2026 China Fashion Week in Beijing

By accessing or using this website, you agree to the terms and conditions described herein. If you do not agree to all of these terms, do not use this website. These terms and conditions of use (“site terms”) apply to your use of this website (the “site”), and do not alter in any way the terms or conditions of any other agreement you may have with Prime Global Media Ltd, its subsidiaries or affiliates. By using this site, you represent and warrant that you are over the age of 18 and are lawfully able to accept these site terms. If you are using the site on behalf of any entity, you further represent and warrant that you are authorized to accept these site terms on such entity’s behalf, and that such entity agrees to indemnify Prime Global Media Ltd. for violations of these site terms.

For full details of how we process your personal data and your rights in relation to it, please see our [Privacy Policy] below.

We process your personal data on the following legal bases: (a) your consent, where required; (b) the performance of a contract with you; (c) our legitimate interests in operating and improving this website and our services.

Data Controller The data controller responsible for this website is Prime Global Media Ltd (“PGM”), 12 London Road, Morden SM4 5BQ United Kingdom. For all data protection enquiries, please contact: sv@primeglobalmedia.com

Your Rights Under applicable data protection law, you have the right to: access the personal data we hold about you; request correction of inaccurate data; request deletion of your data; object to or restrict our processing of your data; request portability of your data; and withdraw consent at any time where processing is based on consent. To exercise any of these rights, please contact sv@primeglobalmedia.com.

Declaration on Data Protection
The protection of your personal data is very important to Prime Global Media Ltd (“PGM”). Therefore, we process your data exclusively based on the legal regulations Therefore, we process your data exclusively based on the legal regulations (UK GDPR, EU GDPR 2016/679).. In this privacy policy we inform you about the most important aspects of data processing within our website.

Contact with us
If you contact us via a form on the website or by e-mail, your data will be stored for six months to process the request and in case of follow-up questions. We will not share this information without your consent.

How your data can get collected
All PGM Services are governed by this Privacy Policy and by using or accessing a Service you give consent to the processing, use and disclosure of your data. Please do not install or use the Services if you do not agree to this Privacy Policy.

PGM reserves the right to modify this Privacy Policy. Your continued use of Services will signify your acceptance of the changes to this Privacy Policy.

How we could collect your data:
Likely situations when you make personal data available to PGM include, but are not limited to:
a) by using PGM’ websites or using their mobile apps
b) registration for services or contests
c) accessing services using a third party ID, such as social networking
d) subscribing to newsletters
e) purchasing a product or services through PGM on- or offline store or with the app
f) requesting technical support
g) otherwise through use of PGM services where personal data is required of use and/or participation

The data we process on you may include, but is not limited to: email address, device ID, IP-address, user names and passwords.

Data storage
The bookstore on this website is operated in partnership with Edelweiss Media GmbH. When you place an order, Prime Global Media Ltd collects your name, email address, and delivery details solely for the purpose of processing and fulfilling your order. This information is passed to Edelweiss Media GmbH for shipping purposes only. Payment is processed directly by Edelweiss Media GmbH. Your data will not be used for any other purpose and will be retained for 7 years in accordance with UK legal and accounting obligations, after which it will be securely deleted.

Data Retention We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, including for legal, accounting, or reporting requirements. Newsletter subscriber data is deleted promptly upon unsubscription. Transaction data is retained for 7 years in line with legal obligations.

The data name, address, purchased goods and date of purchase are also stored until the end of product liability (10 years). Data processing takes place on the basis of the statutory provisions of UK GDPR / EU GDPR 2016/679 and Art. 6 para. 1 lit. a (consent) and / or lit b (necessary for fulfillment of the contract) of the GDPR.

Links to other websites
Our website may contain links to other websites. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Cookies
This website uses only strictly necessary cookies. These are essential for the website to function correctly and are automatically deleted when you close your browser, with the exception of one cookie used to store your cookie preference settings. None of these cookies collect personal data for analytics or marketing purposes. No consent is required for these cookies, though you may disable them through your browser settings, which may affect website functionality.

Web analytics
Our concern within the meaning of the UK GDPR, EU GDPR 2016/679 (legitimate interest) is the improvement of our offer and our website.

