Facebook launches new shopping feature

Facebook launches new shopping feature

Facebook has announced the launch of its new shopping feature allowing businesses of all sizes to set up a free online store on Facebook and Instagram.

Facebook Shops allows businesses to set up customized online stores which can be found by people through the business’ Facebook Page or Instagram profile and targeted ads. Shoppers can then browse items and purchase them either through the company’s website or directly through the app.

Pitti Immagine presents Pitti Connect

Pitti Immagine presents Pitti Connect

Pitti Immagine presents Pitti Connect: an advanced digital platform for networking and the marketplace for generating new business opportunities that will provide advance information about and be integrated with the physical September fairs. Launched as a response to the extraordinary requirements of the present day, Pitti Connect is a new and essential work tool for contributing to the relaunch of the entire fashion system.

Already active starting from the end of June, Pitti Connect will allow exhibitors at the Pitti Immagine fairs (Pitti Uomo, Pitti Bimbo, Pitti Filati, Fragranze and Super) to increase their visibility, activate business contacts and to be supported through the process of receiving orders while complying with the traditional timing of sales campaigns, in advance of the opening of the September fairs. Pitti Connect will be essential for reaching buyers and members of the trade – even those not physically present at the fair – who will be able to carry out scouting activities and assisted research, contact exhibitors, plan meetings and view collections through video chats or by means of a virtual showroom with advanced functions.

Pitti Connect will translate the quality, selection, segmentation, design, communication and contemporary spirit of the Pitti Immagine fairs into a digital environment. It will be a new world and a new way of putting exhibitors in contact with the fairs’ wide community of buyers which consists of the 90,000 registered and certified Pitti Uomo users, the 33,000 of Pitti Bimbo and the 25,000 of Pitti Filati.  A community that at the fairs held last January generated 182,000 exhibitor searches on the website with over 1,300,000 web pages visited during the last edition of Pitti Uomo.

“We know all about the priorities and the challenges that fashion companies and brands are facing at this time, because we at Pitti Immagine are experiencing the same ones,” says Raffaello Napoleone, CEO of Pitti Immagine. “For over a decade we have believed and invested in web evolution – with the launch of the first collaborations with the MIT in Boston and the inauguration of the e-PITTI platform, right up to the institution of the e-P Summit – and in the light of the profound digital transformation in progress that imposes innovative strategies for being competitive and looking to the future, we want to offer the very best existing technology with a totally new platform and an editorial layout that is rich in content, just like a regular magazine.”

Ventura Projects in Milan must stop after 10 editions

Ventura Projects in Milan must stop after 10 editions

After 10 successful editions and while fully prepared for the 11th edition of Ventura Projects during Milan Design Week 2020, Ventura Projects is no longer feasible. Both Ventura Centrale and Ventura Future had to be cancelled due to the global COVID-19 outbreak. Unfortunately, these cancellations have had a massive and irreversible impact on the company. Margriet Vollenberg, founder and art director of Ventura Projects, sadly had to make the impossible and heartbreaking decision to stop all Ventura Projects activities, leaving a massive gap in the entire design world. This means that after many successful editions the Ventura Projects events, organised by Organisation in Design, will no longer be on show during Milan Design Week and other international design events in the future.

“It is with great sorrow that I’ve had to witness how the corona crisis has hit the entire world and event and design industry, and thus my company. I spent many sleepless nights worrying about whether and how I could save or transform my company to adjust to a new normal to still be able to serve the design world and enable the talent as we have always done. It is therefore with great pain in my heart that I came to the conclusion that it is no longer feasible to build my dream, and therefore the dreams of many designers and design studios. The current circumstances leave me no other choice but to endVentura Projects,” says Margriet Vollenberg.

For twenty-one years Vollenberg took a role as an organiser, coordinator, and matchmaker during Milan Design Week and over the past eleven years, as art director of Ventura Projects, she focused on giving a forum for international creatives launching their projects. With the support of two dedicated teams in the Netherlands and Italy, Ventura Projects exhibitors were offered guidance and promotion to give them the attention and exposure they deserved.”

Vollenberg continues: “Over the last few days my team and I have personally called individual designers, relations and exhibitors of Ventura Projects. It was one of the most difficult tasks we have ever had to accomplish as a team. It was deeply sorrowing as well as heartwarming to talk to all our trusted friends and design lovers. For now, I look back with tremendous pride and gratitude on what my team and I have been able to accomplish in the international design world. With more than 7000 exhibitors, we have presented countless ground-breaking and incredible solutions to the world. We sincerely hope that the energised atmosphere of global design events will return soon. More than ever, to cope with this crisis and the aftermath the world is in need of the creativity, playfulness and ingenuity that design can offer.”

Tyler, The Creator’s GOLF WANG Brings Playfulness and Color to Levi’s for 501 Day 2020

Tyler, The Creator’s GOLF WANG Brings Playfulness and Color to Levi’s for 501 Day 2020

For nearly 150 years, Levi’s has produced the original denim jean- the 501 patented on May 20 1873, epitomising classic American fashion spanning across ages, subcultures, and genders. Every year, Levi’s celebrates the invention of the most iconic piece of clothing of all time.

“Few people embody the creative spirit quite like Tyler, The Creator. As a rapper, singer, producer, director, and fashion designer, Tyler is the ultimate example of the multi-hyphenate artist’ creative who places no limits on imagination or self-expression. It’s exactly the sort of creative energy that Levi’s loves, which is why the brand has chosen to team up with Tyler, The Creator’s GOLF WANG brand for a new capsule collection.”

Tyler, The Creator is the voice of a generation- in his individualism, originality, creativity and style. He breaks barriers both in music and in life. He is our dream partner for 501 Day – nobody better represents the authenticity and originality of Levi’s” Jennifer Sey, Chief Marketing Officer at Levi’s.

Releasing in celebration of Levi’s 501 Day 2020, the Levi’s x GOLF collection features a colorful take on the classic Levi’s 501 jean and Trucker Jacket hookup. Inspired by a rainbow polka-dot jean that Tyler first created for his 2016 GOLF WANG runway show, this collection includes a 501 93 jean and vintage fit Trucker in ecru denim, both of which come covered in a rainbow print polka dot pattern. It’s a mix of classic Levi’s and the distinct aesthetic of GOLF WANG. With a boxier, higher waist fit on the 501 93 jean, the straight leg vintage- inspired silhouette perfectly suits Tyler’s baggier style. Also featured on both the 501 93 and the Trucker Jacket is a special edition co-branded back patch. To reflect Tyler’s concept to size up for a slouchier 501, the 501 93 jean features both Levi’s sizing and GOLF sizing (in blue) on the back patch ” creating a custom fit that Levi’s and GOLF WANG agree best embodied Tyler’s vision for the 501.

The Levi’s x GOLF collection for 501 Day will be available on Levi.com, and Golfwang.com starting May 20th, 2020.

Tommy Hilfiger introduces health & safety measures amidst store reopening

Tommy Hilfiger introduces health & safety measures amidst store reopening

Tommy Hilfiger has announced that it is gradually reopening owned and operated stores across Europe. The health and safety of both retail associates and consumers remains its highest priority as communities are welcomed back into stores. Acting in accordance with local government guidelines, strict precautionary measures will be implemented throughout all reopened locations to ensure the safest immersion back into the world of TOMMY HILFIGER. Tommy Hilfiger will leverage the brand’s social media channels, CRM newsletters and tommy.com to share store reopening details, including digital content featuring store managers demonstrating the new health and safety measures.The following comprehensive health and safety measures will provide a safe shopping experience for consumers discovering the latest collections amid this new normal:

  • A limited number of consumers will be allowed in each store at any given time, with door signs and stickers indicating the capacity.
  • A physical distance of 1.5 meters must be maintained by all consumers and associates, with signage affirming this throughout the store and at checkout lines.
  • Hand sanitizer, gloves and masks will be available in stores for associates and consumers alike.
  • All baskets will be sanitized after use, with signage indicating where to collect a sanitized basket and where to leave a basket after use for disinfection.
  • Only one consumer will be allowed in the fitting rooms at a time. Store staff will sanitize the room after each use.
  • Contactless payment is preferred, but cash payments will be accepted with additional sanitation measures that exclude the need for physical contact.
  • Ability to book a personalized shopping service via an online booking tool, pairing shoppers with one dedicated member of the sales staff to assist them during their visit.
  • Tailoring and product personalization are unavailable and People’s Place cafes will remain closed until further notice.
Scotch & Soda presents 2 new fragrances for S/S 2020

Scotch & Soda presents 2 new fragrances for S/S 2020

Scotch & Soda presents two new fragrances just in time for the Launch of the new Spring/Summer 2020 collections. Inspired by tropical scents, “Island Waters“ comes in 2 variations and is available from this month onwards.

In line with Scotch & Sodas DNA, the perfumes embody the brands values of free spirited creativity growing out of a passion for the unknown. Precious finds from all corners of the world, combined with classic, contemporary elements, define the eclectic collections of apparel, accessories and perfumes.

Island Waters along with the entire Spring/Summer 2020 apparel collection is inspired by the free spirited Musa-Shiya, also called „The Shirtmaker“ and creator of the original „Hawaiian Shirt. Driven by his insatiable creativity and teamed with a strong sense of business, the entrepreneur moved from his birthplace Japan to the island of Hawaii in the 30ties where he created the foundation of his business together with a team of loyal supporters of local craftspeople and surfers, who came to love the now iconic fashion item.

