Aligning with the needs of the fashion industry, UBM Fashion has designed a new seasonal show, [pre]COTERIE, that brings a focused and purposeful perspective to the ever-evolving fashion retail landscape. Launching June 10-12, 2018 at the Javits Center, New York, UBM Fashion’s [pre]COTERIE will feature premium women’s apparel and accessories in beautifully designed and expertly merchandised neighborhoods covering resort, international women’s wear, designer accessories and fine jewelry, swim and active.
The debut marketplace marks UBM Fashion’s response to the dynamic buying seasons, and it represents an opportunity for American designers to present pre-collections with exposure to a strong contingent of international and domestic retailers. This will mark a key and growing buying period for the New York market place.
[pre]COTERIE has been designed to fit perfectly into the key fashion month of June, globally and in New York. It will act as a kickoff event for the international fashion event circuit segueing into the June Milan and Paris fashion shows.
“Leaning on over 30 years as the leading US women’s wear event, COTERIE understands the importance of launching a pre-collection platform (also known as Resort, Spring 1 or Holiday) as there has been an increasing demand for delivery at the elevated portion of the market,” said UBM Fashion Director and Vice-President, Danielle Licata. “[pre]COTERIE was conceived to bring together the top global brands and retailers in an intimate and experiential setting.”
The launch of [pre]Coterie is part of the significant re-structuring of the New York fashion trade event calendar that UBM Fashion announced in October of last year.