Lanvin appoints Olivier Lapidus as its new Artistic Director

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Lanvin appoints Olivier Lapidus as its new Artistic Director

French designer Olivier Lapidus has been appointed as the new Artistic Director of Lanvin, taking over from Bouchra Jarrar. S/S 2018 during Paris Fashion week will be the first collection by Lapidus for Lanvin.

The appointment follows the sudden exit of Bouchra Jarrar from Lanvin, last week.

Changes in Lanvin’s Creative Department

Changes in Lanvin’s Creative Department

Just four days after separating from Bouchra Jarrar, the French fashion house of Jeanne Lanvin appoints Olivier Lapidus as the new Creative Director. He embarked on his new role immediately.
The first collection of the Paris-born designer is due to be shown as early as in September during the Paris ready-to-wear shows.
Besides his new role at chez Lavin, Lapidus will continue working on his own recently launched line, Création Olivier Lapidus, which launched this past haute couture season in Paris. He previously was at Balmain Homme before joining Maison Lapidus.
Lanvin has had a 23% fall in revenue since 2016 and hopes it can reignite the spirits former 14 year long creative director Alber Elbaz gave the brand, who left it following disagreements with its owner. Rumours have it, Lapidus wants to develop Lanvin into a French lifestyle brand, although these have not been substantiated.

Assocalzaturifici to hold teaser event in Seoul to promote Micam84

Assocalzaturifici to hold teaser event in Seoul to promote Micam84

For the MICAM84, to be held in September at the Milan Fair Centre and, to promote the forthcoming edition, Assocalzaturifici has promoted a teaser event in Seoul, in Korea to be held from 10th to 12th July at the capital’s Westin Chosun Hotel in conjunction with “La moda italiana a Seoul”, the trade fair for Italian Fashion Manufacturers organized by EMI, the Italian fashion organisation.

By accompanying a group of brands to the trade-fair, Assocalzaturifici intends to give continuity to promotional events in the Far East and consolidate the image of the MICAM in a fast-growing market by communicating the uniqueness of made-in-Italy footwear.

“South Korea represents the 13th largest market out of the various countries to which Italian footwear is exported, recording in 2016 a 16.7% increase in value with respect to the previous year – explains the president of Assocalzaturifici, Annarita Pilotti – The Asian market remains crucial for exports of made in Italy products. This is why we have decided to organise a series of promotional roadshows in the Far East with the aim of demonstrating to the world the excellence and quality of our footwear industry. The trade show in Seoul – Pilotti concludes – provides a perfect opportunity for talking about the new edition of theMICAM84 and for presenting the theme of September’s promotional campaign which is dedicated to seduction”.

Assocalzaturifici will in fact be setting up a special show entitled “The Seduction of footwear: Italian glamour” organised in collaboration with MIC the International Vigevano Shoe Museum which has selected under the supervision of the artistic director Armando Pollini, 20 pairs of stiletto heels: the leitmotiv of the exhibition is the high-heeled shoe which has been a perennial and universal symbol of secuction.

ISKO announces Marco Lucietti’s new position as Senior Advisor

ISKO announces Marco Lucietti’s new position as Senior Advisor

Marco Lucietti, Global Marketing Director will take on the new position of Senior Advisor for ISKO, the international leader in denim production and textile innovation.

“After eight incredible years, I’ve decided to change from the position of Global Marketing Director of ISKOTM to a different role working closely with the management of the Company”, explains Marco Lucietti.

Marco Lucietti managed the worldwide B2B (Business to Business) Marketing activity of ISKO and led a global team of Marketing Professionals. During his eight years as Global Marketing Director, Lucietti focused on conveying the innovative value of the Company to the market, and built long term partnerships in the industry, always playing an active role in company’s activities and actions.

2016 marked the beginning of ISKO’s development plan to align its communication and add a consumer facing ingredient brand message. This was intended to help fashion brands connect with ISKO fabrics more effectively, involving different channels of communication and new media. The creation also of a Brand & Communication team, headed by Fabio Di Liberto, ISKO Global Brand Director, became important to support ISKO’s new communication strategy.

Mustang Street Art Lab eventMustang Street Art Lab eventMustang Street Art Lab eventMustang Street Art Lab event

Mustang Street Art Lab event

Instead of exhibiting at Panorama as per previous year, Mustang this year launched its own event ‘Street Art Lab’ in Berlin’s Seven Star Gallery, presenting a mixed concept of showroom, pop-up studio and live event.

