Mustang Street Art Lab eventMustang Street Art Lab eventMustang Street Art Lab eventMustang Street Art Lab event

Mustang Street Art Lab event

Instead of exhibiting at Panorama as per previous year, Mustang this year launched its own event ‘Street Art Lab’ in Berlin’s Seven Star Gallery, presenting a mixed concept of showroom, pop-up studio and live event.

“In the search for a new, creative approach to presenting our brand during the Fashion Week in Berlin, we have developed this extraordinary event concept”, explains Dietmar Axt, CEO of the Mustang Group. “Great is that we can make the connection of street art and denim tangible. Authentic, approachable and hand-made – this is a perfect match for our brand! “The exhibiting artists are renowned street artists and will not only show some work but also be creative on the spot.

During the event, Mustang is also showcasing its S/S collection 2018.