Closing impressions of Pitti Uomo 92

Boasting a very creative energy and the overall quality of the proposals meeting the favor of the best national and international buyers at Pitti Immagine Uomo n. 92: foreign buyers confirm the excellent results of last June, while Italy has recorded a little drop.

As always, Pitti Immagine Uomo n. 92 presented in Florence the latest trends, designers and brands for men's fashion. The most important international and Italian buyers have chosen once again Pitti Uomo as a global reference point for lifestyle and scouting in menswear, confirming the importance of the selection and segmentation criteria adopted by the Pitti Immagine marketing team, that aim to present the more interesting news – in trends and products – from the best Italian and international companies that research and innovate in style and materials. The undisputed prestige of design and made in Italy, the completeness of the offer, the variety of the collections, the lively design and presentations, the different international partnerships (e.g. with the Guest Nation Australia, the Japan Fashion Week, Liberty Fairs..) and the special events (the exhibition at Palazzo Pitti, the JW Anderson and Off White shows, the presentations by the Italian designers Federico Curradi and Alanui …) did the rest.

In terms of figures, more than 19,000 buyers have been registered a few hours before the end of the show, with foreign countries confirming the levels of last June and with a drop of Italian buyers between 8 and 9%. A total number of more than 30,000 visitors is expected.

The WeAr team presented throughout the show exclusive insights into the fair, with voices from buyers/designer/visitors and various impressions including streetstyle in our Florence Buyers Guide.

Stay tuned for Berlin Buyers Guide beginning of July 2017.