Vegas starts with hot brands and weather

Vegas starts with hot brands and weather

This year’s Las Vegas trade shows start today and will continue until Wednesday.
Magic is in its second year of showing a different layout not only promoting men dominantely but also creating a good and well curated area for women also showing collections with the sustainable idea, closely connected with swimwear and lingerie and connected to the ‘children’s club’, a platform for kidswear. All-american brands like Perry Ellis, the LA denim brands such as Joe’s, AG and 7 for all mankind show alongside smaller designers and international brands.
Noteworthy areas include the tents to see a premium range of brands (SWIMS, Theory, Baldwin, etc), N:OW, the latest addition to the platform hosting in a creative environment panels and up-and-coming brands. A full schedule of talks can be seen here: https://ubmfashion.com/show/76/schedule#
For those, looking to give their fashion stores the sporty twist, UBM has introduced Project Golf, hosting brands offering everything you need for the famous ball sport.
WeAr will report further about this US highlight trade event.

 

Project Women’s

Children’s Club

The Collective

Project

The Tents