The 101st edition of MICAM and the 129th edition of MIPEL concluded at Fieramilano Rho, welcoming over 20,000 visitors, 54% international and 46% Italian.

Among the visiting countries, the strongest performances came from France, Spain, Germany, Belgium and Greece, while outside the EU the leading markets were Japan and the United States.

The event hosted 795 brands, including 402 international and 393 Italian. companies, confirming its strong global appeal and the central role of the trade fair in supporting business development and internationalization within the sector.

“This edition of MICAM sends us a clear and encouraging signal: the footwear industry is able to respond intelligently to the challenges of the global market, transforming complexity into opportunities for growth and innovation,” stated Giovanna Ceolini, President of MICAM and Assocalzaturifici. “The figures confirm the solidity of the exhibition, but what truly makes us proud is the quality of the relationships built here, the intensity of the dialogue between companies, buyers and professionals from all over the world. MICAM is not just a trade show: it is a dynamic platform for business and strategic vision, a space where Italian manufacturing excellence engages with emerging trends, new technologies and the distribution models of the future. The work initiated with the industrial plan, the collaboration with our institutional partners – from the Ministry of Foreign Affairs to ICE – and the growing focus on internationalization demonstrate that we are on the right path. We are ready to approach the next edition with even greater ambition, strengthened by a global community that chooses MICAM as its benchmark.”

Among the most appreciated features was the MICAM Next area, with seminars organized in collaboration with WIRED Italia and the fashion shows.

There was also strong interest in M&M – The Hub, the space dedicated to training and advanced manufacturing, where the MICAM Academy and craft workshops curated by Arsutoria School attracted over 500 students during the three days of the event. From a strategic perspective, the event is part of the Fashion Link Milano project, an integrated ecosystem designed to strategically connect brands, buyers and professionals through a coordinated experience across all the involved trade fairs, enhancing the complementarity of different offerings.

The next edition of MICAM 102 will take place September 13 to 15, 2026.

While the Middle East has long been associated with luxury consumption, retail dynamics are shifting. A new generation of consumers is seeking contemporary, accessible fashion alongside established luxury houses, creating significant opportunity for ready-to-wear brands at wholesale level.

Retail expansion in Dubai and Riyadh, alongside the growth of curated multi-brand boutiques and digitally integrated retail models, is accelerating demand for fresh international womenswear labels. This shift is reinforced by major retail developments, including the launch of Al Waha Group, Saudi Arabia’s first Saudi-owned duty-free retailer. As the Kingdom expands travel retail and consumer infrastructure, new channels for brand visibility and product discovery are emerging, aligning with rising demand for contemporary international fashion

The United Arab Emirates remains the region’s primary trade gateway, offering infrastructure and logistics that support cross-border expansion. Saudi Arabia’s rapidly expanding retail ecosystem is generating fresh wholesale opportunities driven by a young, digitally connected consumer base. Qatar continues to represent a high-value market increasingly open to curated contemporary labels.

The region is witnessing a growing network of businesses which are helping support brands entering the region. From Agents and Distributers through to trade shows, the wholesale fashion market is growing at pace.

The Brand Booster Trade show is the only B2B trade show in the region dedicated to womenswear. The show has run for the last two years in Dubai and welcomes leading buyers from UAE, Saudi Arabia & Qatar to view new brands and purchase wholesale collections.

For the upcoming edition in May 2026 the show is seeing an increased interest from British and European brands, which signals growing international confidence in the region’s commercial potential. The B2B show is dedicated to elevating regional and international designers and provides a meeting place for womenswear brands to meet buyers in the region’s rapidly evolving wholesale market.

The next edition of Brand Booster will take place on 12-13th May 2026 in Dubai, UAE in Area 57, Al Quoz.

Marc Cain has opened its new franchise store in the Xintiandi Mall in Jinzhou, China, thereby strengthening its position in the Asian market.

The premium label presents its collections in an exclusive and modern ambience across approximately 180 square metres. The design reflects the Marc Cain aesthetic and brand DNA: rose-coloured walls meet elegant ornaments, which accentuate both the store and the glass façade, creating a connection between the interior and exterior spaces.

The high-quality and inspiring environment of the mall, which also features numerous local labels, provides the ideal setting for the international brand and is the perfect platform for targeting new customers in the Chinese market.

The opening was celebrated with an exclusive opening event and marks the first step in Marc Cain’s strategic expansion in China. Two further stores in the north-east of the country are already planned to expand the brand’s presence.

SHIFT Frankfurt will open its doors for the very first time on March 5, 2026, with an exclusive Sneak Peek event at FREDENHAGEN in Offenbach am Main.

Brands, retailers, agencies, and fashion professionals are invited to experience the new B2B format early on, in an atmosphere that already reflects the authentic SHIFT vibe.

The Sneak Peek offers the opportunity to explore the exceptional industrial location in its raw state while gaining concrete insights into the event concept.

The SHIFT team will present sample stand solutions in various sizes as well as initial lighting installations that highlight the fair’s creative and curatorial vision. The goal is to create transparency, inspire participants, and foster open dialogue with the industry from the very beginning.

A special highlight will be a keynote impulse by Michael Werner, long-time Editor-in-Chief of Textilwirtschaft. He will provide a sharp perspective on the current state of the German fashion market and outline key developments shaping the industry. Following the talk, guests are invited to connect over drinks and food in a relaxed networking setting.

“With the Sneak Peek, we don’t just want to present a venue. We want to make the attitude, ambition, and atmosphere of SHIFT tangible,” says Thimo Schwenzfeier from the German SHIFT team.

“We see ourselves as a platform that puts wholesale at the center: clearly curated, market-driven, and dialogueoriented.”