“Musa-Shiyas story of team spirit, fortunate timing and new interpretations of a classic style had us inspired and taught us, that anything is possible, if we wander through our world with open hearts & eyes.” – Marlou van Engelen, Creative Director Scotch & Soda

Footwear industry sees a drop in both sales and orders in first quarter

Footwear industry sees a drop in both sales and orders in first quarter

In the first quarter of 2020 footwear companies saw an average drop in sales of -38.4%, with total losses estimated at 1.7 billion euro. The figure emerges from a study of the impact of Covid-19 on the footwear industry conducted by Confindustria Moda with the participation of 88 Assocalzaturifici member companies, who replied to the survey during the lockdown.

60% of the footwear companies sampled reported a -20% to -50% drop in sales in the first quarter of 2020 as compared to the first quarter of 2019, while an additional 20% of those surveyed saw their sales shrink by more than -50%. There was a steep drop in orders: 46% of the companies interviewed reported receiving -20% to -50% less orders in the first quarter of this year, while 37% saw their order portfolio cut by more than -50%. The average decrease in orders was -46.2%.

According to Assocalzaturifici Chairman Siro Badon: “The lockdown has had a significant impact on the sector. Unlike the textiles industry, we are unable to convert our production lines, and so we have registered a steeper drop in sales and orders than other companies in the fashion industry. We need bold structural measures by the government regulating credit, taxation and support for exports. These are the strategic resources required by companies in one of Italy’s most crucial industries”.

93% of footwear industries resorted to social security or plan to do so in the near future. More than 3/4 of the respondents stated that 80% of their workforce resorted to wage support or other social security measures, such as those available to craftspeople. On the whole, the percentage of employees who may take advantage of social security is 88.6% of the total workforce of the footwear companies contacted in the survey. The way we work has also changed: 61% of the companies allowed professionals who could do so to work from home, representing 11% of the total workforce of the companies sampled.

MICAM Milano prepares for September 2020 edition

MICAM Milano prepares for September 2020 edition

MICAM Milano has started to prepare for the coming edition to be held at the Rho trade-fair centre from 20 to 23 September, with the aim of providing an opportunity for the industry to get restarted after a difficult period for the world’s economy.

While the fair organisers work to prepare an event that will hopefully provide both Italian and foreign footwear companies with a springboard to recovery, following the difficult period the whole sector has gone through during the health emergency, the creative concept behind MICAM’s brand image for 2020 continues to be developed.

In this way, the second chapter in the #micamtales series, dedicated this year to MICAM in Wonderland, also becomes a sign that the event does not stop, and that it intends to go on providing those in the footwear market with important business and trade opportunities. The protagonist of the fairy-tale we were introduced to in February reappears once again in the September edition, at the centre of a series of curious events that take place in an enchanted garden: a tea drunk in the company of a white rabbit, a party that goes awry despite the fervid preparations, or a bizarre attempt to paint white roses red.

Over the coming weeks the fair will confirm a number of other new initiatives for the September edition aimed at sustaining the sector, while in these difficult months Assocalzaturifici has never stopped listening and supporting the Italian footwear companies

Diesel North America names new CEO

Diesel North America names new CEO

Effective immediately, Patrick Valeo has been named as Diesel North America’s new CEO. Reporting to global CEO Massimo Piombini, he will lead the brand forward focusing on growth throughout.

Most recently Valeo was president of the Americas and global head of commercial sales at MCM. Prior to that, he was president and COO of SMCP, vice president retail at Dolce & Gabbana and vice president retail at Gucci Americas.

LOEWE foundation postpones its Craft Prize Awards

LOEWE foundation postpones its Craft Prize Awards

In light of the far-reaching effects of the global Covid-19 pandemic, the LOEWE FOUNDATION and the Musée des Arts Décoratifs have taken the decision to postpone the fourth edition of the LOEWE FOUNDATION Craft Prize until Spring 2021.

The annual Craft Prize was launched by the LOEWE FOUNDATION in 2016 to celebrate excellence and innovation in modern craftsmanship, and recognise artists whose talent, vision and innovation promise to set a new standard for the future. The LOEWE FOUNDATION’s commitment to craft remains as strong as ever and we’ll continue to support craft during this difficult period, through projects including LOEWE EN CASA — a series of online events and workshops from leading figures in the world of art and craft, hosted on LOEWE’s Instagram.

The fourth edition of the LOEWE FOUNDATION Craft Prize brings together a diverse array of objects that embody a commitment to experimentation.

Missoni appoints new CEO

Missoni appoints new CEO

Missoni has appointed Livio Proli as their new CEO. Proli had a lengthy tenure at Giorgio Armani where he held the positions general manager and managing director. He departed from all of his Giorgio Armani affiliated roles last year.

Proli will be the first ever CEO of Missoni. In addition to being a family owned company, Italian fund FSI also has a 41.2 percent stake in Missoni.

Première Vision announces next steps for September 2020

Première Vision announces next steps for September 2020

In light of the health and economic crisis the world has been experiencing over the past several weeks, Première Vision has taken a firm position to making a strong strategic commitment to a severely impacted fashion industry. In an expression of solidarity with its exhibitors and brands, the group has launched a series of measures to actively support and assist the sector in preparation for the resumption of business operations.

-Confirmation of the Première Vision Paris show next September.
-Modification of some show calendars to ensure their smooth operation given relevant health constraints, with some being re-thought and adapted to the situation: Made in France Première Vision, Denim Première Vision, Blossom Première Vision, Première Vision New York, Première Vision Sport.
-Easing of registration conditions for exhibitors.
-Free access for visitors.
-Simplification and lifting of charges for digital services on the Première Vision Marketplace.
-Accelerated digitisation of show services and content: products, seasonal fashion information, webinars, etc.

Gilles Lasbordes, General Manager of Première Vision said: “We, along with fashion manufacturers and brands, fully share a desire to work together in emerging from this crisis, which is having such a severe impact on the industry. We have explored every possible option to provide tangible support to the market. First, we believe that companies will have a vital need to come together again to help re-launch businesses that, in some cases, have been dramatically weakened. And this, of course, must be done in compliance with the health precautions that will be in effect. At the same time, we very quickly took the decision to provide an online digital version of the fashion information prepared for our exhibitors, to ensure our on-going creative support. Looking ahead to September, we will be taking even further steps. Already, as of mid-March, we have made it free for our exhibitors to showcase an unlimited number of their products on the Marketplace, to help them remain in contact with their clients, provide samples and fulfil orders. Lastly, for Première Vision Paris, we have pushed back the registration process as late as possible, and relaxed their conditions as well. We have decided to assume 100% of the risks of cancellation of the show, should holding it be banned by the authorities. Our teams are currently fully committed and mobilised with the industry to face the new challenges that lie ahead.”

Tommy Hilfiger contributes to COVID-19 relief with donation and capsule collection

Tommy Hilfiger contributes to COVID-19 relief with donation and capsule collection

Tommy Hilfiger has announced the donation of more than 10,000 classic white T-shirts to support public health efforts in Europe and the United States. These in-kind contributions aim to support healthcare workers caring for COVID-19 patients, as their Personal Protective Equipment (PPE) can get so warm that it causes them to change T-shirts up to three times a shift. This donation is part of the company’s pledge to support individuals and communities impacted by the global coronavirus pandemic.

To show solidarity with those on the frontlines, Tommy Hilfiger is also launching a capsule collection of limited edition white T-shirts and sweatshirts designed in collaboration with consumers. Fans of the brand can visit @TommyHilfiger or @TommyJeans on Instagram to vote on their favorite designs until Thursday, April 30. Launching in May, the winning styles will be available for purchase on tommy.com in select markets, with 100% of proceeds going to global COVID-19 relief efforts.

“As we’re all facing these extraordinary circumstances, standing together is the strongest way forward,” said Tommy Hilfiger. We’re committed to give back and provide help where it’s needed the most. Never has our spirit of determined optimism been more present than it is today. We encourage everyone to continue supporting those supporting us by staying home.”

View Premium Selection cancels July 2020 edition

View Premium Selection cancels July 2020 edition

VIEW Premium Selection has cancelled its July 2020 edition. Upon conducting a survey, it showed that the majority of the market has no need for a preview textile fair in this extraordinary situation, as most of the new collections cannot be developed in time due to confirmed production delays. Moreover, the ban on major events and travel restrictions, which are likely to remain in place for some time, does not allow for the necessary planning for this B2B event in July.

“Based on these valuable insights and the feedback of experts and producers against the background of current developments, we are compelled to cancel VIEW Premium Selection on July 14 – 15, 2020. This decision is a very difficult one for us. We deeply regret that we will not be able to hold our beloved VIEW this summer – especially since we know how important it is for the textile industry to exchange personal information and resume business relations as quickly as possible. We would like to take this opportunity to thank our exhibitors, visitors and our service companies for their great loyalty, optimism and trust in us at all times which we greatly appreciate. We’re continuing to do our best to provide an optimal platform as soon as possible.” -Sebastian Klinder, Managing Director MUNICH FABRIC START

“Our goal now is to be able to organise MUNICH FABRIC START from 01 – 03 September 2020 followed by VIEW Premium Selection from 08 – 09 December 2020. Of course, following the necessary pre- cautions, which includes ongoing integrated hygiene measures as well as controlled visitor guidance and minimum distance rules on site. Together with various specialists, we are currently working on a step-by-step plan with specific recommendations for action on the implementation of trade fairs which take into account any official regulations.”- Frank Junker, Creative Director MUNICH FABRIC START

Berwich creates new trousers capsule collection

Berwich creates new trousers capsule collection

Berwich has created a capsule collection of trousers called Bibliotheca, as archive and research, together with Lacerba, well-known boutique in Rimini, composed of three fits for the contemporary and cosmopolitan man: trousers without or with one pleat and the cargo. These trousers, made of rustic coarse-grained fabrics such as herringbone, blends of linen, canvas and twisted cotton, are available in natural colors such as beige, tobacco and khaki.

