On the occasion of Milan Men’s Fashion Week, Hand Picked welcomed its guests in the large greenhouse of Palazzo Serbelloni in the heart of Milan for an event of extraordinary visual impact. An artistic combination inspired by the elements from which the Hand Picked collection draws its inspiration.
The HAND PICKED line is a men’s capsule collection composed of few pieces, in which an extreme quality of materials and a care for details stand out, that only the excellence of Made in Italy can guarantee. High quality denim, produced with a specific and unique cotton that is grown using traditional techniques, producing a fiber that guarantees ultimate performance. The fiber that is obtained is spun in Japan, a land with a millennial tradition in the textile industry which is a worldwide reference point for denim. The combination of high quality Japanese yarns and Italian style deliver a consistently unique result.
In addition to the new five-pocket denim, the collection includes chino trousers, denim-effect cotton shirts, two unstructured jackets – one in denim and one in cotton – characterized by unusual details and a comfortable cut. No logo in evidence: the Hand Picked capsule is all about the quality of the raw materials and the refinement that emerges from its hand-made pieces.
The garments are entirely made in Italy, from cut to seam, down to every accessory. The denim is worked with extreme stitching simplicity and a unique care for detail. To enrich the collection, precious copper elements are used – an excellent and original material, which gives a great visual impact and a further guarantee of quality: used for buttons and details of jackets and trousers
Haven’t had enough time to see it all? Missed the flight? Want to refresh your memory?
Check out our Buyers Guide Berlin and Florence where our team has selected some of the best brands and gives you a real insight into what was going on at the show.
With the Berlin trade shows kicking off tomorrow with several pre-events happening today, we have rounded up the latest highlights on Panorama and Premium.
True to the meaning of the word panorama, Panorama Berlin offers a broad overview of national and international mens and womenswear collections. Thereby, it enriches the international trade fair landscape consistently with strong and relevant new brands from formal and casual wear, contemporary and denim to accessories, shoes, sustainable fashion and plus size as well as with selected lifestyle products. Since its premiere in January 2013, the fair quickly became internationally successful and today presents over 800 brands in eleven halls on more than 45.000 square meters of exhibition space.
Spring/Summer 2019 marks the twelfth edition and another evolutionary step for Panorama Berlin. With “Connecting Communities” the trade-show emphasizes its mission as a business incubator and catalyst of new industry concepts by bringing the industry together. Thus, the next season delivers various new concepts for brands and retailers likewise. All main areas are set up like modern department stores, with central community points offering a possibility to chat, interact and immerse oneself in the individual lifestyle of each hall. Moreover, the fair constantly extends its lifestyle areas with a broad selection of non-textiles that are easy to integrate into a fashion retail context: cool patches, funny gadgets, and fun stylish gift ideas. With the new RETAIL SOLUTIONS area in Hall 6, Panorama Berlin is launching its first platform for retail solution providers. Here, various digital solution providers are presented alongside retail design professionals and culinary concepts that fashion retailers can easily integrate into their stores.
The #FASHIONTECH conference was founded in January 2015 by the PREMIUM GROUP connects fashion with the tech and start-up industry, covering all aspects of digital transformation, innovation and disruptive technologies. Twice a year, global players, industry insiders, communications experts, designers, start-ups and politics gather to discuss developments, potential and new approaches; generate new business; and foster the exchange between the different industries.
In January 2018 the PREMIUM GROUP brought Messe Frankfurt on board as #FASHIONTECH partner. The partnership goes hand in hand with expanded content and a reinterpreted overall concept, which responds to the topical issues of the entire fashion industry as well as accompanying its digital transformation. The #FASHIONTECH programme, which focuses primarily on the topics of E-Commerce & Retailtech and Digital Marketing & Communications, is being expanded to include Tech Textiles and Sustainability.
Read more about the shows in Berlin in our Buyers Guide: www.wearglobalnetwork.com/buyersguide
Tommy Hilfiger announces that the Fall 2018 TOMMYNOW experiential runway event will travel to Shanghai, China on September 4th as a new concept that celebrates the brand’s commitment to reinvention and focus on Asia Pacific, its highest growth potential market. Tommy Hilfiger’s unique “See Now, Buy Now” global platform will continue to evolve through innovative and immersive digital content fused with real-life experiences accessible to both virtual audiences globally and those attending the live event. This approach reflects Tommy Hilfiger’s continued dedication to bringing TOMMYNOW to new cities and audiences worldwide, following high-powered productions with “TOMMYNOW DRIVE” in Milan for Spring 2018, “ROCKCIRCUS” at London’s iconic Roundhouse concert venue for Fall 2017, “TOMMYLAND” in Los Angeles for Spring 2017, and “TOMMY PIER” in New York City for the Fall 2016 debut.