New dates announced: SHIFT Frankfurt on July 1–2, 2026 Alongside the Sneak Peek, SHIFT confirms a change of dates for the main event. SHIFT Frankfurt will now take place on Wednesday and Thursday, July 1 and 2, 2026 (originally scheduled for June 24–25). This decision follows extensive feedback from the industry and aims to better align with the needs of all participants, particularly offering the womenswear segment more flexibility for optimal collection presentations. The new timing provides greater planning security for both brands and retailers. SHIFT Frankfurt positions itself as a curated inspiration platform for both menswear and womenswear, combining experience, creativity, and long-term business relationships.

The 58th edition of Texworld Apparel Sourcing Paris closed its doors after three days of activity for the 1,100 exhibitors at the Paris-Le-Bourget Exhibition Centre. Once again, the trade show confirmed its role as the world’s leading sourcing platform serving international buyers.

Despite a market environment undergoing significant transformation, marked by lasting economic shifts and a reconfiguration of distribution networks, this session confirmed the show’s ability to generate strong business momentum aligned with the sector’s evolving expectations. While overall attendance was slightly lower than in February 2025, it remained stable compared to last September’s edition and reflects the structural changes shaping the apparel market. The strong presence of French visitors, combined with the high quality of international profiles in attendance, fostered particularly rich and sustained exchanges.

Attendance figures once again confirm the structural importance of major European markets in driving the fashion and apparel industry. France ranked first, accounting for 22% of visitors, a sharp increase compared with the previous edition, reflecting the strong commitment of domestic players in a market undergoing transformation. France was followed by the United Kingdom (9.4%), then Italy (6.5%) and Spain (6.2%). The Netherlands and Germany completed the Top 6, tied at 4.1% each, confirming the strength of the show’s European base.

Texworld Apparel Sourcing Paris’ long-standing partners – the Sub-Council of Textile Industry, China Council for the Promotion of International Trade (CCPIT TEX), the Korea Federation of Textile Industries (KOFOTI), and the Istanbul Chamber of Commerce (ITO), which represents Turkish exhibitors – all share the same feedback: exhibitors did business, met qualified buyers, and engaged in concrete discussions.

Individually interviewed, exhibitors echo this positive assessment. A specialist in technical fabrics for premium down jackets, the Chinese manufacturer Oracle Textile Technology works with more than 200 international brands. Its President, Ken Mei, also confirms the quality of exchanges. “We achieved our objectives both in terms of new contacts and the level of discussions initiated with several major European and American accounts we met at the show.”

On the buyer side, sourcing strategies are increasingly focused on finding premium-quality offerings at the best possible price, as well as responsiveness for collection replenishment, both in materials and finished products. Céline Simon, Materials Manager at Gémo, attended the show with a clear objective: to bring certain sourcing zones closer for strategic materials. “We identified some very interesting opportunities at the show with Egyptian manufacturers for specific fabrics,” she explains. Her team also established contacts with accessories and trims suppliers, confirming the value of a broader offer to complement collections.

MICAM, the world’s leading event for fashionable, high-quality, innovative, and sustainable footwear will introduce a renewed exhibition layout at its 101st edition, held at Fiera Milano Rho from 22–24 February 2026.

With the new design, MICAM transforms product display into a space for encounters, dialogue, and business opportunities, creating a fluid, readable layout that is more effective for exhibitors and welcoming for visitors. The update reflects a holistic vision integrating production, design, and innovation while enhancing Made in Italy and international excellence.

Following KPMG’s industrial plan launched last year, the February edition will feature halls organized by product categories: Hall 1 – elegant and everyday footwear; Hall 3 – creative, non-formal styles; Halls 2 & 4 – innovative, contemporary designs; Hall 5 – global trends. Institutional areas such as the VIP Buyers Lounge, Restaurant, and Press Office will be at the back of Hall 1, while MICAM Next, the Trends & Materials area, Emerging Designer, and Future of Retail sections will be in Hall 3, creating a hub for innovation.

Hall 5 will strengthen collaboration with MIPEL, the international leather goods fair. MIPEL will occupy the front section, while the central “M&M – The Hub” will host joint initiatives, combining MICAM Academy and MIPEL Factory for training, research, and professional development. The Italian Startup area, in collaboration with ICE-Agency and MAECI, will feature emerging Italian fashion companies with an innovative and technological focus. The Hub will also present footwear and bags for Autumn/Winter 2026–2027 trends, alongside a relaxation area.

Giovanna Ceolini, MICAM President, said: “The February edition enhances the footwear supply chain, presenting a contemporary sector image and an immersive experience where business, entertainment, training, and innovation converge. Our revision, starting in February and continuing in future editions, will make visiting simpler, intuitive, and allow buyers to identify product categories clearly.”

The 9th edition of IFCO – Istanbul Fashion Connection demonstrated the strength, diversity, and international relevance of the Turkish apparel industry. With around 450 exhibitors across six halls, the trade fair welcomed 29,746 professional visitors from more than 134 countries. By combining design excellence, industrial capability, and global market access, IFCO continues to play a key role in positioning Istanbul as a strategic hub of international fashion trade.

Covering all key segments—from womenswear, menswear, and kidswear to evening-wear, lingerie, denim, footwear, accessories, and homewear—IFCO February 2026 presented itself with strong international participation and a clearly business-oriented profile.

This structural strength was clearly reflected across IFCO’s core segments. Womenswear formed the backbone of the main halls and the Brands Area, complemented by a strong menswear presence. IFCO Kids underscored the country’s growing international reputation in baby and childrenswear, driven by demand for functional, sustainable, and quality-focused collections. The debut of Linexpo within IFCO showcased Türkiye’s strong position in lingerie and hosiery, reinforcing its role among leading global suppliers.