Closed publishes sustainability report

Closed publishes sustainability report

Sustainability has formed a central role in Closed’s mission since the outset. Now they are presenting their first sustainability report with a brief retrospective glance.This successful history of the long-established and close partnerships Closed have nurtured paved the ground for key foundations for the high quality of Closed fashions. The secret to the quality of their garments and accessories lies in how they understand the concept of sustainability, now more than ever, they mention.

“We are convinced that a crucial aspect of sustainability is lower, but better consumption. It is our goal to produce carefully made, thoughtfully designed favourites for our customers to happily wear again and again, instead of constantly buying new fast fashion items. As a fashion company with a strong focus on denim, the first logical step was for us concentrate on turning out our jeans with greater environmental awareness, by reducing water and electricity consumption and virtually eliminating chemicals. In 2018, we launched our own eco-friendly denim line A BETTER BLUE together with our Italian denim partners. The Everest laundry and Candiani, the so-called greenest mill in the blue world, are pioneers in producing sustainable denim and constantly devising innovative eco-friendly fabrics and new low-impact dyeing and wash- ing processes. We are extremely pleased that our partners share their great expertise with us in order to support our ambitious goal: making our A BETTER BLUE jeans an eco-friendly product from the fabric down to the last stitch, while sustain- ing the same high quality, look and feel character of typical Closed jeans. It is a great achievement that we have managed to do this. With eco-friendly dyeing processes and low-impact washing methods, we saved at least 2,793,213 litres of water (almost 20,000 bathtubs), 265,424 kWh of electricity and 31,576 kg of chemicals in comparison to our conventionally produced jeans since A BETTER BLUE was rolled out. So far, we have recorded 91,526 A BETTER BLUE products.”

“In 2019, the line was extended by other sustainable materials like organic cotton and recycled elastane to further cut back on even more water and electricity and further limit the use of pesticides and fertilisers. Shortly after its launch, A BETTER BLUE raised the benchmark for production of sustainable products in the international denim industry. But we do not intend to stop here: our aim is to extend the range of A BETTER BLUE products for men and women every season like in autumn/winter 2020 with two thirds of our men’s jeans being part of our eco-friendly line. We are also increasing the volume of sustainable materials in the rest of our collection, e.g. all men’s jackets in autumn/winter 2020 are made completely of recycled fabrics.”

“Documenting and comparing all the facts and numbers in this report will help us foster improvements towards sustain- ability at Closed and boost awareness for this significant topic within our organisation, among our partners and with our customers. To show you that we care.”

  • Our eco-friendly line. A BETTER BLUE cuts back water and electricity consumption and reduces emissions and the amount of chemicals added. The goal to produce thoroughly sustainable jeans from the initial idea involves both innovative, recycled and organic materials and low- impact washing methods and dyeing techniques. Every season sees a rise in the volume of A BETTER BLUE products for men and women that we produce.
  • Sustainable materials. We also incorporate an increasing amount of organic cotton and eco-friendly materials (e.g. lyocell) in the rest of our collections.
  • Local fabrics. To avoid air transport wherever possible and minimise our carbon footprint by keeping transport routes between suppliers short, the majority of our partners select local fabrics. Our Italian denim is being sewn together and washed in Italy, while most of our shirts and blouses are made from Portuguese cotton in Portugal. Our Asian partners have the expertise to handle Japanese qualities or technical Chinese fabrics.
  • Code of Conduct. Closed’s Code of Conduct adhered to by all of our production partners enables us to rely on an official document that guarantees: no child labour, fair and statutory wages, paid overtime, safe and hygienic working conditions, fixed working hours and a maximum 48-hour working week. Every partner signs the Code of Conduct twice annually. Green energy. We consume green energy from renewable energy sources in our offices, warehouses and shops.

    To view more visit the link. 

The Dupont Sorona launch The Fabric Common Thread Certification Program

The Dupont Sorona launch The Fabric Common Thread Certification Program

The Dupont Sorona brand team is launching a new brand architecture and hangtag program designed to bring simplicity of choice and fabric confidence to designers and apparel brands. New fabric collections offered by mills are tested and certified through the DuPont Sorona Fabric Common Thread Certification Program to assure the fabrics have the unique molecular footprint of partially plant-based Sorona polymer as well as meet key fabric performance attributes. Starting now, apparel brands and designers will be able to request that mills provide their DuPont Sorona Fabric Common Thread Certificate to show their Sorona fabrics truly have the unique fabric performance and feeling that Sorona fibers provide.

“Fiber producers are able to create many unique constructions from Sorona®polymer enabling a wide variety of textiles exhibiting diverse performance properties from wrinkle-resistant outerwear fabrics to lightweight breathable insulation products, permanent stretch and recovery, and newly launched Sorona faux fur,” explains DuPont Biomaterials Global Marketing Director Renee Henze. “We are committed to ensuring that mills, designers and brands have clarity on our offering and that they can trust the source of the materials when they’re choosing fabrics using Sorona.”

New fabrics which are certified through the Common Thread Fabric Certification Program will provide the Sorona fabric performance characteristics that designers and apparel brands are searching for.

GUESS reopens German stores after lift on COVID-19 lockdown

GUESS reopens German stores after lift on COVID-19 lockdown

After more than a month in lockdown and following the country’s decision last week to partially lift emergency measures, GUESS reopened its Germany-based stores from the 22nd April 2020.

The stores, which were ordered to close by the German government on the 17th of March 2020, were reopened observing strict protocols and health measures, including regular sanitisation of surfaces, controlling the number of customers that access the store and limiting entry to changing rooms to one person at a time.

Safety signage displayed throughout the stores and GUESS is urging customers to respect social distancing measures, wear protective gloves and masks, and pay by card whenever possible to protect the safety of its customers and staff.

To avoid overcrowding and give customers some extra TLC at this difficult time, GUESS full price stores are offering their shoppers to book a special appointment with a GUESS shopping assistant, who will accompany them throughout their visit to the store. Although the store will be open to other shoppers, the customer can be assured of a specific time slot and personalised service to make their visit more relaxing and enjoyable.

During the international emergency, GUESS?, Inc. and The GUESS Foundation have donated over $1,300,000 to support numerous COVID-19 relief efforts, partnering with both national and international non-profit organisations to provide clothing, blankets, food, PPE, and medical aid to people in need.

Kingpins24 brings together the global denim industry in its digital event

Kingpins24 brings together the global denim industry in its digital event

The Kingpins24 digital event which just closed its (digital) doors, saw exhibitors, industry partners and thought leaders, who are all isolated and stuck at home and dealing with their own crises, rallied to make content to share with our audience in a matter of days. Then, THOUSANDS of their peers, colleagues, clients and friends joined in – some waking up in the dead of night to watch our livestream, others using the magic of AppleTV to push hours of our livestream and on-demand content to their TVs.

The denim industry, like all international business, has been heavily disrupted by the COVID-19 pandemic. But the denim community still needs to connect to share ideas, information and inspiration for the Fall/Winter 2021 season.

Throughout the event presented were:

Exhibitors on-demand: FW2021 presentations from the textile and trim exhibitors showcasing new offerings, sustainability missions & more…

Show Initiatives on-demand: Causes the trade show supports, ideas they want to share, voices you should know.

Interviews/Panels on-demand: Interviews, panels and conversations covering various subjects relating to the denim industry.

“We, as a whole, are resilient, resourceful and optimistic,” said Andrew Olah, founder of Kingpins Show. “When one door closes another opens. We believe Kingpins24 can give our global industry a chance to connect and share information. We have no other desire but to be a conduit for the denim world during these difficult times, where most of us, including me, are at home far away from our normal world.”

Kingpins24 has not taken the place of a Kingpins trade show. Instead, Kingpins organizers have distilled the content, energy and point of view that make Kingpins Shows unique and brought that same mind frame and approach to an online event. The goal is for attendees to have an understanding of the denim supply chain’s offerings for the F/W 2021 season and much, much more.

3 designers supporting the COVID-19 Relief Efforts

3 designers supporting the COVID-19 Relief Efforts

As the COVID-19 pandemic continues to spread, businesses everywhere have been affected. For some brands, online sales have quickly become a way to both continue to sell products and to help relief organizations provide support to those affected by the virus. Below, are 3 designers that are supporting the COVID-19 Relief Efforts.

Sep Jordan

Sep Jordan is known for their embroidered table linens, which are made by refugee artisans. Now, their products are helping yet another good cause: For every purchase made, the business will donate $20 to COVI19 medical aid for Jordanian refugee camps. ‘In the face of the current COVID-19 situation, no one has escaped these life changing events, and the impact was overwhelming for refugees and those in the developing world.  At SEP it has been our priority to support and protect residents of the Jerash camp throughout this pandemic. Our pledge for every online order received during the COVID-19 crisis, is that $20 will be spent on hand sanitisers, medicines and food in Jerash camp.’  Sep. Also in solidarity with our workers of the frontline, the nursing staff in Switzerland, as a very small thanks from SEP, each week, for the next few weeks, they will offer one of our “secchiello” bags embroidered by hand to someone nominated by the public who is working in the public health system.