We use analytical information for supporting business analysis and operations, business intelligence, product development, improving products and services, personalizing content, providing advertising, and making recommendations.
We do not currently use web analytics tools on this website. Should this change in the future, this policy will be updated accordingly. For this purpose, cookies are used that allow an analysis of the use of the website by your users. The information generated thereby is transmitted to the server of the provider and stored there.
You can prevent this by setting up your browser so that no cookies are stored. The relationship with the web analytics provider is based on Google’s compliance with the EU Standard Contractual Clauses (SCCs) as the legal mechanism for data transfers to the USA.

The data processing takes place on the basis of the legal regulations of the UK GDPR / EU GDPR 2016/679 as well as the art 6 Abs 1 a) (consent) and / or f (legitimate interest) of the UK GDPR, EU GDPR.
Since the privacy of our users is important to us, we have ensured that Google Analytics is used in compliance with GDPR requirements.

Through certain settings on your computer you can avoid the saving of cookies; however you might then not be able to use all functions of this website. You can furthermore avoid the collection of Cookies and their usage by google (incl. your IP-address) by downloading and installing a Browser-Plugin which is available through this website: http://tools.google.com/dlpage/gaoptout

Newsletter
You have the opportunity to subscribe to our newsletter via our website. For this we need your e-mail address and your declaration that you agree with the subscription to the newsletter and our terms and conditions. Please note that we use the service ‘Mailchimp’ to send out the newsletter. Therefore your email address will be going through their server. Mailchimp processes data in the US under Standard Contractual Clauses (SCCs) as the legal transfer mechanism, ensuring compliance with UK GDPR and EU GDPR 2016/679.
You can cancel the subscription to the newsletter at any time. Please send your cancellation to the following e-mail address: sv@primeglobalmedia.com. We will immediately delete your data in connection with the newsletter dispatch.

Third Party Terms and Conditions
Please note that your access to and the use of the services may be subject to certain third party terms and conditions and PGM is not liable for any such third parties’ use of your personal data.

Certain Services that PGM may offer such as mobile apps may use third party services to provide authentication for the services. In connection with such use, certain personally identifiable user and /or membership data may be transferred automatically to and from PGM.

PGM may disclose your personal data to third parties in connection with a corporate merger, consolidation, restructuring, the sale of substantially all of PGM’ stock and/or assets or other corporate change, including, without limitation, during the course of any due diligence process provided, however, that this Privacy Policy shall continue to govern such personal data.

Special Note about Children’s Privacy
PGM does not knowingly collect personal information from children under 13 years of age. If PGM learns that PGM has inadvertently gathered personal data from children under 13 years of age, PGM will take reasonable measures to promptly delete such personal data from PGM’ records.

Your rights
In principle, you have the rights to information, correction, deletion, restriction, data portability, revocation and opposition. If you believe that the processing of your data violates data protection law or if your data protection claims have otherwise been violated in a way, please contact us and we will see this remedied immediately alternatively it is within your rights to complain to the supervisory authority. In the UK, this is the Information Commissioner’s Office (ICO) at ico.org.uk. For EU-based users, the relevant national supervisory authority in your country of residence applies.

You can reach us under the following contact details:
Shamin Vogel, responsible for data protection: sv@primeglobalmedia.com
Prime Global Media Ltd 12 London Road, Morden SM4 5BQ United Kingdom

Prime Global Media Ltd.
Director: Shamin Vogel
67/4 Elgin Crescent
W11 2JE
United Kingdom

Unless otherwise indicated, all of the content featured or displayed on this site, including, but not limited to, text, graphics, data, photographic images, moving images, sound, illustrations, software, and the selection and arrangement thereof (“Prime Global Media Ltd CONTENT”), is owned by Prime Global Media Ltd, its licensors, or its third-party image partners. all elements of the site, including the Prime Global Media Ltd content, are protected by copyright, trade dress, moral rights, trademark and other laws relating to the protection of intellectual property.