From 2 to 4 February 2026, the 58th edition of the show brought together more than 1,100 exhibitors from 33 countries at Paris–Le Bourget Exhibition Centre. As a true sourcing platform, the event stands out for its diversity, clear structure and operational efficiency, giving international buyers direct access to an offer tailored to their needs.

Given the rapid changes in the market, Texworld Apparel Sourcing Paris confirms its strategic role for textile and apparel professionals. The presence of more than one thousand exhibitors across Halls 2, 3 and 4 highlights the strength of a constantly evolving market, where finding reliable and competitive partners remains essential for brands. To meet buyers’ expectations, Texworld offers thematic sourcing routes adapted to each profile, dedicated networking areas to encourage exchanges, and innovative digital tools that make it easier to connect with exhibitors. A unique opportunity to meet key industry players and anticipate tomorrow’s trends.

While the overall layout remains centred around Halls 2, 3 and 4, the distribution of major sectors has been redesigned to improve visitor flow and offer a more transversal reading of the show. The All About Her area of Apparel Sourcing and Texworld’s Knit offer are now grouped in Hall 3, alongside national pavilions. Hall 4 hosts the Activewear and Casual & Sport sectors, while the Print and Jacquard universes are now closer to Silky Aspects. Hall 2 remains the central hub for inspiration and exchange, with trend forums, conferences, service areas and networking spaces.

For its February edition, Texworld Paris will gather 591 exhibitors from 18 countries, confirming the strength of the international offer in fabrics and raw materials. Major production regions – China, Turkey, India, Korea and Taiwan – will be represented. National pavilions and collective delegations will showcase a wide range of skills, including the Turkish pavilion led by the Istanbul Chamber of Commerce (ITO), offering workshops on the traditional art of Ebru, and the Korean pavilion, bringing together 34 companies supported by KOFOTI. Key sectors such as Embroidery, Knit, and activewear fabrics continue to grow, demonstrating the high level of creativity and technical

At the heart of Hall 3, the ELITE sector will bring together a selection of companies chosen for their performance in quality, competitiveness, responsiveness and logistics. expertise present at the show.

At the heart of Texworld Apparel Sourcing Paris, the Econogy Hub will highlight concrete initiatives supporting more responsible and circular fashion. Based on Messe Frankfurt’s Econogy sustainability framework, this space is designed for exchange and learning, presenting innovative solutions across the entire textile value chain.

The Econogy Hub will also host a TÜV Rheinland information point on textile testing, durability and regulatory compliance.

As part of Berlin Fashion Week, Marc Cain presented its Fall/Winter 2026 collection on 30 January 2026 in a Fashion Show that combined fashion, music, and staging – accompanied by the evening’s star guests, model icon Jerry Hall and her daughter Elizabeth Jagger, as well as Hollywood actress Kelly Rutherford, returning to the front row.

The venue was the iconic Great Recording Hall of Funkhaus Berlin, renowned for its exceptional acoustics – a space perfectly suited to the interplay of sound, space, and atmosphere, providing the ideal stage for the show’s theme, “Echo of Now”. Music and fashion merged into a cultural symbiosis, creating a captivating statement in tune with the times. The presentation began with a light, airy colour palette, in the spirit of Pantone’s Colour of the Year, Cloud Dancer.

Soft knitwear with striking ocelot patterns contrasted powerfully against the blue floor. Gradually, the spectrum shifted to warm, earthy tones, adding depth. Strong materials such as cosy faux fur in surprising shades like orange and pink brought a confident 70s vibe to the runway, while leather and suede added modern urban coolness. Colours were bold and maximalist: from elegant greys with soft pink to electrifying colour mixes. Orange, aubergine, pink, limoncello, and grassy green collided deliberately – pure dopamine dressing. Animal prints such as cheetah and leopard appeared in black-and-white or faux pony, complemented by trendy paisley interpretations.

“With Echo of Now, we wanted to capture the essence of the present: to bring the energy of the moment with music, movement and fashion into harmony and create designs that touch emotionally and leave a lasting impact,” said Marinela Oglan, Creative Director of Marc Cain.

Jimmy Choo’s Spring 2026 men’s campaign features three cultural creators whose work reflects the brand’s core themes of craftsmanship, creativity, and modern style. Shot in Japan, the campaign highlights how each creator blends tradition with innovation—whether through fashion, sound, or bonsai artistry.

The collection reimagines classic menswear with contemporary proportions, refined details, and a fresh, modern perspective shaped in collaboration with Style Curator Poggy. Overall, it celebrates timeless design updated for today, merging heritage with forward-thinking craftsmanship.

Since the start of ALEON in 2017, the brand has been based on the principle that travel should be an experience of elegance, durability, and sophistication. Their passion for innovation is embodied in their line of premium aluminum luggage and cases, which is designed to redefine travel experiences. Initially the brand was using aerospace-grade aluminium alloy, however its newest range ‘Fortis’ combines the advantages of an aluminum case with the same coating technology used in classic single-lens reflex cameras, keeping it scratch-resistant and robust even with intensive use. Thanks to a mix of aluminum and PE, the case is 10% lighter than traditional aluminum models while offering greater sustainability and durability.

The result is a collection of luggage that’s not only light and sturdy but also visually catching. Whilst it comes in 20 carry-on sizes (from briefcase to makeup kit to trolley), one product stands out particularly, and that is its Equi-Lux Box. Initially designed for the equestrian sport as an ideal grooming case, it is in fact a multi-purpose box that can be used for make-up or even wine storage. The rubber seal in the lid makes it splash and rainwater resistant, and with 2 TSA locks for personalized security as well as removable transparent acrylic customizable inserts, it is a true companion. The box alongside the rest of the line comes in 5 anodized colors to please anyone’s taste.