Pangaia
Pangaia have delivered 10,000 N95 surgical masks to Mount Sinai Hospital in Queens one of the hardest hit boroughs in New York. Although they are young start up, their collective efforts and partnerships with JUST Bethenny Frankel and B Strong amongst others has made this possible.  They thank and salute all the heroes putting their lives at risk. 

Drajée Jewellery Hamsa Hand.
‘To help during the global pandemic Drajée London will be donating 10% of all their online sales split across both the Trussell Trust & the NHS COVID 19 Appeal.  They have also created a little Hamsa Hand bracelet with 20% going to the NHS a little symbol of hope and solidarity.  Both charities have been working tirelessly to ensure NHS staff and food banks are fully supported throughout the UK.  The Trussell Trust are a nationwide network of food banks who provide emergency food and support to people locked in poverty, and campaign for change to end the need for food banks in the UK.  In the UK, more than 14 million people are living in poverty – including 4.5 million children. They support more than 1,200 food bank centres in the UK to provide a minimum of three days’ nutritionally balanced emergency food to people who have been referred in crisis, as well as support to help people resolve the crises they face. Between April 2018 and March 2019, food banks in our network provided a record 1.6 million food supplies to people in crisis, a 19% increase on the previous year. 

Impacts of COVID-19 on shopping behaviour

Impacts of COVID-19 on shopping behaviour

Capgemini has this week launched a new report, which looks at the impact of coronavirus on consumer shopping behaviour. The findings are based on a survey of over 11,000 global consumers at the beginning of April 2020.
Some key findings of the research are: 

Globally consumers are optimistic about recovery: 
48% are optimistic about recovery from the current crisis in the next six months. When asked about the next 12 months, positive sentiment increases, with 70% optimistic about recovery.

However, UK shoppers are more pessimistic: only 37% are optimistic that the UK will recover in six months

Attitudes to in-store shopping: 59% of consumers worldwide said they had high levels of interaction with physical stores before COVID-19, but today less than a quarter (24%) see themselves in that high-interaction category. In next 6-9 months, only 39% of consumers expect a high level of interaction with physical stores – clearly below the pre-COVID levels.
Automation is becoming a must-have: 57% of consumers would be more comfortable with complete in-store automation that does not require touch-based practices in a post-pandemic era (for example, product information search, in-store navigation, and order to payment is done on the consumer’s phone).
Safety is now a key differentiator: 77% of consumers will be more cautious about cleanliness, health, and safety in the post-pandemic era. Nearly 62% will also switch to brands that show higher levels of product safety and 54% will prefer local items over imports due to safety concerns over the use of foreign products. This increased consumer awareness translates into increasing demand for safety measures during in-store shopping and delivery.
Tommy Hilfiger highlights sustainable products for this season

Tommy Hilfiger highlights sustainable products for this season

For Earth Day 50, Tommy Hilfiger highlights some of their sustainable product initiatives for this season…

“At Tommy Hilfiger, we’re committed to making fashion that wastes nothing and welcomes all. As part of this commitment, we are shipping a circular fashion brand- one which limits its carbon and water footprints, and where all the materials we use are part of a sustainable loop.” – Tommy Hilfiger

100% recycled denim
The Tommy 100% recycled denim styles feature stitching thread made from recycled plastic PET bottles. Using an innovative technique that blends cotton scraps from the factory floors of the apparel industry and bed linens of the hotel industry, the brand has reduced the amount of water and energy used to make a pair of jeans.

100% organic cotton
The brand’s organic cotton products contain independent certified organic cotton, meaning it was grown without chemical pesticides, chemical fertilisers and genetically modified seeds.

Recycled Polyester
The brand’s recycled polyester products contain independently certified recycled polyester from used textiles, manufacturing waste or plastic bottles, reducing its environmental impact.

GUESS launch multiple COVID-19 relief efforts

GUESS launch multiple COVID-19 relief efforts

GUESS? along with The GUESS Foundation, are launching multiple COVID-19 relief efforts, as part of their belief that we are #InThisTogether. Partnering with organizations to donate funds, clothing, and PPE, including 150,000 masks in Italy and Spain, and encourage blood donations to help support their global community during the COVID-19 crisis. The mission is simple: Give. Protect. Inspire.

Paul Marciano, Chief Creative Officer, commented: “At GUESS, we want to inspire our communities to fight the COVID-19 crisis with strength, hope, and support of each other. We must maintain this strength for our families, our community and our world, as, together, we can overcome anything. In order to provide essential and urgent resources for those in greatest need, GUESS is donating over $1,300,000 toward the relief of our global community.”

Give: In partnership with Good360, a global leader in product philanthropy and purposeful giving, GUESS?, Inc. will donate goods to its communities, including 45,000 pieces of apparel, as well as blankets and coloring books. Good360 has a vast non-profit network that can distribute clothing to those most in need. In addition, The GUESS Foundation and GUESS?, Inc. will make a donation to the LA Regional Food Bank to provide meals for struggling local families and children.

Protect: The GUESS Foundation, in partnership with Direct Relief, will donate funds toward personal protective equipment to help protect healthcare workers and essential service providers working on the frontlines in the USA. Separately, The GUESS Europe Foundation will directly source N95 masks to be distributed to hospitals in the Lombardy region of Italy and the Madrid region of Spain, two areas hit hard by the virus.

Inspire: GUESS?, Inc. will utilize its communication platforms, such as social media and its vast network of brand ambassadors, to drive awareness and amplify critical messages to help save lives. For example, GUESS is planning an information campaign regarding the need for donations to replenish the national blood supply. A single blood donation can save up to 3 lives, and the short amount of time it takes to donate blood can mean a lifetime to a patient with COVID-19.

The Lycra Company to showcase sustainable solutions at Kingpins 24 Livestream Event

The Lycra Company to showcase sustainable solutions at Kingpins 24 Livestream Event

The LYCRA Company will share its latest sustainable stretch and performance innovations at the Kingpins 24 livestream event on April 22-23. Kingpins is transitioning its spring denim tradeshow in Amsterdam to an online format amid COVID-19 concerns.

Under its EcoMade family of fibers, The LYCRA Company has developed a variety of offerings with pre and post-consumer content.  The latest of these is the LYCRA EcoMade fiber, made partly with pre-consumer material, it’s certified to GRS standards, offering the same high-quality performance as the other LYCRA fiber offerings. Another stretch vehicle, LYCRA T400 EcoMade fiber, contains 50% post-consumer content and can be used in conjunction with LYCRA fiber for higher stretch with lasting shape retention.

The performance polyester fibers give new life to plastics – COOLMAX EcoMade technology helps keep the wearer cool and dry and is made with 100% post-consumer recycled materials. And for lightweight warmth, our THERMOLITE EcoMade fiber is engineered to help optimize comfort & performance.

To dispel some myths about sustainabilty the company will deliver a presentation titled “Sustainable Stretch – Get the Facts” April 22ndand 23rd. In addition, videos on The LYCRA Company’s Planet Agenda sustainability platform and LYCRA EcoMade fiber will run during the Kingpins 24 livestream.

“We want to thank Kingpins for giving us the opportunity to come together as a denim community and engage our customers on these important topics in a new and exciting way,” said Jean Hegedus, The LYCRA Company Sustainability Director.  “At The LYCRA Company, we’re focused on developing solutions for a circular economy.  Under our Planet Agenda platform, we are also working on technologies for recycling stretch garments, extending garment wear life, and helping our customers use fewer, and more sustainable resources.

Kingpins 24 will feature livestreamed panel discussions, interviews and exhibitor presentations focused on sustainability and corporate social responsibility, plus a variety of on-demand content about the denim supply chain’s offerings for the upcoming seasons. Registration is now open which grants free access to the livestream and on-demand content.

Gender neutral London Fashion Week to launch with digital platform

Gender neutral London Fashion Week to launch with digital platform

British Fashion Council has announced that for the next twelve months all London Fashion Weeks will merge womenswear and menswear into one gender neutral platform, to allow designers greater flexibility. For this June, London Fashion Week, will take a new form, as a digital-only platform in light of the current environment, and will run from 12th June 2020 through the time period of former London Fashion Week Men’s. The digital platform www.londonfashionweek.co.uk will relaunch and be for both trade and consumer audiences; embracing the cultural commentary, creativity and humorous spirit for which British fashion and London are known for.

Caroline Rush CBE, BFC Chief Executive commented: “It is essential to look at the future and the opportunity to change, collaborate and innovate. Many of our businesses have always embraced London Fashion Week as a platform for not just fashion but for its influence on society, identity and culture. The current pandemic is leading us all to reflect more poignantly on the society we live in and how we want to live our lives and build businesses when we get through this. The other side of this crisis, we hope will be about sustainability, creativity and product that you value, respect, cherish. By creating a cultural fashion week platform, we are adapting digital innovation to best fit our needs today and something to build on as a global showcase for the future. Designers will be able to share their stories, and for those that have them, their collections, with a wider global community; we hope that as well as personal perspectives on this difficult time, there will be inspiration in bucketloads. It is what British fashion is known for.”

