Who’s Next and Premiere Classe to launch business solutions area at upcoming edition

Who’s Next and Premiere Classe to launch business solutions area at upcoming edition

From September, Who’s Next and Premiere Classe will be doing more to support their exhibitors and visitors by creating opportunities to exchange information and to find real retail and wholesale solutions.  With the the new conferences theme will be #successstories #business. A new area called Fashion Solutions, located in Hall 3, will be dedicated to business solutions and networking. Here 30 companies will offer concrete solutions for merchandising and other services, whereby 40 planned workshops will take place over the 4 days.

For the first time, Who’s Next and Premiere Classe will help a selection of brands develop their wholesale and retail business by giving them the opportunity to both exhibit B2B in tradeshows and to sell B2C online.

The tradeshows will soon announce and present the exciting collaboration with La Redoute’s La Brand Boutique.

For the coming edition in September 2017, Who’s Next is collaborating with the agency Trend Union to create a new service area : The “Gallery Store”, situated in the heart of Hall 4. An updated trends area giving visitors a new perspective on retail, providing information on innovative ways to present a product, or the furniture that will highlight the collection but also information on the situation of retail today.

Who’s Next and Premiere Classe are supporting this evolution by putting human interaction back at the centre of communication and discovery in order to create an interdisciplinary environment where skills and knowledge complement each other.