Spring 2017 TOMMYNOW showSpring 2017 TOMMYNOW show

Spring 2017 TOMMYNOW show

Spring 2017 TOMMYNOW, Tommy Hilfiger’s second in-season fashion show, took place on Wednesday, February 8th, 2017 at “TOMMYLAND” in Venice Beach, Los Angeles. Celebrating the fusion of fashion with California-inspired music and creativity, “TOMMYLAND” became the ultimate West Coast fashion festival, set against the iconic backdrop of Venice Beach. Continuing Tommy Hilfiger’s leadership in the “See Now, Buy Now” runway model, all looks from the Spring 2017 show, including the second TommyXGigi collection designed in collaboration with Gigi Hadid, were immediately available to purchase across all sales channels in more than 70 countries around the world.

TOMMYNOW is about inclusivity, celebrating pop culture, and connecting to our global consumers in an authentic, personalized and powerful way,” said Tommy Hilfiger. “We launched the TOMMYNOW platform in September because we are the brand that breaks conventions, puts the consumer at the heart of our business, and believes in creating fun, inspiring experiences that fuse fashion and entertainment. For February, we are pushing the boundaries even further with a one-of-a-kind festival event that celebrates the youth culture and California spirit that inspired our collection this season.”

Anatol Kotte holds exhibition at Concept Store OUKAN in Berlin

Anatol Kotte holds exhibition at Concept Store OUKAN in Berlin

On the 7th February 2017, related to the 67th of the Berlinale, the new exhibition of the photographer Anatol Kotte had its opening at the renowned Concept Store OUKAN in Berlin-Mitte. Under the title „Actors“ – the artist presents 18 of his famous portraits of actors, most of them were taken in black and white and they will show the national and international “Mimenriege”. Beside their German colleagues Til Schweiger, Natalia Wörner, Moritz Bleibtreu and Matthias Schweighöfer, many other iconic actors like Jeff Goldblum, Ewan McGregor, Geraldine Chaplin participated.

Anatol Kotte started in 1982 as a photographer's assistant before he attended his freelance work. Previously, Kotte found his passion for portraits and now with 20 years experience – definitely the artist belongs to the premier league of photographer.

Cordura x Blackyak present collaboration at ISPO MunichCordura x Blackyak present collaboration at ISPO Munich

Cordura x Blackyak present collaboration at ISPO Munich

Invista's Cordura brand and the global outdoor specialist Blackyak have collaborated on a collection designed by mountaineers for mountaineers. First partnering up in 2016 for BLACKYAK’s global market launch, the brands have expanded their offerings in the European market with the latest 2017 fall/winter apparel debuting right now at ISPO Munich (February 2017). 

The 2017 collection features insulation and mid-weight layers designed with Cordura fabric for enhanced durability and soft comfort. Pants, shorts, shirts and jackets engineered for use on the summit will hit stores for spring/summer and fall/winter 2017.

Inspired by the yak’s resilience, Blackyak clothing is crafted to withstand even the harshest alpine conditions. Prototypes are exposed to the extreme situations by the Blackyak athletes during training and on expeditions.

The official European launch is happening right now at ISPO Munich, until the 8th of February 2017 with an exclusive joint media event in conjunction with the show.

BeachBody Launch at ISPO

BeachBody Launch at ISPO

Industry veterans Killick Datta and Peter Koral use this year's ISPO to launch the apparel and footwear line of Beachbody with their company Global Brand Partners. 

The will be designing, developing and producing garments and shoes under the name of the renowned fitness and wellness expert. Beachbody is a worldwide leader in health and fitness headquartered in Santa Monica, USA. Founded in 1998 its goal was to help people achieve their fitness goals.   Its success stems from its ‘Beachbody on Demand’ streaming platform, workout regiments, such as Insanity, its super shakes and sport nutrition supplements. It has a network of 500,000 coaches and over 36 million views on YouTube. In 2013, Beachbody had 17 million customers. As the athleisure trend continues to grow, this is a strong brand to look out for. 

Both footwear and apparel products will be ready for delivery July this year. 

The line can be found at ISPO Munich HallB2 Booth 124 until Wednesday.

 

 

 

First Day at ISPO Munich

First Day at ISPO Munich

The world’s biggest trade show for sport-related gear has yet again opened its door on February 5th. 

The event features relevant brands in the active market from adidas to Helly Hansen to Fusalp. But also up and coming activewear brands like Beachbody will be exhibiting. 

Aside from the latest innovations and trends, visitors can also inform themselves on topics such as women in sports or new textile trends for sport and outdoor garments. 

Of course, new accessories and footwear is also presented alongside health and fitness trends. 

2017 the focus will be on classic fitness, healthy eating, mobile apps and running. 66°North from Iceland, Casio, Fila, Osprey, Salming and TomTom are some of the many brands presenting their latest innovation in this field. 