You may not use this site or its contents for any purpose not related to your business with Prime Global Media Ltd (“PGM”). You are specifically prohibited from: (A) Downloading, copying, or re-transmitting any or all of the site without, or in violation of, a written license or agreement with Edelweiss; (B) Using any data mining, robots or similar data gathering or extraction methods; (C) Manipulating or otherwise displaying the site or Edelweiss content by using framing or similar navigational technology; (D) Registering, subscribing, unsubscribing, or attempting to register, subscribe, or unsubscribe any party for any Edelweiss product or service if you are not expressly authorized by such party to do so; and (E) Using the site or the Edelweiss content other than for its intended purpose. such unauthorized use may also violate applicable laws including – without limitation – copyright and trademark laws, the laws of privacy and publicity, and applicable communications regulations and statutes. you represent and warrant that you will comply with all applicable laws and regulations.

In accordance with applicable laws, Prime Global Media Ltd has adopted the policy of terminating, at Prime Global Media Ltd’ sole discretion and in appropriate circumstances, account holders who infringe the intellectual property rights of Prime Global Media Ltd or any third party.

If you believe that any material on the site infringes upon any copyright that you own or control, you may file a notification of such infringement to:

Prime Global Media Ltd
SHAMIN VOGEL
12 London Road, Morden, SM4 5BQ

Prime Global Media has explicit permission by Edelweiss Media GmbH to solely operate the digital presentation and distribution of WeAr global magazine and its associated titles, publications, and ventures.

WEAR GLOBAL MAGAZINE, WEARGLOBALNETWORK, and any other product or service name or slogan contained in the site are trademarks of EDELWEISS MEDIA GMBH and its suppliers or licensors, and may not be copied, imitated or used, in whole or in part. you may not use metatags or any other “hidden text” utilizing “WEAR GLOBAL MAGAZINE/WEARGLOBALNETWORK,” or any other name, trademark or product or service name of EDELWEISS MEDIA GMBH. In addition, the look and feel of the site, including all page headers, custom graphics, button icons and scripts, is the service mark, trademark and/or proprietary design of AMADEUSAIR, EDELWEISS MEDIA or PRIME GLOBAL MEDIA and may not be copied, imitated or used, in whole or in part, without our prior written permission. All other trademarks, registered trademarks, product names and company names or logos mentioned in the site are the property of their respective owners. reference to any products, services, processes or other information, by trade name, trademark, manufacturer, supplier or otherwise does not constitute or imply endorsement, sponsorship or recommendation thereof by us.

You may not use the wear logo or other proprietary graphic of EDELWEISS MEDIA GMBH (“Edelweiss”) or Prime Global Media Ltd (PGM) to link to this site without the express written permission of Edelweiss or PGM. Further, you may not frame any trademark, logo or other proprietary information, including the Edelweiss or PGM content, without Edelweiss or PGM’s express written consent. PGM makes no claim or representation regarding, and accepts no responsibility for, directly or indirectly, the quality, content, nature or reliability of third-party websites accessible by hyperlink from the site, or websites linking to the site. Such sites are not under the control of PGM and PGM is not responsible for the contents of any linked site or any link contained in a linked site, or any review, changes or updates to such sites. PGM provides these links to you only as a convenience, and the inclusion of any link does not imply affiliation, endorsement or adoption by PGM of any site or any information contained therein. when you leave the site, you should be aware that our terms and policies no longer govern. you should review the applicable terms and policies, including privacy and data gathering practices, of any site to which you navigate from the site. Your participation, correspondence or business dealings with any third party found on or through the site, regarding the payment and delivery of related goods or services, and any other terms, conditions, warranties or representations associated with such dealings, are solely between you and such third party. You agree that PGM or any other company associated with the trade marks given to operate this site shall not be responsible or liable for any loss, damage or other matters of any sort incurred as the result of any such dealings.

The site may include discussion forums or other interactive areas or services, including blogs, chat rooms, bulletin boards, message boards, online hosting or storage services, or other areas or services in which you or third parties create, post or store any content, messages, comments, materials or other items on the site (“interactive areas”). you are solely responsible for your use of such interactive areas and use them at your own risk. By using any interactive areas, you agree not to post, upload, transmit, distribute, store, create or otherwise publish through the site any of the following:

A. Any message, comment, data, information, text, music, sound, photos, graphics, code or other material (“user content”) that is unlawful, libelous, defamatory, obscene, pornographic, harmful to minors, indecent, lewd, suggestive, harassing, threatening, invasive of privacy or publicity rights, abusive, inflammatory, fraudulent or otherwise objectionable or against any applicable law.