“In the search for a new, creative approach to presenting our brand during the Fashion Week in Berlin, we have developed this extraordinary event concept”, explains Dietmar Axt, CEO of the Mustang Group. “Great is that we can make the connection of street art and denim tangible. Authentic, approachable and hand-made – this is a perfect match for our brand! “The exhibiting artists are renowned street artists and will not only show some work but also be creative on the spot.

During the event, Mustang is also showcasing its S/S collection 2018.

Berlin Buyers Guide Day 1

Berlin Buyers Guide Day 1

Berlin this July was blessed with perfect weather. Not too cold and not too hot.

 

Premium Exhibitions started with a bang. International buyers were spotted already in the early morning hours from Ireland, Scandinavia, Czech Republic all the way to Japan. German buyers were numerous, too. Birkenstock even provided a nice terrace to have a cocktail during the sunny hours of the show, to relax from the orders placed. Many interesting brands, including some very creative Korean labels were spotted, well worth a visit. But also brands well capable to provide for the many are represented at the show.

 

At Show & Order, an experience platform was created, mimicking a concept store in a trade-show format. Couches, music, food, accessories and of course numerous high-end fashion brands were present.

 

Selvedge Run featured an overseeable amount of brands that all had one thing in common: elevated creativity.

 

Erwin Licher, owner of Herrlicher, presented his new upscale denim line Mr. Erwin at Seek. That show was in general well visited. Seek continuously focusses on sophisticated, urban menswear, so brands such as Herschel, Boxfresh, adidas Originals, Brooks, Burlington, Creative Recreation, Fred Perry, Ecoalf, Eastpak etc. were present.

 

Unfortunately not as much traffic was seen at Panorama, despite brands, well worth a visit such as Lieblingsstück, Fynch-Hatton, Alberto, the new line of Miss Sixty, Einstein Newton, Bobi LA, Pepe Jeans and other important brands.

 

Trends such as metallic effects out of copper, silver and gold elements worked onto the garments were seen. Floral and light, pastel colours meet jungle feeling complemented with plant-motives.

 

Lieblingsstück demonstrated with their latest campaign what fashion should be all about: laughing, positive, bubbly people that radiate happiness.

 

Check out our WeAr To Go section in this buyers guide to know where to have a beer, where to shop and where to party. Make the most of your trip here and find and support young up and coming labels that introduce creativity into our industry. Whilst not forgetting the established labels that bring customers to your store.

 

Should you not be in Berlin, our Buyers Guide will give you some impressions of the most interesting brands and what has been going on at the shows from the comfort of your home.

 

We’ll be back tomorrow with more Buyers Guide voices, and exclusive content on our social media pages!

Berlin Fashion Week kick-off

Berlin Fashion Week kick-off

Berlin Fashion Week 2017 is launching with its first day today. With this a fully detailed map of  the fastest way to the most important events such as Premium Exhibitions, Panorama Berlin, Seek, Bright, Selvedge Run, Show & Order, Greenshowroom and Et

Denim sector to debut at Texworld

Denim sector to debut at Texworld

The coming edition of Texworld which will take place in Paris from the 18th till 21st of September 2017, will introduce the launch of its new Texworld Denim section. The latter will showcase around 80 exhibitors who all specialise in the denim sector. Furthermore this area will also debut its own trend forum.

“We have introduced the Texworlddenim segment at our next show edition as a true reflection of the dominant position that denim occupies in the fashion industry,” commented Michael Scherpe, president, Messe Frankfurt France.

The new Denim sector will be regrouping the fabrics from Texworld and the ready-to-wear from Apparel Sourcing.

Liebeskind Berlin present the ‘B Bag’

Liebeskind Berlin present the ‘B Bag’

As part of the Fall / Winter 2017 Collection, Liebeskind Berlin presents ‘The Berlin Bag’ AKA the ‘B Bag’. The latter is a homage to a Berlin girl who wrapped herself in a large woven blanket to protect herself from the cold, held together by a leather belt with a round, metallic buckle. Her attitude embodies her own individual style: simple and confident, raw yet elegant.

The B Bag distills the essence of the city: a certain dynamism and freedom allowing one to be who they are- a citizen of the world.