edition of MAGIC Japan – most for the first time.

“In its third edition, MAGIC Japan will showcase not just the best fashion brands Tokyo has to offer, but an amazing selection of UK and US brands as well. Tokyo’s fashion community is both high energy and passionate, and we are honored to play a small part in it.” Christopher Griffin, President, International Business Development, UBM Fashion Group

Can Demirezen designs vintage denims by ALBERTOCan Demirezen designs vintage denims by ALBERTO

Can Demirezen designs vintage denims by ALBERTO

Artist, Can Demirezen has designed three vintage denims by ALBERTO. Rooted in Mönchengladbach. So, there’s no better space to present the unique items than the Concept Store by ALBERTO.

“OPEN – CLOSE”. Since when do ALBERTO jeans give instructions on how to operate the zipper? And in unmistakable, hand-embroidered letters to boot? The answer: Since Can Demirezen laid hands on three models. The artist reworked the vintage denims into canvasses. Given a completely free hand during the redesign, he was allowed to design according to his own taste.

“I really let off steam,” says Can Demirezen. The right thighs are adorned with oversized information such as article number, size and style. The back pockets were removed and reassembled slightly offset. Some of the statements that were applied to the trousers with high-quality, durable textile dye and screen printing were covered.

Impulsive ideas and radical approaches, inspired by hip hop designs and street art. At the same time, Can Demirezen follows his own beat. “My art is personal and impulsive,” explains Demirezen, who is a real all-rounder. He is pursuing his bourgeois career as a student of business informatics, working by day in the office of an accountant. At night he worked as a disc jockey and produced techno tracks. He is currently giving this hobby a rest in favor of his true passion: art. Especially hand-painted designs have drawn him.

The result can be viewed in ALBERTO’s concept store in Mönchengladbach. The perfect place for surprising stagings and innovative ideas. Last but not least, the exciting experimentation space doesn’t just bring important insights into the collections, features and styles that will benefit POS retail partners. A win-win situation for everyone – not least for creative minds like Can Demirezen. Because he plans to continue his cooperation with ALBERTO.

Tatras opens flagship store in the fashion district at No. 3 Via della Spiga.Tatras opens flagship store in the fashion district at No. 3 Via della Spiga.Tatras opens flagship store in the fashion district at No. 3 Via della Spiga.

Tatras opens flagship store in the fashion district at No. 3 Via della Spiga.

Tatras has opened its flagship store in the fashion district at No. 3 Via della Spiga. The space, which houses the collections for men, women and children and the Lucio Vanotti x Tatras capsule collection was designed by MRZarchitetti.

The concept for the only European boutique of the Italian-Japanese brand collects iconic Italian furnishings from the 1950’s. The sinuous shapes of chairs and poufs upholstered in dark brown leather, are combined with the rigour of polished steel hanging racks mounted on walls of Calacatta marble.

The Side table Ragno by Carlo de Carli, the wall displays inspired by the iconic Infinito bookshelves designed by Franco Albini in 1956 and the light wall in the style of great buildings of Italian rationalism, are just some of the elements found in the Boutique.

Tatras, the brand that combines Italian production experience with totally Japanese design, research and development seeks to create European customer loyalty with a view to the expansion of the brand in our continent. The flagship store in Via della Spiga is the third flagship for the brand, joining stores in Osaka and Tokyo.

Tommy Hilfiger brings Spring 2018 TOMMYNOW “DRIVE” Experiential runway event to Milan

Tommy Hilfiger brings Spring 2018 TOMMYNOW “DRIVE” Experiential runway event to Milan

Spring 2018 TOMMYNOW, the brand’s fourth in-season runway show, took place during Milan Fashion Week on February 25, 2018 Milano Congressi. Following the success of the first three TOMMYNOW shows, the Spring 2018 event built on Tommy Hilfiger’s signature “See Now, Buy Now” format, and all runway looks were available across an ecosystem of immediately shoppable channels in more than 70 countries.

Ciao, Milano. The TOMMYNOW fashion experience is roaring into town with the greatest hits of our Spring 2018 collection. It’s cool, confident and every look is instantly shoppable.

Tribute was paid to Tommy’s longtime love of racing, fusing American heritage with modern athleticism for him and her. There are unique plays on proportion and shape; unexpected twists on our icons; and graphic interpretations of speed stripes, checkerboard and archival logos.

The pioneering spirit is ignited by the brand’s partnership with Formula One World Champions Mercedes- AMG Petronas Motorsport, pushing the boundaries of immersive experiences while remaining accessible to all with the TOMMYNOW SNAP app.

TOMMYNOW “DRIVE” marked the global launch of the Spring 2018 TommyXGigi capsule collection.

Coterie: Successful Start

Coterie: Successful Start

This Monday, February 26th, UBM Fashion presents a new edition of Coterie in New York’s Javits Center.

The three day event will run alongside UBM Fashion’s Women’s and Children’s February Show, Stitch@Coterie, Sole Commerce, Fame, Moda and Children’s Club.

Coterie continues its expansion outside the traditional ready-to-wear market with its second edition of Beauty@Coterie showing leading beauty and apothecary brands including Immunocologie, Le Bon Parfumeur and Prismologie. Coterie’s EDIT debuts its collaboration with Plan de Ville, an online destination for luxury fashion and emerging designers for its The Edit Lookbook.

WeAr’s team is live at Coterie to give you a sneak peak into the event below.

As featured in the upcoming WeAr March edition: Frankie is doing great with its leather jackets, colours are strong. Its Bestseller: a trenchcoat in leather and of course its denim range.

Not only for dogs…360° Cashmere shows its line of the finest yarn.

Innovative denim always attracts – visit the Mother booth for inspiration.

Footwear@Coterie features still a lot of fur.

Alice & Olivia with its concept: Knowledge is Power. Innovative booth design to be seen at this season’s coterie.

The new Beauty@Coterie section with fresh design.

Long lines early morning before Coterie’s entrance in the Javits Center, New York, NY.

Fitness is still a big topic and the Coterie Active area shows the latest and greatest.

Denim and super soft corduroy at Edwin