This new digital experience will be open to a global public and trade audience, and will work as a meet-up point, offering interviews, podcasts, designer diaries, webinars and digital showrooms, giving the opportunity to designers to generate sales for both the public through existing collections and the retailers through orders for next season’s products.

Premium Exhibitions cancels Summer 2020 edition

Premium Exhibitions cancels Summer 2020 edition

Premium Exhibitions has confirmed that due to government regulations it won’t be holding the event as planned from 30th June till 2nd of July 2020.

Due to the coronavirus crisis, in April the dates of the PREMIUM GROUP’s events were provisionally moved from the original schedule of 31 June-2 July 2020 to 28 -30 July.  Now, the Federal and State governments have decided to cancel large-scale events with over 1,000 visitors until 31 August 2020.

A statement from Anita Tillmann, Managing Partner of the PREMIUM GROUP:

“We greatly regret the decision of course, especially after the success of our January events. The ban on large-scale events has been around for some time and has been publicly discussed. It hurts us to do it, but we are also conscious of our responsibility. If cancelling our trade shows, conferences and parties contributes to the safety of our customers and visitors, then we have to take this step.We are in close contact with all our brands and partners and have spent the last four weeks discussing possible approaches, concepts and new focal topics for the summer.

The bottom line is that digitalisation is clearly the focus. It’s all about using the time over the next few months sensibly. The timing for brands and retailers is now right – all market participants are aware of the necessity of this.We have been working closely with JOOR, the leading B2B marketplace globally, for around a year, after successfully integrating our own digital platform, Veee.com. JOOR has digitalised the entire procurement process and ensures a seamless, functioning wholesale process on an international scale – both for brands and retailers. We shall shortly be offering webinars on this and can offer our customers an optimal, digital ordering solution so as to use this time of the pandemic efficiently.

Our trade show formats have been about more than just ordering for a long time now. They are about encounters, emotion, inspiration, communication and, finally, the fashion community getting together. Although lots can take place digitally nowadays, it doesn’t replace physically meeting up in person. We have seen this more than ever in the present situation. We are going to work on new concepts for 2021, and we will liaise with the key stakeholders in Berlin and with all others too to ensure we hit the ground running again. We’re taking on the challenge and will come back to the industry when we have news.”

Pinko showcases ‘See now, Buy Now’ virtual runway show as part of Shanghai Fashion Week

Pinko showcases ‘See now, Buy Now’ virtual runway show as part of Shanghai Fashion Week

Pinko was one of the first brands to sign on to Shanghai Fashion Week after organizers announced plans to move the entire event online. In under two weeks, Pinko staged a “See Now, Buy Now” runway show, featuring 25 looks from its current collection against a virtual backdrop.

The garments were designed with confident and determined modern women in mind – those who were “ready to take life always by the horns, even in difficult times like these,” said Pietro Negra, CEO and founder of Pinko.

The digital fashion-show experience was very positive, said Negra. “I am especially surprised by the ability to react and implement, in such a short time, an event with a worldwide resonance.”

Participating in the new digital format was a natural decision for the brand, which values innovation and experimentation, he said. The use of digital technologies also allowed Pinko to maintain sales in China and keep customer relationships alive amid the coronavirus outbreak.

Negra said the brand will invest further in livestreaming to build greater interactions with consumers on Tmall. He said particularly in China, where young consumers are highly informed and digitized, brands need to step up efforts to win their attention and loyalty.

“For Pinko, Tmall is not only a sales channel but a vehicle for promotion and awareness,” Negra said

Covid-19 affects Neonyt and Berlin Fashion Week

Covid-19 affects Neonyt and Berlin Fashion Week

The federal and state governments in Germany have decided, due to COVID-19, to suspend all major events up to and including end of August 2020. This of course will change the situation for Berlin Fashion Week, which was planned to take place end of June, early July.

With Neonyt being a key player in Berlin, and international the leading sustainability trade show, this creates a new situation as the show was planned from June 30th – July 2nd this year. The organisation has thus announced that it will not take place in its current form as the ‘government’s decision have their purpose and everyone’s health comes first – we understand, accept and support that’.

The organisation for now thanks its supporters and exhibitors as it underlines its awareness that a show is a vital place to meet and network as well as its appreciation of the resources and time exhibitors spend for their trade show appearance. “We have not lost confidence that the situation will still relax in a few months and that under certain conditions it may be possible to implement the event at a later date – so we are still examining the possibility of scheduling the event this late summer.” The organisers are also thinking of virtual and digital formats. The non-binding registration for exhibitors at Neonyt is therefore still possible. However, the organisation underlines that the health of its participants, exhibiotrs, visitors and staff are pivotal and all decisions will be made in strong consideration of this.

“We are in close contact with other market participants and the responsible authorities in Berlin. Our goal is to provide the industry with a secure, positive and forward-looking environment as a valuable stimulus for business after the crisis. We therefore do everything we can to create a presentation platform in the second half of the year – in whatever form and at whatever date – and keep you up to date with all developments.”, says Thimo Schwenzfeier, show organiser. Neonyt will not be the only show affected by this decision. Premium Exhibitions with its formats Premium, Seek and FashionTech is scheduled during the same dates and expected to make an announcement soon. This is after shows like Pitti Uomo have already moved their dates to September. WeAr will keep you updated and a full calendar of show events can be found here.

Kharis Aglai presents Sublime Glamour collection for A/W 20-21

Kharis Aglai presents Sublime Glamour collection for A/W 20-21

KHARIS AGLAI is an Italian fashion house based in Marche region founded in 2018 by the designer Karisia Paponi. The garments are made through sartorial and artisan procedures, combined with experimental proposals in the choice of fabrics and materials, with a hint of sportswear and a glamorous attitude to everyday life.

The KHARIS AGLAI “Sublime Glamour” collection F/W 2020-2021 is a tribute to everything that the designer Karisia Paponi considers essential in a woman’s wardrobe, a definition of her stylistic dictionary.

The attention paid to everyday life and its moments is explicitly stated by the choice of the development of experimental outerwear: plissé bombers, with a sculpted volume and irreverent character, contrast with the oversized down jacket with adjustable drawstring, original and easy to combine.

The t-shirts by Kharis Aglai, made of transparent pleated organza, give a romantic allure to the entire collection. The choice of the color palette is oriented towards the color blocks, one of the main signa- tures of KHARIS AGLAI, which we find in the suits with oversized double-breasted blazers and in tailored skinny pants. From the pitch black of the outerwear garments, through the shocking pink of the stretch wool suit, toward skin tones to soften and create balance, up to a classy army green that we find in the corset, which KHARIS AGLAI brings back into vogue in a contemporary key. The corset lacing is re-proposed in 90’s leather ankle boots.

The core of KHARIS AGLAI’ s commitment to sustainable fashion is the “Dead stock Editions” capsule collection, which is developed within each collection, in this season composed of three patchwork pieces: the sleeveless mini dress, the long sleeves high neck blouse, the outdoor technic-fancy jacket. These three pieces, made with stock materials, are tinged with other colors, and take a totally irreverent attitude towards the rest of the collection. A touch of jade green embroidered on an aquamarine sequin fabric becomes “delicately explosive” when combined with an iridescent and reflective neoprene fa- bric. A limited series of pieces with high craftsmanship that makes the style of the brand unmistakable.

IMRG Capgemini Online Retail Index results show first month under lockdown sends results

IMRG Capgemini Online Retail Index results show first month under lockdown sends results

As the Government’s new ‘home isolation rules’ came into force throughout March, the fashion industry was sent into a whirlwind of unprecedented uncertainty. In a month where Spring buying would typically set in, online clothing sales were down -23.1% Year-on-Year (YoY), according to the latest IMRG Capgemini Online Retail Index, which tracks the online sales performance of over 200 retailers. Digging deeper into fashion sales, menswear was down a staggering -42.9% and footwear was down -32.8%.

Indicative of a very mixed set of results on a category level, the warmer weather and increased amount of time spent in the garden during the lockdown sent online garden sales soaring to +94.4% YoY. Beauty also continued to build on strong February sales, spiking to +36.0%, while electricals recorded March’s third standout performance – surging by +40.2%. In fact, during week 2 of the month when the Government raised the outbreak risk from moderate to high, electrical retailers saw sales jump by +47.7% YoY as consumers turned to home entertainment and raced to set up their offices.  

With the category results doing their best to balance each other out, the overall growth for March limped in at -5.1% YoY – well below the 12-, 6- and 3-month rolling averages (+4.5%, +6.7% and -2.1% respectively) but still above last month’s performance by +2.6% (MoM). Perhaps marking the start of stockpiling, March started off with poor online sales for the first fortnight, but seemed to recover in weeks 3 and 4 following the Government’s announcement of official home isolation rules on March 17.

Meanwhile as they are forced to shift more operations into the digital sphere, multichannel retailers outperformed their online only counterparts for the first time since April 2019, recording growth of -4.0% versus -5.5%.

