TOMMYNOW Spring 2020 show

TOMMYNOW Spring 2020 show

As part of the TOMMYNOW spring 2020 show, Tommy Hilfiger presented the fourth joint TommyXLewis collection, again focusing on sustainability, inclusion and diversity. Grammy winner H.E.R. awarded the twelve designs of TommyXLewisXH.E.R. Capsule collection with an authentic touch. For the seventh season, the runway event returned to the British capital on February 16, 2020 at 8:00 p.m. as part of London Fashion Week: In The Tanks at the Tate Modern.

This season is about loyalty: loyalty to yourself, to what you believe in and also to the desire to shape a sustainable future. Tommy Hilfigers and Lewis Hamilton’s fourth community collection is the embodiment of this philosophy; no wonder that the word loyalty can also be found as a tattoo on the arm of the brand ambassador Hamilton and thus also acts as a guiding principle for the spring 2020 collections.

This season TOMMYNOW will be reduced to what matters most: a sensual journey into Tommy Hilfiger’s sustainable fashion world – with designs that do not waste resources. In London, Tommy Hilfiger and Lewis Hamilton presented their most sustainable line to date with the TommyXLewis collection: More than 75% of the designs are made from 100% organic cotton, recycled materials, down alternatives and denim washes with low environmental impact.

In spring 2020, TOMMYNOW is once again the embodiment of the “Style for All” philosophy; a firm commitment to the belief that fashion cannot make a difference in gender, age, nationality and body size. TommyXLewis and TommyXLewisXH.E.R. is available for all sizes, the HILFIGER COLLECTION, however, enables classic designs to be exchanged between the sexes.