ALEON’s aluminum suitcases, including its Fortis line, are built to withstand the rigors of travel. The suitcases are kept scratch-resistant and robust, even with intensive use.

Blending design and functionality means features such as multi-directional spinner wheels, TSA-approved locks, and spacious interiors are crafted for convenience and ease.

Erratum: in WeAr issue 85 the wrong website was given. The correct website is: aleon-cases.de

Season Opener, Footwear Special & Luggage Special

Welcome to 2026!

Our newest issue 85, will feed you the best fashion trends, the latest designers, and what to look out for. Find out the latest trends for fashion streaming and AI in retail. Get fashion perspectives for 2026 with strategies and outlooks alongside the innovations to look out for. Want to expand your inventory? Get hot tips about travel luggage and fashion accessories. Learn about new brands in the Lookbook section and get inspired by the creative design this Storebook offers, featuring the best in both multi-lablel and mono-brand stores.

Get issue 85 of WeAr Global Magazine in print & digital here

Pitti Uomo 109 will feature the seventh edition of the J∞QUALITY project, curated by the Japan Apparel Fashion Industry Council (JAFIC), with the special advisory by Hirofumi Kurino and design direction by Masato Koyama from HEUGN.

The focus is on quality Japanese clothing and production areas, featuring a selection of some of the finest Made in Japan manufacturers. This time, there will be a special section with SPIBER, the world’s first Brewed Protein™ fiber.

Behind every Kering House lies a story, a vision that changed the course of fashion and design, shaping culture in its own way.

Through ‘Creativity is our Legacy’, a video series embodying the Group’s signature, Kering invites audiences to rediscover these stories. Each short film opens the doors to archives, voices, and images that reveal the origins, milestones, and creative forces behind Kering’s Houses.

Step inside the ateliers, meet the founding figures, and explore the craftsmanship and innovation that continue to inspire Gucci, Saint Laurent, Balenciaga, Bottega Veneta, Alexander McQueen, Brioni, Boucheron, Pomellato, Qeelin, and Ginori 1735.

CIFF and 10 Corso Como have announced their collaboration for Copenhagen Fashion Week, January 2026, presenting a fully reimagined entrance experience for CIFF 66. This marks the first time the Milanese concept store brings its universe to Copenhagen.

The partnership will take shape as a 600 sqm curated environment at the entrance of CIFF – merging fashion, design, beauty, books, and lifestyle through the distinct artistic lens of 10 Corso Como. The space will highlight a selection of Scandinavian brands chosen by the 10 Corso Como team, presented alongside the 10 Corso Como Signature Collection and an immersive café experience, all reinterpreted within a Nordic context.

“10 Corso Como has always been about dialogue – between fashion, art, and culture,” says Sofie Dolva, Director of CIFF. “To open CIFF 66 with their universe is both a statement and a celebration of creative exchange. This collaboration bridges Milan and Copenhagen, heritage and innovation.”

For 10 Corso Como, the project represents an expansion of its long-standing commitment to cultural cross-pollination. “We are excited to introduce our world to the Copenhagen creative community,” says Tiziana Fausti, President of 10 Corso Como. “Scandinavia has a unique design language, and presenting these brands within the 10 Corso Como narrative creates a new and inspiring dialogue.”

The collaboration between CIFF and 10 Corso Como marks the beginning of a broader cultural partnership that aims to lay the foundations for cross-disciplinary programming that will extend beyond the January edition.

This season, CIFF are hosting two shows on Copenhagen Fashion Week show schedule at CIFF – both on the opening day, Tuesday 27 January.

Last season, as the doors closed to CIFF, Fine Chaos reopened them to present their SS26 runway show, becoming the first show ever to take place directly on CIFF floors. This time they will do it all over again when they will have their AW/26 show at CIFF.

CIFF debutant Forza Collective, will be found on both the CIFF floor and runway.

On November 25, London played host to a seminal moment for the British fashion brand Superdry with the launch of their Oxford Street Experience.

Co-founder and CEO Julian Dunkerton took center stage to unveil a bold new chapter. He stated: “2025 has been a transformative year for Superdry. We’ve taken the tough but necessary steps to rebuild our business and refocus on design, quality, and sustainability. Superdry & Co embodies that renewed spirit – creative, disciplined, and connected to its roots.” With these words, the brand launched their Superdry & Co branding, signaling a significant rebirth for the iconic British label. The “& Co” extension reflects the expansion of the Superdry universe. Opening the brand to future collaborations and sub brands.

As such, it added Bench, the iconic Y2K brand, to its umbrella, which takes over the lower ground floor of the flagship store with its 2000s aesthetic. Further, the brand Cult by Superddry was introduced, reviving the rebellious energy of the original iconic 1990s label Cult Clothing with oversized fits and collegiate influences. Meanwhile, on the first floor, responding to Gen Z buying behavior, a new vintage and upcycled concept space was introduced, featuring a large selection of vintage Ralph Lauren, Carhartt, and other brands. “We deliver vintage in a way that nobody else does – we clean it and sell it like it’s new. (…) It is key to the next generation,” Dunkerton explains.

The event, hosted in the brand’s flagship store, was a statement of creative freedom and renewed vision. Dunkerton shared insights into Superdry’s fresh roadmap, highlighting plans for expansion through franchising, wholesale, and concessions, particularly targeting growth markets. Important is the product: the Japanese kanji was removed and replaced by a friendly, preppy aesthetic while keeping the brand coherent and at a consumer, Gen Z, and Alpha-friendly price point. After all, Superdry has returned to profit with Dunkerton at the helm. Through a tighter infrastructure, a focus on wholesale and growth markets, consumer-friendly price points, and a collection that hits the nerve of the times, Superdry is a refreshed industry player ready for the challenges of 2026 and beyond.