Lucy Gibbs, managing consultant – Retail Insight, Capgemini“Online sales performance this month is a mixed story, as retailers are faced with a multitude of challenges. ‘Non-essential’ stores closed their doors on the high street which led to the majority of multichannel retailers gaining a boost in online performance in the latter half of the month as consumers channelled their demand into digital.  However, the changing demand and customer needs has also polarised impacts on different product categories where the appetite for fashion dropped off significantly compared to garden, home and electrical which are seeing unusually high demand as we spend more time at home.<>

Next month we are likely to see a continued rise in online demand however it has never been more important to listen to consumer needs to respond to new spending patterns, communicate in a way that resonates with the concerns and needs of customers and using datapoints to inform next steps as we navigate through the changes”<>

Andy Mulcahy, strategy and insight director, IMRG“There is a bit of a myth going around at the moment that online sales are booming. It’s more accurate to say some online retailers are experiencing huge demand, outstripping even that seen over Black Friday, because so many people are in the exact same situation – ie stuck at home. That has created very lopsided demand among product categories.

“People simply don’t have much need for new clothes or shoes at the moment, which is why at the overall level sales growth is down. How and when a stronger balance in demand might be established is a pressing question for retailers currently on the wrong side of that divide.”

Nobis donates 100% of proceeds from online sales in April to healthcare facilities

Nobis donates 100% of proceeds from online sales in April to healthcare facilities

Canadian outerwear brand Nobis, has announced its global initiative with which 100% of proceeds from online sales in April will be donated to healthcare facilities at the forefront of the fight against COVID-19.

The program will be complemented with a $ 100,000 donation to hospitals in the state of Ontario. “Nobis,” we, “in Latin has always had a clear importance on the community, we are very proud and grateful to our health workers whose courage and selflessness are a beacon of hope in these uncertain times. Never before has this been necessary support our community. For this reason Nobis is doing everything that is possible for recognize and support the incredible sacrifice of people at the forefront of this battle.” says Robin Yates, Co-founder and Vice President of the brand

Customers who make a purchase from the Nobis.com site during this time will have the option at when checking out, send the donation to an organization of their choice from those mentioned.

Lovjoi uses TENCEL fabric for makeshift mouthguard collection

Lovjoi uses TENCEL fabric for makeshift mouthguard collection

The German sustainable label Lovjoi is offering a makeshift mouthguard which is” Made in Germany” from 100% TENCEL fabric by Lenzing. This lyocell fiber has many positive properties and is therefore well suited as a material for makeshift mouth protection:

Lyocell is temperature regulating, anti-allergenic, resistant to mites and bacteria, moisture-absorbing, tear-resistant and durable. The makeshift mouthguard can be washed with laundry up to 95°C or disinfectant. The fiber is also used in textiles in the medical field and in industrial products. Mixtures of polyester and lyocell are already used as work clothing for nursing staff and doctors.

The makeshift mouthguards from Lovjoi are manufactured by hand in their own company in southern Germany and are available in numerous colors and patterns.

Pitti Immagine trade shows releases new calendar

Pitti Immagine trade shows releases new calendar

The Board of Directors of Pitti Immagine made decisions regarding the calendar of the Pitti Uomo fairs scheduled for the 2020 summer season with a new calendar as below:

Pitti Immagine Uomo no. 98 is confirmed and will move to 2 to 4 September (3 days), once again at the Fortezza da Basso, Florence

Pitti Immagine Bimbo no. 91 is confirmed and will move to 9-10 September (2 days), at the Fortezza da Basso, Florence

Pitti Immagine Filati no. 87 is confirmed and its exact position on the calendar will be discussed at the next Technical Committee, scheduled for April, 8th

Fragranze no. 18 is confirmed with the original dates, 11-13 September, at the Stazione Leopolda in Florence

Super n. 16 is confirmed with the original dates, 24-27 September, at the Padiglione Visconti in Milan

Taste no. 15, which was rescheduled for the beginning of June, is canceled and postponed until the next ordinary dates for 2021 (13-15 March)

Moreover, in agreement with the indications expressed by the Chief Executive of Stazione Leopolda, Agostino Poletto, the BoD of Pitti Immagine acknowledged and agreed with the decision to postpone the first edition of Testo (the event dedicated to Italian publishing already rescheduled for the beginning of June) until the second half of February 2021.

“Over the last few weeks we have obviously been in constant and close contact with manufacturing companies in Italy and abroad” says Claudio Marenzi, President of Pitti Immagine “as well as with other actors operating in the three textile-fashion sectors, including organizations like Confindustria Moda and Camera della Moda Italiana.  The strong request that emerged was to maintain at all costs the leading rendezvous like the Pitti fairs which will be the first fundamental instruments to be activated in order to gradually get the entire commercial fashion industry machine going again. And that is what we will be working on non-stop over the next few months. Postponing Taste and Testo to 2021, two events in which our Group has a lot of faith, was a very painful but necessary decision. The objective conditions do not exist for organizing those sort of rendezvous in June, as has already been demonstrated everywhere else”.

The Kingpins New York cancelled due to COVID-19

The Kingpins New York cancelled due to COVID-19

The Kingpins New York trade show originally scheduled to take place on June 2nd and 3rd, 2020, has been cancelled due to health concerns and travel restrictions related to COVID-19.

In a statement Kingpins mentioned “Kingpins cancelled its June show in New York as the coronaviris crisis continues to keep people around the world at home in hopes of flattening the curve and reducing the impact of COVID-19 on all of our daily lives. By now, we all know someone affected by this crisis. And, sadly, we are likely to be further impacted as medical professionals work to contain the disease while they treat patients and look for a cure. The scale of the economic impact on us all is impossible to measure. But there is comfort in community and Kingpins has always been about fostering community, working together and looking for ways to innovate our industry.”

On April 22 and 23 Kingpins24 will take place, the online event created to bring the industry together in these uncertain times.

Jeanologia repurposes its technology for sustainable jeans processing to an innovative method for sanitization

Jeanologia repurposes its technology for sustainable jeans processing to an innovative method for sanitization

Jeanologia, world leaders in sustainable and eco-efficient technology development, has repurposed its ozone based G2 technology, which it uses for the sustainable treatment of jeans into an innovative method for sanitization and disinfecting face protection masks.

Making its technology the last link in the production chain for certain sanitary equipment, before being delivered to the hospitals. Considered an “essential” business by the Spanish government during the COVID-19 crisis, the company is making a great effort, working together with other technology centers and universities in coordination with the government, and acting altruistically.

Enrique Silla, Jeanologia’s founder, has highlighted that “facing the global uncertainty, we have transformed ourselves in record time, showing our capacity for leadership”.

He has also indicated that “after Covid19 eco-sustainable production will become obligatory for everyone.  Only the companies that have put people and planet before profits and have a purpose will be able to survive.”

Silla also highlights that at Jeanologia they are experts in producing ozone, “for more than 15 years we have been applying it in the textile industry to make the industry more sustainable”. That’s why with the current situation, where sanitization is primary in combatting the virus, “we have challenged ourselves to transform our G2 technology within the timeframe of only one week.”

For the sanitization process, we take the face protection masks to be disinfected and put them into a hermetically sealed chamber – Sanitizingbox – subjecting them to a determined quantity of ozone. Through advanced oxidation, bacteria is eliminated and the material is disinfected.

Ozone is the strongest antimicrobial disinfectant and strongest oxidant in nature. Once it has been used, it is treated and returned clean to the atmosphere having been converted into oxygen.

The G2 technology transformed into the Sanitizingbox, becomes the key link for sanitization and is capable of disinfecting 15,000 masks a day. The disinfection protocol is certified by the Valencian government’s health authorities and complies with international health and safety specifications.

The founder at Jeanologia has forwarded that “we are going to continue working in this direction with our R+D team because the sanitization of apparel and workwear is demanded by brands and consumers. Only through sanitizing will be able to speed up regaining consumers’ trust, guaranteeing the fast recovery of our industry.”

The French leather industry is mobilising to fight the health crisis

The French leather industry is mobilising to fight the health crisis

Since 16 March, many leather companies (from both the industrial and distribution sectors) are at a standstill because of the health measures in place in France. The upstream players in the industry*, and notably the leather and raw hide dealers represented by the Syndicat Général des Cuirs et Peaux, are still very active in the field and are continuing to collect hides. In direct contact with abattoirs, their commitment is essential for ensuring a constant food supply for the French people.

Because of the measures put in place to protect employees, the other industrial sectors of the leather industry are having to rethink their organisation in order to restart their activities. In particular, these companies must implement social distancing procedures, supply enough protective personal equipment such as masks and gloves, as well as hand sanitizer, and obtain the unanimous agreement of unions. These negotiations are underway.

At the time of writing, France has allocated all supplies of FFP2 masks (the most protective ones) to health professionals. Masks for companies are currently being manufactured and demand remains very high.

In these times of shortages, and in order to support companies in their efforts to provide PPE, the Conseil National du Cuir has decided to take charge of the supply of masks and hand sanitizer for the entire French Leather Industry. It has placed a first order for 200,000 masks (washable 10 times at 60°C) and 7,000 litres of hand sanitizer. A budget of 1.4 million euros has been approved to allow industrial companies to resume their activities and for retailers to be equipped when the crisis is over. If the needs of the industry require it, the CNC’s order can rise to 500,000 masks and double the quantity of hand sanitizer.

The Conseil National du Cuir is using two French suppliers, members of the leather sector: CHAMATEX (a textiles company) and ATC Tannery Chemicals (a chemical products company). The first orders are scheduled to be delivered at the end of April. As the finished goods distribution industry (footwear, leather goods, gloves) is at a complete standstill by government decision, industrial companies will be the first to benefit. The next step will be for each company to decide on a plan for resuming their activity and acquiring the necessary equipment.

