JOOP! brings JOOP! JEANS WOMEN collectionJOOP! brings JOOP! JEANS WOMEN collection

JOOP! brings JOOP! JEANS WOMEN collection

JOOP! brings JOOP! JEANS WOMEN stand alone collection. The official premiere is planned for the summer collection 2025 and promises not only an authentic fit and iconic styles, but also a complete one new design language.

The market launch is the logical step following the consistently positive developments of other divisions: In addition to the successful JOOP! MEN collection, both the JOOP! Womenswear as well as JOOP! JEANS MEN since their reintroduction in 2020 and 2016 respectively continue bringing double-digit growth rates. With this in mind, JOOP! with the expansion YOOP! JEANS WOMEN continues its success story and strengthens its leading position in the fashion market.