 

Birkenstock and Dan Tobin Smith launch a new creative language for S/S 2017 campaignBirkenstock and Dan Tobin Smith launch a new creative language for S/S 2017 campaign

Birkenstock and Dan Tobin Smith launch a new creative language for S/S 2017 campaign

With the addition of an external team of Art Directors Delerue Roppel, a journey to editorialize Birkenstock begins with the S/S 2017 campaign. A renewed visual language is defined by Dan Tobin Smith – he creates the still life photography for Apple among a list of clients. 

A new layout deletes any unnecessary graphics, allowing for a sole focus on the product and branding that appears exclusively on the product itself. The campaign reflects on the wide appeal of Birkenstock. It will appeal equally to a younger client that has just discovered that the Birkenstock footbed and stylish shoes go together perfectly as well as the traditional client that has been a loyal Birkenstock wearer for many decades. 

A confident, focused approach that sets the tone for a dynamic year ahead. Birkenstock has entered the Bedding / Home category at the furniture fair in Cologne this month, is set to launch an extensive NATURAL CARE cosmetics line later this year and will start to build a global press agency network in all key markets starting February 2017. 

ISKO ARQUAS to be presented at ISPOISKO ARQUAS to be presented at ISPO

ISKO ARQUAS to be presented at ISPO

ISPO, the largest international exhibition for the sports industry, is the perfect setting to experience ISKO ARQUAS, the revolutionary activewear fabric platform conceived by ISKO, the world leader in denim production and innovation, and CREATIVE ROOM, its Italian style and design think-tank. 

Athleisure, one of the most viral trends, is radically rewriting the codes of fashion and lifestyle, and it’s the genesis for the ISKO ARQUAS platform: the boundaries between formal occasions and sports activities are less and less indistinct while not so long ago, being fashionable at any time seemed impossible. These advanced textile concepts and innovations combine one-of-a-kind aesthetics with unexpected features that stand up to even the most dynamic and energetic situations, because they are the essential ingredient for activewear that delivers sports-level performance along with incomparable style. 

To show the wide and inspirational range of technical and stylistic applications, ISKO and CREATIVE ROOM developed three main moods to express the soul of these multifaceted fabrics: 

Sport, dance & fitness – High performance with a trendy flair

Urban tech – Maximum freedom with contemporary attitude

Blue Outdoor – The top of fashion for the open air.

Supreme Women & Men Dusseldorf round-up

Supreme Women & Men Dusseldorf round-up

The Supreme Group by munichfashion.company GmbH came to a positive conclusion in its anniversary year with the Supreme Women & Men Düsseldorf, which ended yesterday. The organizer has registered a very strong rush of visitors at the ordering fair. In addition to numerous foreign buyers, all the well-known German retailers from all the federal states were on-site and used the platform several times in the fashion district of the showrooms around Kaiserswerther Straße.

The Supreme Group has been cooperating with the trade publication TextilWirtschaft since this season, which installed a lounge for the first time in the foyer of the B1 location, where Supreme Women&Men has been held. This was actively used by the visitors and offered customers an additional relaxing meeting point within the framework of the Supreme Homebase.

In just under two weeks, the order business moves on to the next round with the Supreme Women&Men Munich, which takes place from 11 to 14 February 2017 at the MTC, world of fashion, House 1

Texworld Paris with 40th edition

Texworld Paris with 40th edition

Texworld Paris will be holding its 40th edition from February 6th till 9th, 2017 in Le Bourget, Paris. Presenting 730 exhibitors, the show will see previous exhibitors returning after missing several seasons. China is the first represented country, followed by Turkey, South Korea and India. 

The show will also host the third edition of Frankfurt Style Award, an international fashion competition that has been promoting young designers. The Trends Forum sector will present several lectures and catwalk shows. The Elite sector, a global platform for purchasing materials, fabrics and supplies, will present 21 exhibitors. 

Cheap Monday to celebrate 5thbirthday of flagship London storeCheap Monday to celebrate 5thbirthday of flagship London store

Cheap Monday to celebrate 5thbirthday of flagship London store

Ahead of London Fashion Week, Cheap Monday will celebrate the 5th anniversary of its London flagship store on Carnaby Street on Thursday 16th. The event will present an intense live set from indie rockers Tall Ships, a selection of free drinks and an exclusive 20% of all product in-store discount.

Following on from the success of the recent Sundara Karma and Dead! performances, the London store is partnering up again with Clash magazine to bring back another instalment of their live gigs with the Brighton based band ahead of the release of their second album ‘Impressions’.

As well as the 20% off everything in store all day, the brand will be carrying on the celebrations with exclusive free goodie bags on every purchase as well as the latest issue of Clash.