Debenhams prepares to file for bankruptcy

Debenhams prepares to file for bankruptcy

Debenhams is preparing to call in administrators after the struggling department store was forced to close all its outlets under the coronavirus lockdown.

Debenhams was taken over last year by a group of its financial backers, including the US hedge funds Silver Point and GoldenTree, after falling into administration.

With 142 stores closed and the majority of the 22,000 staff on furlough, the current owners want to push the business into administration then buy it back debt-free.

Debenhams said: “This move will protect Debenhams from the threat of legal action that could have the effect of pushing the business into liquidation while its 142 UK stores remain closed in line with the Government’s current advice regarding the Covid-19 pandemic.”

Levi’s launches its 5:01 Live initiative on Instagram Live

Levi’s launches its 5:01 Live initiative on Instagram Live

Levi’s has launched a new program on its Instagram Live platform to support artists and musicians while encouraging watchers to stay at home. The program, titled 5:01 Live, is hosted on the channel every weekday at 5:01 PST.

On their recent post the brand said “Our Levi’s Family, it’s in times like these that many of us turn to music to feel a sense of community. Tune in tomorrow, March 23rd, for our first 5:01 Live. Levi’s is proud to bring you live performances from some of your favorite artists as we encourage you to stay home and stay connected. We’ll be live every weekday at 5:01pm PST. We are unified by music and all in this together.”

New Dates: Pitti Immagine

New Dates: Pitti Immagine

The board of directors of Pitti Immagine has decided yesterday to move the dates of their shows: “Considering the evolution of the health emergency in Italy and around the world and in the light of the concrete prospects of an extension to the restrictive measures concerning production and commercial activities and the movement of people, the Board of Directors discussed and deliberated the proposals presented by the CEO Raffaello Napoleone who, together with the heads of the various company departments, had carried out a broad survey of the opinions received from exhibitors, buyers, agents and other members of the trade over the past few weeks:

_ Pitti Immagine Uomo no. 98 is confirmed and will move to 2 to 4 September (3 days), once again at the Fortezza da Basso, Florence;

_ Pitti Immagine Bimbo no. 91 is confirmed and will move to 9-10 September (2 days), at the Fortezza da Basso, Florence;

_ Pitti Immagine Filati no. 87 is confirmed and its exact position on the calendar will be discussed at the fair’s next Technical Committee, scheduled for April, 8th;

_ Fragranze no. 18 is confirmed with the original dates, 11-13 September, at the Stazione Leopolda in Florence;

_ Super n. 16 is confirmed with the original dates, 24-27 September, at the Padiglione Visconti in Milan;

_ Taste no. 15, which was rescheduled for the beginning of June, is canceled and postponed until the next ordinary dates for 2021 (13-15 March).”

“With regard to our three fashion fairs” says Raffaello Napoleone, Ceo of Pitti Immagine “it is clear that they will be exceptional editions where our primary duties will be to guarantee the complete maintenance of hygiene of the exhibition space and prepare an organization of the spaces and layouts that takes into account people’s safety. An experimental layout which could also turn out to be useful on next occasions. This will also apply to Fragranze at the Stazione Leopolda which we believe, in this phase, could represent an indispensable point of reference for the entire artistic and experimental perfumery world”.

Napoleone also added that Pitti Connect, will be a new and advanced version of previous digital platform and will aim to network the buyer to brands through high-quality editorial contributions. This should not be seen as a complementary tool of the shows but as an integration into the physical fair. Pitti will be presenting this project to exhibitors and test it in the next few weeks and after that gradually introduce it.

This of course will set a shift in the trade show calendar for this SS21 season. However, it remains to be seen if Pitti will revert back to old dates for 2021 or whether the Covid-19 crisis will mark a shift in the overall trade show calendar.

 

 

Paris Haute Couture Week & Men’s Fashion Week cancelled

Paris Haute Couture Week & Men’s Fashion Week cancelled

The board of directors of the Fédération de la haute couture et de la Mode have cancelled Paris Men’s Fashion Week and Haute Couture Week with coronavirus which continues to halt international travel and plague France. Just today, the country’s prime minister warned of an extremely high surge in coronavirus cases.

Paris Men’s was originally scheduled to take place from June 23 to June 28, and Haute Couture was originally scheduled for July 5 to July 9. Designers are currently looking for alternative ways to showcase their collections.

A press release “In light of the spread of the Covid-19 epidemic worldwide, strong decisions are required to ensure the safety and health of Houses, their employees and everyone working in our industry. Consequently, the Board of Directors of the Fédération de la Haute Couture et de la Mode has come to the decision that, in the present conditions, the Paris Fashion Week® Menswear, scheduled from June 23rd to June 28th, 2020, and the Haute Couture Week scheduled from July 5 to July 9, 2020, cannot take place”

Chanel puts pause on production

Chanel puts pause on production

Chanel joined the likes of Gucci in stopping production for the short-term amongst the global coronavirus outbreak. The company is closing factories in France, Switzerland, and Italy for the next two weeks.

“Chanel took the decision, in accordance with the latest government instructions, to close the entirety of its production sites in France, Italy and Switzerland [watchmaking] as well as its haute couture, ready-to-wear, métiers d’art and jewelry,” the company said in a statement.

Outdoor by ISPO 2020 cancelled

Outdoor by ISPO 2020 cancelled

Due to the increasing spread of the coronavirus and on the basis of the recommendation of the Bavarian State Government and the responsible health authorities, Messe München has cancelled OutDoor by ISPO 2020. This step was carried out in consultation with the industry association EOG (European Outdoor Group) and is responsible for the health of exhibitors and visitors. The next OutDoor by ISPO will take place in summer 2021.

Mark Held, President of the EOG: “The corona pandemic presents the outdoor industry with previously unknown challenges. We have decided that a cancellation of OutDoor by ISPO 2020 frees up valuable resources in the companies that they can use to support employees, retailers and other stakeholders along the supply chain. The more we do now to protect everyone involved, the better off we will be after this crisis. Once the crisis has been overcome, OutDoor by ISPO 2021 will provide an important platform for the entire industry and set standards for the economic comeback. ”

WeAr Magazine Issue 62 now out!

WeAr Magazine Issue 62 now out!

Our brand-new issue 62 of WeAr Magazine is now out! Featuring Trends, Brands, Designers, Lookbook, Retail Tips, Bestseller & Denim Specials, Fiber Report & more…

WeAr’s editorial team has attended the all-important shows this season and filtered out the best-of-the-best for you, in case you have been unable to travel.

Use our Lookbook to get seasonal inspiration. Look up these fantastic brands and dare to order directly from them. If your customers can buy online, so can you! Need an extra confidence boost?

We have compiled another one of our Bestseller Specials where we interviewed showrooms and retailers worldwide about what is hot and where things are going. Take this as a guide to your buying choices.

Our Denim Special will help you navigate through the tough times. We have asked the movers and shakers of the industry to give us their ideas on storytelling through, and around, denim – they know a thing or two about surviving turbulence.

And for the rest of your needs, check out our reports, where we always aim to write about things that can improve your business.

Get the latest issue of WeAr Magazine | https://www.wearglobalnetwork.com/bookstore/

App-date | Tools to digitalise your store

App-date | Tools to digitalise your store

Now more than ever, it is time to focus on how to use tools to digitalise your store. Here are three providers that can help your store to function better.

 

FITOM
Online shopping is ridden with customer uncertainty about whether an item will fit. Fitom mitigates this by displaying garments worn by a variety of people. It encourages users who have access to a retailer’s garments to try them on, photograph themselves and post their picture on the app; every post brings them points that can be exchanged for discounts. Users who don’t have access to the physical store, on the other hand, can get an idea of how garments look on real people by looking at these photos. The application is launching with the famous Japanese retailer United Arrows as its first partner and plans to expand to other brands towards the end of 2019.
www.fitom.jp

 

INVENTORUM
POS, merchandise management, accounting and an online shop all in a single app: that is Inventorum. The app, available in German and English, runs on iPad, allowing retailers to complete the selling process with the customer anywhere in the store – a physical cash register is only needed to give change. The system is browser-based, which means the accountancy features, including a daily closing balance and electronic cash ledger, can also be accessed on a PC. With a click, you can add new products, check your inventory, introduce discounts and view customer history. The app is especially useful for sole proprietors, who can save time and money by digitizing their business processes. Fees can be paid either monthly or annually, and a two-week trial is offered free of charge.
inventorum.com/en/

 

SARAFAN
Sarafan recognizes fashion products in photos and videos and finds similar items in online stores. Here is how it works: the app enters into partnerships with influencers and media outlets, on the one hand, and online retailers on the other. Affiliate influencers receive a code script to embed into their website/feed, which enables Sarafan’s algorithms to scan their images and detect items analogous to those offered by its affiliate stores. The app then places a link next to the post, inviting the viewer to shop and redirecting them straight to the retailer. The influencer/media receives commission from every transaction, the app gets paid for every transfer, and the store gets new custom. At present, over 150 retailers are using Sarafan.
https://sarafan.tech/en

 

In the APP-DATE section of WeAr reviews the best apps and software platforms used by retailers and brands. Some of them are available to all stores and markets; others are exclusive to one retailer or territory but will hopefully inspire others and help them keep abreast of changes in the digital fashion landscape.

Trade Shows aim to go digital

Trade Shows aim to go digital

Covid-19 has prevented many events from happening, this does not mean, however, that an event cannot take place online.