B. User content that would constitute, encourage or provide instructions for a criminal offense, violate the rights of any party, or that would otherwise create liability or violate any local, state, national or international law, without limitation;

C. User content that may infringe any patent, trademark, trade secret, copyright or other intellectual property or contract right of any party. by posting any user content, you represent and warrant that you have the lawful right to transmit, distribute and reproduce such user content;

D. User content that impersonates any person or entity or otherwise misrepresents your affiliation with a person or entity;

E. Unsolicited promotions, political campaigning, advertising, junk mail, spam, chain letters, pyramid schemes or solicitations;

F. Private information of any third party, including, without limitation, addresses, phone numbers, email addresses, social security numbers and credit card numbers;

G. Viruses, corrupted data or other harmful, disruptive or destructive files; and

H. User content that, in the sole judgment of Prime Global Media Ltd (PGM), is objectionable or which restricts or inhibits any other person from using or enjoying the interactive areas or the site, or which adversely affects the availability of its resources to other users (e.g., excessive shouting, use of all capital letters, or flooding continuous posting of repetitive text), or which may expose PGM or its users to any harm or liability of any type.

Further, you agree not to delete or revise any user content posted by any third party. PGM takes no responsibility and assumes no liability for any user content posted, stored or uploaded by you or any third party, or for any loss or damage thereto, nor is PGM liable for any mistakes, defamation, libel, omissions, falsehoods, slander, obscenity, pornography or profanity you may encounter. Your use of interactive areas is at your own risk. As a provider of interactive services, PGM is not liable for any statements, representations or user – content provided by its users in any public forum, personal home page or other interactive area. Although PGM has no obligation to screen, edit or monitor any of the user content posted in any interactive area, PGM reserves the right, to remove, edit or screen any user – content posted or stored on the site at any time and for any reason without any notice. You are solely responsible for creating backup copies of and replacing any user – content you post or store on the site at your sole cost. Any use of the interactive areas or other portions of the site in violation of the foregoing violates these site terms and may result in – but not limited to – termination or suspension of your rights to use the interactive areas and/or the site. You acknowledge and agree that PGM may access, use or disclose any information about you or your use of this site to comply with the law or any legal process; protect and defend the rights or property of PGM; or to protect the safety of PGM and it´s employees, customers or the public. If you post user content to the site, unless we indicate otherwise, you grant PGM and its affiliates a nonexclusive, royalty-free, perpetual, irrevocable and fully sublicensable right to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, perform and display such user content throughout the world in any media. you grant PGM and its affiliates and sub licensees the right to use the name that you submit in connection with such content, if they choose to do so. You represent and warrant that (A) you own and control all of the rights to the user content that you post or you otherwise have the right to post such use – content to the site; (B) the user – content is accurate and (C) use and posting of the user does not violate any rights of or cause injury to any person or entity.

In consideration of your use of the site, you agree to: (A) Provide accurate, current and complete information about you as may be prompted by any registration forms on the site (“registration data”); (B) Promptly update the registration data, and any information you provide to PGM, to keep it accurate, current and complete; (C) Maintain the security of your password and identification; (D) Notify PGM immediately of any unauthorized use of your account or other breach of security; (E) Accept all responsibility for any and all activities that occur under your account; and (F) Accept all risks of unauthorized access to the registration data and any other information you provide to PGM.

You agree to defend, indemnify and hold harmless Prime Global Media Ltd, its subsidiaries, affiliates, licensors, employees, agents, third party information providers and independent contractors against any claims, damages, costs, liabilities and expenses (including, but not limited to, reasonable attorneys’ fees) arising out of or related to any user content that you post, store or otherwise transmit on or through the site, your conduct, your use or inability to use the site, your breach or alleged breach of the site terms or of any representation or warranty contained herein, your unauthorized use of the Prime Global Media Ltd content, or your violation of any rights of another.