CIFF has launched a new three-episode CIFF Media series, ‘CIFF 66 Highlights’, hosted by Creative Consultant Julian Daynov – a first look into what’s coming for the 66th edition of CIFF, taking place 27–29 January.

In the first episode, CIFF Director Anna Sofie Dolva shares what to expect from the upcoming edition – from the season’s creative theme by Darling Creative Studio to an exciting lineup of new brands, partnerships, and returning favorites.

Highlights include:
-Forza Collective, appearing both on the CIFF floor and the runway
-10 Corso Como, bringing their iconic multi-brand store into the CIFF universe with a Nordic twist
-A new Tech collaboration; TechCreate a CIFF collaboration

The following two episodes feature: Kristoffer Guldager Kongshaug, Founder & Creative Director of Forza Collective, sharing insights ahead of his CIFF debut and show as a part of Copenhagen Fashion Week show schedule.

PUMA will move from a partnership to a licensing agreement with its long-standing partner United Legwear Company LLC (ULAC), allowing the company to sell PUMA products – primarily socks and underwear, but also children’s apparel and accessories – in the United States and Canada. This change took effect on November 1, 2025.

The shift from a partnership to an exclusive licensing agreement is part of PUMA’s strategic priorities to reduce the complexity of its business model in North America and to sharpen its focus on its core business in the region. The long-standing 25-year business relationship between PUMA and ULAC will also be further strengthened. As part of its third-quarter business results on October 30, PUMA had already announced that it initiated a reset phase in 2025 and is optimizing its distribution. At that time, PUMA also stated that it was considering a switch to a licensing model with United Legwear.

The transition to a licensing model is in line with common practice in North America, where the production and sale of socks and underwear are typically licensed to third parties. With this change, PUMA aims to establish a leaner, more efficient business model while maintaining its strong brand presence in these categories with its long-term partner. This decision also increases transparency for investors and the capital market, as it enables clearer financial reporting.

As a result of this adjustment, PUMA United will be classified as a discontinued operation in PUMA’s financial reporting starting in November 2025. Accordingly, the figures for the current year and the previous period will be adjusted, with the expenses and income, assets, and liabilities of PUMA United reported separately from continuing operations. In the 2024 financial year, the revenue from PUMA United included in the PUMA Group amounted to €427.9 million, while the result attributable to non-controlling interests was €60.7 million.

Kering signed a Memorandum of Understanding with the Shanghai Fashion Week to launch Kering CRAFT, standing for Creative Residency for Artisanship, Fashion and Technology. The announcement of this new initiative was made during the unveiling ceremony of the Kering Pavilion at the 8th China International Import Expo (CIIE), marking a significant milestone in Kering’s deepening engagement with China’s fashion and creative industries, and its supporting sustainable and forward-looking development.

This industry-first initiative distills the essence of the luxury industry – craftsmanship, creativity, and innovation – into a visionary program that transcends sectors, brands, and borders. Designed to spotlight, accelerate, and elevate the next generation of visionary Chinese creative talent, the program aims to foster dialogue and exchange between China and Europe in design, craftsmanship, innovation and future business models. It reflects Kering’s long-term commitment to shared prosperity and sustainable growth across the global fashion ecosystem.

“China is one of the world’s most dynamic innovation hubs, impressing with its remarkable creativity and speed. This vibrant creative energy perfectly aligns with Kering’s vision,” said Luca de Meo, CEO of Kering. “As we partner with Shanghai Fashion Week in this groundbreaking initiative, we are honored to play an active role in fostering international exchange in business, culture and innovation.”

The Kering CRAFT program will identify promising Chinese designers through a rigorous selection process led by an international jury of industry leaders and experts, in collaboration with the Shanghai Fashion Designers Association. Selected talents will participate in a cross-continental residency program spanning Milan, Paris, and Shanghai, curated by Kering. This immersive experience will combine artisanship, design, and business insights, encouraging dialogue around creativity, craftsmanship, and the future of luxury.

Hed Mayner, Founder and Creative Director of the eponymous brand, will be Guest Designer at Pitti Immagine Uomo 109, taking place in Florence from January 13 until 16, 2026. For the occasion, he will stage a special runway show in Florence, bringing to life an event in his unmistakable style. 

“I would like to thank Pitti Uomo for their invitation to present my new collection in January. It is a great honor to be a part of Pitti, which represents a genuine support for creativity, and I am so excited to be able to show my work in such an amazingly rich and historical city like Florence. This new context will encourage me to try new things.” -Hed Mayner

For its 45th anniversary this year, GUESS chose Marrakesh as the symbolic location for its conference “One World, One Brand.” This vibrant city, known for its tradition and cultural diversity, is also the hometown of GUESS co-founder and Chief Creative Officer Paul Marciano. Here, the brand honours its roots by bringing together long-standing business partners and companions from the past four and a half decades – a celebration of shared successes and a unique fashion legacy.

The “One World, One Brand” conference, which in previous years has taken place in cities like Singapore, Barcelona, and Los Angeles, brought together 800 guests from over 100 countries this time. In Marrakech, participants experienced three days full of inspiring talks, workshops, gala dinners, exclusive cocktail receptions, and fashion shows.

The highlight of the event was the fashion show under the desert stars at the El Badi Palace, an architectural masterpiece from the 16th century. Showcased were not only the GUESS Spring/Summer 2026 and Pre-Fall 2026 collections, but also iconic designs from the brand’s archives and the exclusive “MARCIANO by GUESS” capsule collection, created specifically for the event in Marrakech.