Shanghai Fashion Week has showed this by taking its catwalk in the Cloud and WeAr reports. Shanghai Fashion Week (SFW) has teamed up with Chinese e-commerce giant Alibaba’s online marketplace Tmall to broadcast the agenda of runway shows online from March 24th – 30th on Taobao Live, which is Alibaba’s live-streaming channel. This has been done in an effort to make SFW accessible to buyers, media and the general public through digital innovation in face of the (almost world-wide) coronavirus lock-down. Online viewers were also meant to be able to directly place orders and interact with the hosts. Tmall is according to reports the biggest marketplace for businesses that live stream, this includes small to big labels. There are 400 virtual shopping rooms which roughly achieve monthly sales of USD$57 million. On the face of it, this is a powerful partner to team up with the fashion cowd. That said, viewer numbers ranged from 12k (FFIXXED) to 5k (Cornerstone by Sun Yun). Of course this is a first, honorable, attempt to digitalise a Fashion Week completely so it remains to be seen what the real outcomes are, mainly financially. 

When people watch the SFW brands’ AW20 presentations they can buy through Tmall’s app, however important to note is that you can only buy the SS20 stock, which of course is in line of how fashion works. Buyers, of course, could simply contact the brand in case of interest. 

The bigger problem is that whilst on mainland China it mainly worked well in terms of technology, outside of it, there are issues: starting from guidelines which were ambiguous, time differences which will not allow to see a live stream, to log-in issues to language barriers as Tmall is mainly in Mandarin and even with Chrome’s built in translation of websites, it is a tough one to get through it. 

Whilst the intro videos are high-end, the presentations themselves of course are of lower quality. This of course speaks to the individual end-consumer, but does it reflect the general theme of fashion? At WeAr we believe that we need to find a way to better connect with the end-consumer, however the appeal of the industry must not be forgotten. As only then you can sell a high-end (and – priced) item. 

In terms of demographics, it was of course squewed towards millenials and Gen Z viewers. However, this reflects also that it is mainly an end-consumer event and leaves little room for professional buyers. Although the stretch is not far to include him/her. 

But: Are Fashion Weeks not there to inform the industry and the industry carries it then to the end-consumer, at a time when the end-consumer can actively purchase? To create the mystic, glamour and exclusivity around fashion so to awaken a need, desire in the consumer and ultimately the much-needed demand?

Other trade shows are of course also trying to take it digital: KingPins Amsterdam, the famed show for the denim industry, which unites fabric producers, mills, chemical companies and innovators to designers and brands was meant to take place this April. Instead it decided to launch a 2-day digital event to host talks and bring the industry together. They seem to place a focus on trend talks. The need to do something new is important, with or without the virus, events need to find a formula to digitalise their events.

However, this too is a novel concept and it must remain to be seen if the industry accepts it. After all factories are closed at the moment, brands had to close their operations. Even online retailers like Yoox, Net-a-Porter have closed their UK warehouse and halted deliveries to stop the spread of the virus. Is there a need to prepare right now for a season still far in the future, or is there a bigger need to adapt the fashion schedule to please manufacturers, designers, retailers and ultimately also the end-consumer who does not go on a shopping spree right now, on- or offline. But nothing beats a try and in the end, only if one dares one will succeed. The users and their feedback as well as monetary results will show the success rate.

WeAr will be monitoring the situation and revert with updates on www.wearglobalnetwork.com. It also filled its March edition (issue 62) with useful tips and information for buyers and brands, which is available to purchase digitally and in print in the bookstore of www.wearglobalnetwork.com. If you have any views, ideas and comments, please e-mail to sv@wear-magazine.com

COVID-19 | How to lower the financial impact on the industry

COVID-19 | How to lower the financial impact on the industry

Due to Covid-19 stores have to close and shoppers are in no buying mood, not even online. It is simply not fun to shop and not be able to wear something new outside your home. It is also not fun to hear of the dire situation and meanwhile go on a shopping spree. However, every crises offers chances. 

We at WeAr spoke to countless retailers and brands and came to the following suggestion:

1) All delivered spring /summer items will be packed and stored for March/April 2021

We simply skip S/S 2020. Brands can still produce some “key-pieces”, but the bulk gets packed and stored and used for spring 2021. 

The advantage of this scenario will  be that retailers are not forced to heavily discount or even write-off merchandise, but can sell it to the regular price. Whatever won’t sell now, will be sold in a year.

Brands will lose one season of sales, but save a lot of their clients from dire financial situation and potentially bankruptcy, which ultimately will result in the client not being able to pay its brand-partners. All retailers have to pay for, is the interest and storage fees for 12 months.

Autumn winter could run as usual and losses would be minimized.To now force retailers to quickly get rid of stock with heavy discounts, will flood the market and not generate profit.

2) Shifting Sales Season

Trying to make the best out of the tragic situation should also trigger a new way seasons are currently handled by all participants from trade-shows, producers, brands to buyers.

It makes no sense to discount a pullover in the best time of winter, when consumers need warm clothing most. Instead, these items need to be discounted at the end of the winter, if at all. 

3) Delivery of merchandise and shifts of Order Rounds

The entire system has to get re-booted. Winter should get delivered 6 weeks ahead of winter, not in summer, as we sometimes do. The same applies of course for spring/summer. Subsequently: Order Rounds should start for autumn/winter in February and March and for spring/summer early September. 

If we would implement this mechanism, which used to be standard in the industry, merchandise can be sold quicker, cash-flow would be quicker, write-offs will be less. Win, win, win. This way the impact of Corona would be minimzed and offset by better bsuiness in the years to come.

 

Please let us know your thoughts  and suggestions, as it’s time for a change.

Stay healthy and all the very best,
Yours WeAr Global Magazine team.

DFO Launches AW20 Physical and Online Showroom for Chinese Market

DFO Launches AW20 Physical and Online Showroom for Chinese Market

In lieu of the Coronavirus COVID-19 situation, DFO will be organizing a fully integrated online and offline showroom for its AW20 season.

For buyers who will not visit Shanghai, DFO will help them place orders via our online showroom. DFO will help brands create attractive video and image content and create dynamic brand experience digitally.  In addition, China’s 5G technology will make DFO’s online experience enjoyable and convenient for buyers.

Via DFO’s own social media platforms and reaching out directly to China’s buyer pool, DFO will continue to create dedicated promotion for brands. 

“The fashion industry in China will only be strong again if all of its participants support each other.  With a fully integrated strategy spanning over one-month, we believe we will be able to help strengthen the fashion market in China, as well as our brands and retailers, through this challenging season.” – DFO

Eastman Naia cellulosic staple fiber as launched at Première Vision

Eastman Naia cellulosic staple fiber as launched at Première Vision

Eastman, the maker of sustainably sourced Naia cellulosic filament yarn, earlier in the year announced the expansion of its Naia fiber portfolio at Première Vision-Paris (PV), the international fashion and textile exposition. With the introduction of its new cellulosic staple fiber, Naia offers another versatile eco-conscious material choice for sustainable fashion.

“We are thrilled to expand our product offerings, and we have been working with a strong network of innovative spinner partners around the world to introduce our new NaiaTM cellulosic staple fiber,” said Ruth Farrell, global marketing director of textiles for Eastman. “Working with our value chain partners, we’re facilitating quick and easy access to NaiaTM fibers for our mills, and ultimately brands, regardless of their location.”

Naia staple fiber has inherent softness, is quick drying and reduces pilling. It blends well with other eco-friendly materials, such as lyocell, modal and recycled polyester—to produce sustainable fabrics and garments that are ideal for everyday wear.

Eastman will be working with several best-in-class spinners worldwide to create Naia staple fiber, including Karacasu Tekstil in Turkey, Shandong Long Run Textile and Dezhou Huayuan Eco-Technology on Mainland China, Pratibha Syntex and RSWM Ltd. in India and Linz Textil in Austria. These industry-leading spinners blend NaiaTM staple fiber with other sustainable fibers to meet the needs of manufacturers across the globe.

Strenesse launches protective face masks

Strenesse launches protective face masks

Strenesse frees up resources to support regional companies in times of Corona. At the headquarters in Nördlingen, mouth and nose protection made from breathable cotton is produced in the Strenesse-own sewing shop with high-pressure aids. In particular, employees in the food retail sector who guarantee basic care but are not taken into account in the state supply chain should benefit from this.

The makeshift mouth and nose protection can also be found via the online store www.strenesse.com. The reusable protective masks are made of 100% skin-friendly cotton, which is washable up to 90 degrees,

“In these difficult times we have to stick together and we are happy to have found a way to support our fellow human beings. My special thanks go to our employees on site who made this project possible with such commitment. ”Said Micaela Sabatier, Managing Director of the Nördlinger fashion company.

Kingpins to launch new digital event & website revamp

Kingpins to launch new digital event & website revamp

In a statement Kingpins mentioned “We’ve tried to round up a few bright spots alongside the news that is hard to hear but worth noting.

Also, with all the information and talking heads, we know it is hard to discern what we should be doing (or not doing) and what guidance we should be following. We’ve collected a few links from the experts – the World Health Organization, namely – to help you find unbiased and fact-based information.

Finally, the Kingpins team is working on two big projects right now that will help keep us all connected and informed. The first is our new website – which will launch on March 30.”

With this they also mentioned the live-date for their new digital event “We’re going online. Kingpins24 – our new online event – will bring the denim industry together when we are apart. EVERYONE can join”