This site and its content are provided “as is” and Prime Global Media Ltd (PGM) and its directors, employees, content providers, agents and affiliates exclude, to the fullest extent permitted by applicable law, any warranty, express or implied, including – without limitation – any implied warranties of merchantability, satisfactory quality or fitness for a particular purpose. PGM will not be liable for any damages of any kind arising from the use of this site or its content, or the unavailability of the same, including, but not limited to lost profits, and direct, indirect, incidental, punitive and consequential damages. The functions embodied on or in the materials of this site are not warranted to be uninterrupted or without error. you, not PGM, assume the entire cost of all necessary servicing, repair or correction due to your use of this site or the PGM content. We make no warranty that the site or the PGM content is free from infection by viruses or anything else that has contaminating or destructive properties. PGM uses reasonable efforts to ensure the accuracy, correctness and reliability of the website content, but we make no representations or warranties as to the content’s accuracy, correctness or reliability. PGM offers a search feature within the site. PGM explicitly disclaims any responsibility for the content or availability of information contained in our search index or directory.PGM also disclaims any responsibility for the completeness or accuracy of any directory or search result. Some us states and foreign countries do not permit the exclusion or limitation of implied warranties or liability for certain categories of damages. Therefore, some or all of the limitations above may not apply to you to the extent they are prohibited or superseded by state or national provisions.

In no event shall Prime Global Media Ltd (PGM), its directors, members, employees or agents be liable for any direct, special, indirect or consequential damages, or any other damages of any kind, including – but not limited – to loss of use, loss of profits or loss of data, whether in an action in contract, tort (including but not limited to negligence) or otherwise, arising out of or in any way connected with the use of the site, the services, the PGM content or the materials contained in or accessed through the site, including- without limitation- any damages caused by or resulting from reliance by user on any information obtained from PGM, or that result from mistakes, omissions, interruptions, deletion of files or email, errors, defects, viruses, delays in operation or transmission or any failure of performance, whether or not resulting from acts of god, communications failure, theft, destruction or unauthorized access to PGM records, programs or services. in no event shall the aggregate liability of PGM, whether in contract, warranty, tort (including negligence, whether active, passive or imputed), product liability, strict liability or other theory, arising out of or relating to the use of the site exceed any compensation you pay, if any, to PGM for access to or use of the site.

Any dispute relating in any way to your use of the site or its content shall be submitted to confidential arbitration in London, United Kingdom, in accordance with the rules of the London Court of International Arbitration (LCIA), except that, to the extent you have in any manner violated or threatened to violate Prime Global Media Ltd’s intellectual property rights in this website, or Edelweiss Media GmbH’s intellectual property rights in their published content, either party may seek injunctive or other appropriate relief in any country, state or federal court, and you consent to exclusive jurisdiction and venue in such courts.

Notwithstanding any of these site terms, Prime Global Media Ltd. reserves the right, without notice and in its sole discretion, to terminate your account and/or to block your use of the site.

Any waiver of any provision of the site terms will be effective only if in writing and signed by Prime Global Media Ltd. If any clause in these site terms is found to be unenforceable, wherever possible this will not affect any other clause and each will remain in full force and effect. Any rights not expressly granted herein are reserved.

Prime Global Media Ltd. reserves the right to change any of the terms and conditions contained in the site terms or any policy or guideline of the site, at any time and in its sole discretion. Any changes will be effective immediately upon posting on the site. Your continued use of the site following the posting of changes to these terms will constitute your acceptance of such changes. However, where changes affect the way we process your personal data, we will notify you and obtain your consent where required by law. We encourage you to review the site terms whenever you visit our websites.

Legal Notice
Prime Global Media Ltd
12 London Road, Morden SM4 5BQ
United Kingdom
sv@primeglobalmedia.com
Tel.: +44 207 4604655
Prime Global Media Ltd is a company registered in England and Wales. Prime Global Media Ltd operates this website under licence from Edelweiss Media GmbH.

Questions or comments about the site or site terms may be directed to sv@primeglobalmedia.com