“One World, One Brand is far more than a corporate event,” explained Paul Marciano. “It is an opportunity to bring people from all over the world together, to celebrate our partners and teams, and to immerse ourselves in the values and lifestyle that define GUESS. This year, as we celebrate our 45th anniversary, marks a special milestone in our journey. Choosing Marrakech as the venue honors my heritage and also reflects the cultural diversity and progress of the country.

To extend the excitement surrounding “One World, One Brand,” GUESS will be operating the exclusive White Camel Glamping Resort in the Agafay Desert until the end of the fall season. Just 30 kilometers south of Marrakech, guests can expect a tailored experience inspired by the iconic GUESS logo, immersed in the luxurious charm of the desert.

The conference’s guiding theme, “Never Forget Your Roots,” was reflected not only in its title but also in the choice of venue and the story of GUESS itself. The brand, which began with iconic denim apparel, has since evolved into a global fashion and lifestyle brand.

Marking ten years since its first arrival in Soho, Stone Island’s newly relocated flagship store spans the ground and basement levels of a classic cast-iron building, designed to reflect the brand’s pillars of material research, community, and cultural programming.

The store is organized as a sequence of spatial zones that gradually shift in pace. At the entrance, a gallery area showcases the current collection, including the Ghost, Stellina, and Marina sub-collections.

Material experimentation lies at the heart of the store. Industrial cues from both SoHo and Stone Island’s DNA are reinterpreted through distinctive materials: burnt cork, ribbed plaster, and stained pine.

As part of an ongoing creative collaboration platform, the store features custom design contributions: lighting by Tim Hooijmans, lounge furniture by Tim Teven and the Supersedia bench by Markus Töll. Sound—a central element of the brand experience—is delivered via in-wall speakers and a custom audio system developed by Ledongil Workshop.

A downward slope leads into the lower level, a more intimate zone for private fittings, appointments, and gatherings. Conceived as a space for the Stone Island community, it includes music, books, and a bar. A downward slope leads into the lower level, a more intimate zone for private fittings, appointments, and gatherings. Conceived as a space for the Stone Island community, it includes music, books, and a bar.

To mark the opening, Stone Island presents a special-edition Uneven Ripstop Prismatico short parka, available exclusively at the Stone Island New York flagship store. This limited piece is crafted from ripstop cotton, dyed with a specific black corrosive dye and rubberised on the exterior with a shiny, fine-grained polyurethane film to achieve a prismatic effect. The garment is then washed to remove the pigment, which remains visible along the seams and in areas where the fabric is layered. The final piece features a unique Blue Marine shade, created exclusively for this edition, and includes back branding with the geographical coordinates of the New York flagship.

WeAr Global Magazine Issue 84: Best Fashion Retailer Award and Fashion x Sports Issue

Discover the winners of the WeAr Best Fashion Retailer of the World Award in this edition of WeAr magazine. Aside from the latest trends and brands, discover the intersection between fashion and sports and synergies between both industries which have the potential for business growth. The new issue of WeAr Global Magazine features innovative brands in the Lookbook and outstanding store design concepts in the Storebook — showcasing both mono-brand and multi-label retailers.

Get Issue 84 in print & digital here

In her new capacity, she will focus on supporting FENDI’s heritage, while continuing to champion the brand worldwide and promoting the Maison’s rich history, exceptional craftsmanship, and the world of Fendi Casa.

Silvia Venturini Fendi represents the third generation of the Fendi family, founder of the historical Roman Maison. From 1992 until 2019, she seconded the late Karl Lagerfeld in the Artistic Direction. Since 1994 she was responsible of the Accessories and Menswear lines and lately the Women’s collection.

“These have been truly exciting years, a journey I have walked also in the name of my grandmother Adele, my mother Anna, and her sisters. My heart turns to Karl, an extraordinary master who granted me the honor of working by his side, teaching me the art of sharing, a defining quality in my family’s history of women, while guiding me to nurture and protect my own creative vision so that I could then fly on my own. What a wonderful journey it has been, not only creatively but also from a human perspective: first through my bond with Karl Lagerfeld, then with Kim Jones and last but not least with my fantastic team, which over the years has become part of my family,” says Silvia Venturini Fendi.

The winners were selected by a Jury consisting of nine creative directors from LVMH houses – Jonathan Anderson, Sarah Burton, Nicolas Ghesquière, Marc Jacobs, Stella McCartney, Nigo, Phoebe Philo, Silvia Venturini Fendi and Pharrell Williams – as well as Delphine Arnault, Jean-Paul Claverie and Sidney Toledano. Deepika Padukone, the internationally renowned Bollywood actress, also joined the 2025 Jury as a special guest.

Delphine Arnault stated:

“Once again, it has been an honour to welcome the members of this prestigious jury to the

Fondation Louis Vuitton. I would like to thank them warmly for their commitment to this edition and their precious support of young designers.

This year, the LVMH Prize was awarded to Soshiotsuki for his distinctive collections, which stand out for their impeccable tailoring and refined materials. The Karl Lagerfeld Prize was awarded to Steve O Smith for his beautifully executed one-of-a-kind pieces that translate his sketches into couture.

The Savoir-Faire Prize went to Torishéju for designs with bold cuts and volumes that are rooted in her own multicultural background.

I would like to extend heartfelt congratulations to all the finalists. I applaud their unique talent and remarkable creativity. And I would also like to express my deepest gratitude to three very inspiring actresses – Deepika Padukone, Anna Sawai and Camille Cottin – for being with us today.”