“TOMMYNOW continues to disrupt the runway rules driven by our passion to introduce innovative ways to immerse as many consumers as possible into this event globally,” said Tommy Hilfiger.
The Fall 2018 TOMMYNOW experiential fashion show will present the first TommyXLewis collaborative collection designed by Tommy Hilfiger with British Formula One® racing driver, four-time Formula One® World Champion and global brand ambassador for TOMMY HILFIGER men’s, Lewis Hamilton. Additional collections, including HILFIGER COLLECTION styles for men and women and the TOMMY ICONS capsule collection will also feature on the runway.
Summer brings a yearning to get away from it all. First on the list: a cruise under sail. With this ALBERTO brings just in time for the spring/summer season 2019, its first Marina capsule collection. The new sailor chic line combines high-tech, elegance, freshness and lightness a winner both on water and in the city.
Blue sea, white sails, endless horizons – with ‘Marina’, ALBERTO is launching a series of functional sailor pants that meet all requirements both aboard and ashore. Along with cotton gabardine styles with wide, contrasting side stripes in the iconic signature colors white, yellow and navy, the collection includes a temperature-regulating, dirt-repellent 3xDRY Cooler with waterproof pockets and taped seams. Also perfect for life on the ocean wave: light pants available in regular length, cropped or as Bermuda shorts with a rubberized fluorescent label, colorful corded ribbon embellishments and inside pockets lovingly printed with anchors.
Marina will be available from well-stocked fashion retailers from the beginning of 2019.
Project New York has partnered with White Show on an exclusive collaboration designed to unify the European and American marketplaces over the SS’19 season.
The partnership aims to strengthen the presence of global menswear marketplaces by creating a cross section of US and European brands, designers and retailers to offer a fresh, international perspective of designers at each trade show.
“The collaboration with UBM amplifies the resonance of White tradeshow on the American market, which represents an excellent opportunity for our companies. WHITE has always been very attentive to international markets, where its been present for many years and continues to invest and promote its DNA and its brands exponentially,” affirms Massimiliano Bizzi, White President and Founder.
Project will celebrate the launch with a kick-off event during July’s Market Week.
Over the next two seasons, UBM Fashion and WHITE Show will work together to design retailer matchmaking platforms and develop a curation of visionary brands to host at upcoming shows.
Women’s contemporary trade show, Coterie will launch its first fashion and beauty concept store, Coterie: Pop-Up, at the newly announced Faena Bazaar at 3400 Collins Ave Miami Beach during Miami Swim Week on July 11th.
Fueled by the vision of Coterie’s VP and Fashion Director, Danielle Licata, the imaginative and one-of-a-kind, retail experience will be entirely shoppable including apparel, accessories, furniture, wall hangings, and fixtures. The experiential retail destination will include over 30 brands from around the world including essential women’s designers, ready to wear, swim, beauty, hair care, home wares, accessories and art-objects.
“This pop-up shop is the perfect way for us to extend the Coterie brand into Miami Swim Week while servicing the brands and partners who participate in our flagship BtoB Coterie shows,” says Danielle Licata, VP and Fashion Director, Coterie. “There is tremendous excitement and momentum behind this new initiative. We look forward to hosting all of our brands – and the public – at this interactive and visually stunning experience, all week.”
Italian family-owned fashion house Missoni has sold a majority stake to an investment fund as part of its strategy to remain competitive. Italian investment fund FSI will take a 41.2% stake in the firm to help expand the business and get the company ready for a potential public listing.
In a corporate statement, creative director Angela Missoni said the family will retain a 58.8 percent stake and operational control of the knitwear brand. “The Missoni family struck us for its passion, creative energy and absolute fidelity to the brand’s codes,” FSI CEO Maurizio Tomagnini said when commenting on the deal.
Golden Goose Deluxe Brand celebrated the launch of its thorough FW18/19 boots line during the opening of the brand new Florence’s FLAG/FLR Flagship Store.
With the likes of the cool crowd of Pitti Uomo 94, the brand new boots immediately grabbed attention thanks to an installation at the front that blended together the brand’s heritage, innovation, and craftsmanship tradition.
The party went down smoothly under the historical ceiling of the store, as the Venetian Spritzes and the Florentine Tropical Animals crew’s sounds offered by GGDB.
After kicking off in Florence, the full GGDB boots line will be available worldwide via the brand’s website and Flagship Stores.
At the link below the photos of the event: