Kering Generation Award X Jewelry 2nd edition finalists

Photo Credit : Kerring (Acacia - Jill Schmid)

Kering Generation Award X Jewelry 2nd edition finalists

Kering, in partnership with CIBJO – the World Jewellery Confederation – and with the scientific coordination of Poli.Design – Politecnico di Milano, has revealed the four leading finalists of the second edition of the Kering Generation Award X Jewelry, an initiative launched to promote innovation and sustainable practices within the jewelry sector.

Centered around the theme “Second Chance, First Choice,” the competition
aims to foster pioneering solutions that contribute to reducing the environmental footprint of the jewelry industry across products, processes, services, and technological innovation.

Students were invited to design a piece or a collection of jewelry by giving new life to discarded materials, transforming them into creations that combine aesthetic value with sustainability. The startups presented their innovations in the following fields of action: new innovative materials, AI, packaging and retail-focused technologies.

The four finalists will present their final projects on July 9th at Kering’s Parisian Headquarters, during a special event dedicated to sustainable jewelry held amidst Paris’ Haute Couture Week.