LVMH PRIZE 

The Jury awarded the LVMH Prize to the Japanese designer Soshi Otsuki, 35, founder of the menswear brand Soshiotsuki. He will receive a 400,000€ endowment and will be mentored for one year by a team of LVMH experts.

Deepika Padukone, dressed in Louis Vuitton, presented the LVMH Prize to Soshi Otsuki.

THE KARL LAGERFELD PRIZE 

 The Karl Lagerfeld Prize was awarded to the British designer Steve O Smith, 33, founder of the namesake womenswear and menswear brand. It includes a 200,000€ endowment and a year’s mentorship by the LVMH Group.

The actress Anna Sawai, dressed in Dior, revealed the name of the winner of this prize.

THE SAVOIR-FAIRE PRIZE 

The Savoir-Faire Prize was awarded to the British designer Torishéju Dumi, 32, for her womenswear and menswear brand Torishéju. She will receive 200,000€ and enjoy a one-year mentorship by a team of LVMH experts. She will also enjoy support from the LVMH Métiers d’Excellence through a collaboration with Maison Vermont, the embroidery specialist, which will provide her with 50,000€ of embellishments for her upcoming collection.

The prize was presented by the actress Camille Cottin, dressed in Dior.

 Each of the winners will benefit from a specific mentoring programme as well as an allowance from the Nona Source platform, which upcycles deadstock materials from the Group’s Fashion and Leather Goods brands. The winner of the LVMH Prize will receive 20,000 euros, while the winners of the Karl Lagerfeld and Savoir-Faire Prizes will receive 10,000 euros each.

THE LVMH PRIZE FOR YOUNG FASHION SCHOOL GRADUATES 

Lastly, three recent fashion school graduates were recognized: Louna Clozel, who studied at La Cambre (Brussels), Sophia Sacchetti of Parsons Paris and Peiwen Mao of the Royal Academy of Fine Arts Antwerp. They and their alma maters will receive a grant of 10,000 euros each. Respectively, the graduates will join the studios at Louis Vuitton Homme, Kenzo and Dior womenswear.

Kering has announced the appointment of Francesca Bellettini as President and Chief Executive Officer of Gucci, reporting to Luca de Meo, Chief Executive Officer of Kering.

Luca de Meo stated: “At this pivotal moment, I intend to build a leaner and clearer organization in which the best talent drive our Houses forward. Gucci, as the flagship of our Group, deserves the sharpest focus, and Francesca — one of the most seasoned and respected professionals in our industry — will bring the leadership and flawless execution needed to restore the brand to its rightful place.”

Francesca Bellettini declared: “I am truly honored to take on direct responsibility for Gucci, one of the world’s most iconic luxury Houses. I look forward to working under the leadership of Luca de Meo, whose innovative and fresh perspective inspires us to push boundaries. I’m excited to embark on this new challenge together with the whole Gucci team and alongside Demna, whose creativity I have always admired.”

MICAM, the leading event for fashionable, high-quality, innovative and sustainable footwear, will celebrate its 100th edition. From 7 to 9 September at Fiera Milano Rho, the trade fair will highlight more than half a century of history, combining heritage and innovation, in a way that has made it a key international showcase for both Italian SMEs and global brands presenting their latest collections.

The celebrations will include fashion shows, talks on innovation, a dedicated exhibition and the issue of a commemorative stamp. Visitors will be taken on a journey through the past, present and future of MICAM. MICAM will host 870 brands – 401 Italian and 469 international. The top five exhibiting countries after Italy are Spain, Turkey, Brazil, Germany and Portugal, and more than 30,000 buyers from 150 countries are expected.

The 100th edition will open with a ceremony featuring the cancellation of a special stamp from the series “Excellences of the Production System and Made in Italy”.

Alongside new Spring/Summer 2026 collections from leading international brands and Italy’s most renowned manufacturing districts, a special exhibition “100 STEPS INTO THE FUTURE” will retrace the evolution of taste, style and technology through iconic images. Each decade will be represented by two models: one lifestyle shoe reflecting everyday trends, and one technical-sport shoe symbolising innovation and performance.

MICAM will also feature the Trends & Materials area, with its AI-based Buyer Guide designed to support purchasing decisions and reduce unsold stock, and the Future of Retail space, dedicated to the innovative ideas reshaping retail.

Runway shows will provide the backdrop for today’s style, while 12 emerging international designers will showcase the creativity and innovation shaping tomorrow.

Innovation will also take centre stage in the new MICAM Next programme curated by Wired Italia, with talks on: “E-commerce, new tech: omnichannel strategies for footwear”, “Shoe design: between creativity and customisation”, “At the feet of AI”, and “Sport shoes, tech shoes”.

Young Italian startups will also be showcased, in collaboration with ICE and MAECI.

A new area in Pavilion 5 will also debut, showcasing an eclectic universe of footwear designed for every aspect of life, with an eye on global styles and trends.

The centenary of MICAM also coincides with the 80th anniversary of Assocalzaturifici, the association representing more than 400 Italian footwear companies and owner of the fair. A double milestone that celebrates the past – with its artisanal tradition and know-how – while looking towards the future and new achievements.

The 8th edition of IFCO demonstrated the strength and diversity of the Turkish fashion industry. On a total exhibition space of 25,000 square meters, brands and manufacturers showcased their latest collections in women’s, men’s, and children’s fashion, denim, accessories, and homewear. Nearly 20,000 trade visitors attended, with 43% international visitors, a 23% increase compared to August 2024.

A key success factor was the more than 400 B2B meetings that brought together 30 Turkish companies with 76 international buying groups. Many of these meetings went beyond networking and resulted in concrete procurement agreements, new collaborations, and long-term partnerships.

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“In just four years, IFCO has become a true success story in the international fashion industry. Since its launch in 2022, the fair has hosted nearly 3,000 exhibitors and welcomed 195,000 trade visitors from 165 countries across Europe, the Middle East, North Africa, Central Asia, and other regions, firmly establishing Istanbul as a dynamic hub on the global fashion calendar. The 23% increase in international visitor numbers at our 8th edition compared to August 2024 highlights the global importance of our platform.” Mustafa Pasahan, Vice President of IHKIB

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TheCore Istanbul once again served as the creative highlight of IFCO, bringing together 24 of Turkey’s most influential designers. Cubist elements in earthy natural tones and materials created a modern yet organic atmosphere, enhancing the experience and underlining the premium positioning of Turkish design. The stage featured internationally celebrated names such as Arzu Kaprol, Mehtap Elaidi, Hatice Gökçe, Meltem Özbek, Özlem Süer, and Sudi Etuz by Şansım Adalı, all of whom garner attention from Paris Fashion Week to high-end concept stores and international trade fairs. The line-up was complemented by a new generation of creative talents

The IMA Trend Area combined academic insight with industry vision, reflecting not only seasonal trends but also broader cultural and social developments.

Under the guiding theme BE:COMING, the space explored a state of constant transformation, in a world shaped by speed, visibility, and digitalization. Instead of fixed identities, the focus was on openness and fluidity: fashion became a medium for change, intuition, and emotional self-determination. Organic silhouettes met technological textures, digital details merged with real materials. Lightweight fabrics, transparency, and delicacy revealed vulnerability not as weakness, but as a new form of strength.

The concept unfolded in four thematic directions:

–INTUMOTION: Intuitive movement with fluid cuts and second-skin materials such as bamboo jersey and breathable knit fabrics.

–ETHERLOOK: Craftsmanship and ritual, featuring handwoven cotton fabrics, natural dyes, and symbolic embroidery in sun-bleached hues.

–FANTASMIC: Opulent imagination with baroque volumes, antique brocades, velvet, and pearl details in tones ranging from antique ivory to oxidized gold.

–SUBCORE: A subtle techno aesthetic with thermochromic fabrics, memory yarns, and muted tones like slate gray and archival blue.

The next edition of IFCO – Istanbul Fashion Connection will take place February 4–7, 2026

BOSS introduces its new Fall/Winter 2025 campaign, which puts the spotlight on the “Be” in the iconic slogan Be Your Own BOSS. At the heart of the campaign are two talents: Aaron Pierre, soon to appear as a superhero in an upcoming DC Studios series, and Ishaan Khatter, who took Hollywood by storm with his leading role in HOMEBOUND 2025, a film celebrated at the Cannes Film Festival.

With their drive, determination, and vision, Aaron Pierre and Ishaan Khatter embody the message Be the Next BOSS. They bring their unique energy and ambition to the campaign, representing those who carve their own path.

The campaign also features S.COUPS, Taylor Fritz, and Amelia Gray, continuing their journey with BOSS. The Fall/Winter 2025 campaign puts the focus on ambition, self-actualization, and the pursuit of greatness.

The diverse cast reflects the spirit of those who forge their own way — and inspire others to do the same. Each face in the campaign embodies what it means to Be the Next BOSS.

Just ahead of the opening match against FC Bayern Munich, RB Leipzig is presenting its new official formal wear partner: AlphaTauri, the premium fashion and lifestyle brand from Red Bull.

From now on, the team will wear formal attire from AlphaTauri at selected away games. AlphaTauri represents the fusion of style, innovation, and functionality. Its collections combine modern design with cutting-edge textile technologies — a concept that aligns perfectly with the identity of RB Leipzig.

Matthias Reichwald, Chief Commercial Officer, RB Leipzig said: “RB Leipzig is known for taking new paths – and AlphaTauri is the ideal partner for us in that journey. The brand combines style and functionality at the highest level, aligning perfectly with our ambition to make a strong impression both on and off the pitch. We’re excited to make a bold statement together with AlphaTauri.”

Karl-Heinz Lauterbach, CEO, AlphaTauri said: “We are proud to accompany RB Leipzig on many of their journeys as the official formal wear outfitter, and to make a visible contribution to the team’s appearance with our collection.”

Calvin Klein unveiled its new campaign starring K-pop artist MINGYU in Fall 2025 denim. Effortlessly cool, MINGYU ignites desire for the brand’s celebrated denim, with new styles injected with fresh energy through impactful graphics, tonal styling and seductive layering of unexpected basics.

A standout of the season, new denim featuring the CK Emblem print reinterprets the brand’s signature monogram into a bold allover print pattern that brings a clean, graphic edge to jeans and trucker jackets. The iconic 90s Straight Jean returns in new vintage and dark washes, including rich indigo tones, ideal for styling with a loose button down or logo tee for a laidback, modern feel. The Slim Jean’s body-skimming fit offers a streamlined silhouette that pairs well with a classic tank and windbreaker, delivering a layered look with edge. The Carpenter Jean is designed with a structured shape and workwear-inspired attitude, while the 90s Taper Jean offers a sharply tailored fit that bridges classic design with contemporary sensibility.

The Emerging Designer event area showcasing 12 young footwear designers from all over the world was first featured at MICAM in 2018. These young designers are selected for the two editions of the trade fair held each year through an innovative process implemented in collaboration with Honegger, an expert in trade fair marketing. The layout is designed by architects to capture visitors’ attention. The promotion and media attention surrounding the project represents the real added value for participants, who also become protagonists on the podium of MICAM X, where they can tell the world their story and present their experience and vision.