Marc Cain launches international campaign in New York and London

Marc Cain launches international campaign in New York and London

Marc Cain is continuing to invest in its brand awareness and is launching a comprehensive out-of-home campaign in two of the world’s most important fashion cities: New York and London. Just in time for the festive season, from November 1, the spotlight is on the highlight looks of the new label Marc Cain Glam.

At New York’s iconic Times Square, image and video motifs will be displayed throughout the year, with content updated monthly to showcase the latest campaign visuals. In London, the campaign kicked off on November 18 and will run for two weeks in central Underground stations, such as Knightsbridge and King’s Cross, where eye-catching videos will highlight Marc Cain’s fashion.